The Art and Science of Location Intelligence in the Age of the Customer

Today’s most successful companies use location intelligence to extract value from market and customer data. James McCormick, Principal Analyst of Customer Insights Professionals at Forrester, explains the power of using location technology to create great customer experiences.

For more information about how location technology can help enable digital transformation, download our e-books Making Sense of Digital Transformation and Making the Most of the Internet of Things.




Latest Episode

Data and Location: From Insights to Action

Listen to this episode