GIS for Media and Press
 

Books and White Papers

Books

GIS Tutorial for Marketing
GIS Tutorial for Marketing
This workbook introduces you to GIS using scenario-based marketing exercises.

Measuring Up: The Business Case for GIS
This book offers case studies about companies and government agencies that have used GIS solutions to meet business goals.

ArcView GIS Means Business
Written for business professionals, this book presents success stories chronicling the application of desktop GIS to a variety of common business problems.

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