The Geographic Advantage for Marketing
Integrating GIS into your marketing planning helps you respond to both customer and market needs.Esri's solutions allow you to segment and profile your existing customers to improve acquisition and retention and find new opportunities. Our software and data provide you with a competitive edge to succeed in today's volatile economy.
Discover what more than 300,000 Esri business customers around the world have known for years—using GIS software and data allows them to make better, more informed decisions.
These stories show how business organizations are gaining benefits using GIS technology and spatial analysis.