Starts July 8th  |  San Diego, California
Mid-Week Marketing Agenda

All events take place in the Hilton Bayfront unless noted.


Tuesday, July 11

Session/Event Location Time

Marketing Technologies Updates, Website Updates, AEM, Adobe Analytics


Aqua Salons EF 8:30 am - 12:30 pm
 Lunch Break On Own   12:30 pm - 2:00 pm
 Social Media and Paid Digital Advertising  Aqua Salons EF  2:00 pm - 3:00 pm
 Break    3:00 pm - 3:30 pm
 From Marketing Vision to Action Plan
 Aqua Salons EF
 3:30 pm - 5:00 pm
     

Wednesday, July 12

Sessions/Event Location Time
Coffee and Refreshments Distributor Lounge - Aqua Salons CD 7:30 am - 8:30 am

Overview of the 2017 Esri Corporate Marketing Programs and Industry Campaigns

Aqua Salons EF 8:30 am - 10:30 am

Open Discussion: Updates and Sharing Ideas for Progressing Corporate Programs

Aqua Salons EF
10:30 am - 11:30 am
Lunch Break On Own
11:30 am - 1:00 pm

Program Development Workshop

Aqua Salons EF
1:00 pm - 2:00 pm
 Wrap Up  Aqua Salons EF
 2:00 pm - 3:00 pm
Optional Attendance of SAG Awards  San Diego Convention Center 3:30 pm - 5:00 pm

Thursday, July 13

Sessions/Event Location Time
Competitive Advantage  Aqua Salons EF
 8:30 am - 10:30 am

Continuation of Updates from 4 Program Breakout Groups/Survey on Adoption of the Corporate Programs

Aqua Salons EF
11:00 am - 12:00 pm
Lunch Break On Own
12:00 pm - 1:30 pm

GDS Wrap Up /  Summary Actions Key Take-Aways

Aqua Salons EF
1:30 pm - 2:30 pm