Location for You

Esri Location Analytics integrates geography with existing business systems and processes.

Valuable resources are saved through integrating with in place systems
A new visualization and analytic capability is added to in place systems providing new perspective on data

See how Esri Location Analytics can deliver business value across your organization.

Business User

Analyzing sales and consumer behavior by location reveals insights that drive decisions about what messages to feature where, how to geographically target marketing spend, and where to increase in-store promotions or sponsor events.

As social media, texting, word of mouth, and offers delivered to smart phones have become important in the marketing mix, understanding location is even more important. Nearly 80% of apps are location aware. Location Analytics solutions from Esri can help harness the power of this new data.

IT Manager

Location Analytics solutions from Esri are designed to integrate with existing business systems.

Esri Location Analytics is a complimentary and non-disruptive addition to the systems and workflows you already have in place.

CIO

Enhance Your IT Investments

Provide enterprise-wide accessibility. Anyone who needs to see data on a map, from headquarters to regional offices and agency partners, can do so through server, desktop, mobile, or web apps.
Increase the value of other data sets. Integrate Esri Location Analytics with your BI, ERP, POS, and CRM data into dashboards, reports, and analyses.
Scalable solution. Esri provides a single platform that can be scaled to meet analytical needs now and in the future.

Industry Examples

80% of the world’s data includes some kind of spatial aspect. Esri Location Analytics can help all industries.

View a list of examples.

Insurance

Analyze Total Insured Value (TIV) by region and policyholder, Revenue, Gross and Net Losses, Claims, Fraud Detection, and Risk Analysis based on weather, potential terrorism or other extreme events.

Financial Institutions

Analysis of key financial measures such as Total Deposits, Household Savings, Household Automotive Loans, Liquidity, and more, as well as period over period changes in these key measures by region and branch.

Utilities

Analysis of operational characteristics of grids such as electrical and water. Operational managers can view and analyze key measures such as outages and associated costs, anomalies in delivery, and employ customer location-based analysis on products and services to optimize revenues and costs.

Transportation

View and analyze route performance based on scheduled versus actual times, average revenue per seat, percentage of late deliveries or flights, proximity to en-route service depots.

Retail

Visual analysis of sales territory revenue and profitability by region and location, as well as analysis based on key physical contextual influencers, such as competitor location and demographics. Analysis of marketing campaign effectiveness.

Public Sector

View and analyze delivery and costs of services by service area. View and analyze public sector projects and fund allocations by region and project location.

Oil and Gas

Visually analyze lease revenue and cost metrics to identify high-performing versus low-performing leases and/or wells.

The intuitive power of maps reveals trends, patterns, and answers that are not as easily detected in other data presentation formats.

Featured White Paper [PDF]