GIS for Elections and Redistricting

Manage Campaigns

The efficiency and success of your campaign hinges on knowing your electorate. Esri's Updated Demographics and Tapestry™ Segmentation data help you better understand and target voters all the way down to the block group geography level. This knowledge enables you to direct your campaign messages to the right audiences, plan events in the right areas, and segment voters for fundraising, saving you valuable time and money during the short campaign season.

If you don’t have a GIS in place, standalone tools like Community Analyst make it easy to analyze hundreds of demographic and lifestyle factors, including key traits such as likelihood to vote or work for a political candidate.
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