 |
Site Selection
GIS can help you find the right site for your next store, distribution center, or service department. With GIS, you can visualize market penetration, market share, and trade areas.
|
 |
Market Analysis
What works in Atlanta might not always work in Seattle. GIS market analysis tools can help you determine which products and promotions match the lifestyles and buying patterns of your customers. |
 |
Routing/Logistics
GIS integrates mapping analysis into decision support for everything from calculated arrival times to customer sites and schedule requests. |
 |
Business Continuity
GIS can assist with facilities management, employee notification, incident mapping, weather mapping, office relocation, evacuation, threat assessment, and supply chain assessment. |
 |
Customer Analysis
Knowing and understanding your customers’ tastes are integral to the success of a direct mail campaign. GIS helps to identify who your most valuable customers are, understand them, and measure their response. |
ESRI provides intelligence based on geography for better decision making, enhanced efficiency, and cost savings. Using ESRI’s retail GIS solutions drives benefits across all areas of retail business from providing improved customer service and merchandising to analyzing market potential and gaining better understanding of customer buying behaviors.
ESRI GIS helps answer questions including these:
- How do buying trends compare across geographies?
- How do I increase consumer spending?
- What effect does a price change have on sales of a new product?
- Am I spending my marketing dollars in the most profitable geographic areas?
|
