ArcGIS Business Analyst combines ESRI's leading GIS technology with extensive business, demographic, and consumer data. By combining information such as sales data, demographics, and competitor locations with census boundaries, territories, and store locations, ArcGIS Business Analyst helps you better understand your market, your customers, and your competition. ArcGIS Business Analyst is available with U.S. data or with Canadian data.
Why Use ArcGIS Business Analyst?
- Choose the ideal location.
- Reach your best customers.
- Select the right merchandise mix.
- Expand into appropriate new markets.
- Perform site, competitive, and trade area analysis.
- Customize and automate frequently used analyses.
- Build interactive sales forecast and market share models based on the Huff model.
- Develop and share reports with demographic, consumer, and business data or use your own data.
- Discover up-sell and cross-sell opportunities.
- Target underserved markets.
For a complete enterprise solution, the desktop version of ArcGIS Business Analyst may be combined with ArcGIS Business Analyst Server.
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