Significant improvements in how demographic calculations are made and reports are created.
Analyses that used to take 1 hour now take 1 minute.
Set up analysis to run in the background while you work on something else.
Business Analyst Desktop Premium
Get access to even more detailed business, consumer spending, market potential, retail marketplace, and tapestry segmentation data than in Business Analyst Desktop.
Advanced customer analytical tools provide detailed analysis, reports, graphs and charts on segmentation to take your customer prospecting to the next level.
Address Coder software included for geocoding and appending demographic and Tapestry Segmentation data to customer records.
Online Access
Access data updates earlier than ever through seamless integration with Business Analyst Online reports.
Pull in online data and reports through the Reports wizard, the Analysis wizard, and the Thematic Mapping toolbar.
Perform Your Work More Efficiently
The user interface and toolbars are being re-designed and re-organized to focus on helping you solve problems quickly.
A new, dockable Business Analyst Window keeps common tasks and tools readily available. You can easily add favorite commands, access project files, and run batch tasks.
Access and download new solutions-based "workflows" for commonly performed tasks from the Business Analyst Resource Center.
Access Information More Quickly and Easily
The new Business Analyst Message Center lets you quickly access recently used projects and maps, connect to the Business Analyst Blog and Forum, stay up to date with news about Business Analyst, view "How To" videos, access Help, check for software updates, and send feedback.
Color-Coded Maps toolbar lets you quickly create thematic maps on-the-fly.
Enhanced Business Search introduces a new way to search and filter for competitors to display exactly what you want.
Reports have a new look and feel that makes them easier to read, on-screen and in print.
Bring in Your Own Data More Easily
Bring in your own data using a re-designed, more intuitive data setup tool and create Business Analyst Datasource (BDS) files to allow your data to interact with the data and analysis tools already in Business Analyst.