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Identify the top three neighborhood lifestyles to better serve your customers. Each U.S. ZIP Code is classified based on socioeconomic and demographic characteristics to create 65 distinct market segments. [PDF]

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1990 Data in 2000 Geography reconciles geographic and political changes such as boundary changes and changes in the block numbering system used in the 1990 Census versus those in Census 2000. This reconciliation simplifies the comparison of 1990 statistical data for a particular location with corresponding data for 2000 and provides a consistent 1990 database in 2000 geography. More than 1,000 variables include

  • Population by age
  • Population by sex
  • Population by race
  • Population by income
  • Journey to work
  • Marital status
  • Home value

You can analyze up to six race categories, resulting in 63 possible race combinations as well as population by Hispanic origin and race.

How was this database built?

The only way to compare the data is to define a correspondence between the geographic areas in each census. To enable this comparison, ESRI carefully translated the 1990 Census data to correspond to the geographic areas in Census 2000. Read a more detailed discussion of ESRI's 1990–2000 race analysis in Trends in the U.S. Multiracial Population 1990–2000 [PDF].

You can use 1990 data in 2000 geography to

  • Analyze trends and changes.
  • Identify growth, decline, and new opportunities for specific population segments.
  • Define geographic areas requiring specific services based on their demographic makeup.

Data Updates, Formats, Geographies, and Deliverables

  • Updates: Decennial
  • Formats: ASCII fixed (TXT), ASCII comma delimited (CSV), dBASE IV (DBF), Microsoft Excel (XLS, if applicable), ESRI shapefile (SHP), ESRI Smart Data Compression (SDC), or ESRI file geodatabase (GDB)
  • Geographies: U.S., state, county, census tract, block group, place, ZIP Code, CSD, CBSA, DMA, congressional district
  • Deliverables: CD-ROM, DVD, e-mail, or FTP

 
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