Sales and Marketing

GIS helps analyze and visualize property maintenance costs to identify those higher than average.

Announcements ESRI and First American Spatial Solutions Deliver Risk Analysis Solution

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In today’s competitive market, understanding who your customers are and their proximity to hazards ensures you are offering the right products and services to fit their needs. Being able to map your policy holders and analyze demographics exposes patterns and behaviors that were previously concealed.

Product development strategies and internal sales tracking benefit from detailed geographic analysis combining many data sources and market assessment tools. The result is a more targeted and strategic approach to your sales and marketing efforts.

Success Stories

Learn how insurance organizations benefit from the use of geographic analysis and GIS.

• Creating Equitable Insurance Quotes with GIS [PDF]