2008 ESRI Business GIS Summit



 

Industry Best Practices and Approaches

These one-hour sessions are hosted by industry experts who will illustrate best practices across a range of business topics. They will address critical business challenges and cover the role GIS plays in improving and extending business continuity planning, asset and facilities management, logistics, and business intelligence.

Tuesday, April 29

11:30 a.m.–12:30 p.m.

Note: These sessions repeat on Wednesday, April 30, 1:00 p.m.–2:30 p.m.

Business Continuity Planning, Making Your Business Resilient
with GIS

Presenter: Simon Thompson, Director, Commercial Marketing, ESRI
Venetian Room

Business continuity planning (BCP) is no longer concentrated on back-office systems and IT infrastructure. Increased public awareness of potential risk, as well as measurable economic impact brought on by events such as 9/11, Hurricane Katrina, the California fires, and repeated Pacific Rim earthquakes and tsunamis, has caused organizations to implement new measures both voluntarily and in response to increased regulation. GIS is playing a major part in building the next generation of BCP solutions.

This session will cover a range of topics from employee safety to asset tracking and disaster planning and will critically evaluate how GIS can reduce the financial and human cost of business interruption. Learn how ESRI technology is being applied to enhance business results in terms of predicting, measuring, and planning for external influences that can impact the continuation of your services.

GIS Trends in Commercial Transportation and Logistics
(Tuesday only)

Presenter: Lynn Rabuse LaMott, ESRI Transportation Industry Lead, Sales
Walton I Room

Rising fuel prices have made everyone aware of the cost of personal and commercial transportation. Fuel and distribution costs have a significant impact on the cost of doing business and servicing customer needs. In addition to fuel costs, many businesses incur other costs linked to labor, regulatory compliance, and fleet maintenance. These can quickly diminish the bottom line. GIS-based logistics, scheduling, and optimization ensure improved cost control and greater operational efficiency, which result in significant performance gains.

Learn how GIS investments can be leveraged beyond logistics, leading to improved customer satisfaction, gains in competitive advantage, and overall increased profitability.

Proving the Business Benefits of GIS—An ROI Approach
Presenters: Ross Smith, PA Consulting, and Victoria Kouyoumjian, ESRI IT Strategy Architect
Walton II Room

Investing in GIS can be expensive and quickly eat into your IT budget. There are many ways in which ESRI’s technology will improve your existing workflow, but justifying the expense can be intimidating and hard to quantify. Return on investment (ROI) analysis and the quantification of benefits cannot be achieved without understanding some of the tangible and intangible benefits of implementing GIS. In addition to helping secure a suitable budget, the methodology outlined in this session and supporting ESRI book will introduce a framework for successfully documenting ROI and preparing value-based proof for future GIS strategies. The methodology will describe use cases and cover how to ensure the future success of the technology-related investment through a sustainable GIS initiative.

Specific topics that will be covered include

  • Identifying and prioritizing business and organizational benefits
  • Building a GIS program portfolio
  • Determining the optimum design for your GIS team
  • Calculating the costs
  • Assessing the benefits
  • Calculating and proving the financial case

This session will provide an overview of a proven methodology to enable you to build a robust, ROI-based GIS strategy.

See BI and ERP in a New Light
Presenter: Steve Trammell, ESRI Alliance Marketing Manager
Georgian Room

For many, the promise of accessing and integrating corporate data through a single data warehouse remains a dream. Many enterprise investments have failed because they lack a common mechanism to relate data between separate silos. Geography is at the heart of business and provides a true unifying medium to bring these seemingly disparate data sources together. GIS is the interface to interact with the data through the language of geography, empower business solutions, and improve decision making.

This session will provide an overview of the geographic approach to business intelligence (BI) and enterprise resource planning (ERP). Many organizations are realizing the benefits of integrated GIS, BI, and ERP and overcoming business challenges that plague their competitors. The session will feature integration strategies with ESRI partners and alliances that are delivering solutions across many industries and business challenges. This session will conclude with a brief review of the recent mergers and acquisition activity in the BI and ERP markets and how GIS will be utilized in this new business landscape.

Wednesday, April 30

1:00 p.m.–2:30 p.m.
Industry Best Practices and Approaches
(This is a repeat of Tuesday's sessions above.)

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