How to Buy

ZIP Lookup Tool Enter ZIP Code: Identify the top three neighborhood lifestyles to better serve your customers. ESRI's Community Tapestry segmentation system classifies each U.S. ZIP Code based on socioeconomic and demographic characteristics to create 65 distinct market segments.

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BranchInfo data from RPM Consulting provides information about every bank location in the U.S. Updated annually, records are carefully standardized and address-matched by institution and site across a five-year timeframe.

With BranchInfo Data You Can

• Decide where to locate additional branches.
• Conduct ATM location planning.
• Analyze mergers and acquisitions.
• Evaluate market share and performance trends.
• Perform competitive analyses.

Why Use BranchInfo Data

Although today's financial institutions meet customers' needs through a variety of inexpensive delivery alternatives, such as the Internet, full-service brick-and-mortar branches remain important to customers.

Branch visits present an excellent opportunity to build and extend a personal relationship and offer the specific products and services that serve the customer's individual needs. This is a clear advantage over financial institutions that do not have a physical presence. Institutions that strengthen their customer relationships have a better understanding of how to serve their customers and respond to the products and services they demand.