{"id":491062,"date":"2022-01-17T19:59:55","date_gmt":"2022-01-18T03:59:55","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=arcnews&p=491062"},"modified":"2022-06-03T08:11:59","modified_gmt":"2022-06-03T15:11:59","slug":"a-new-way-to-navigate-the-slopes-with-real-time-geospatial-data","status":"publish","type":"arcnews","link":"https:\/\/www.esri.com\/about\/newsroom\/arcnews\/a-new-way-to-navigate-the-slopes-with-real-time-geospatial-data","title":{"rendered":"A New Way to Navigate the Slopes: With Real-Time Geospatial Data"},"author":5752,"featured_media":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","castos_file_data":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_links_to":"","_links_to_target":""},"categories":[11042,369792,1051],"tags":[165542,18732,209122,283562,17262],"arcnews_issues":[477312],"class_list":["post-491062","arcnews","type-arcnews","status-publish","format-standard","hentry","category-esri-startup-partners","category-location-intelligence","category-real-time-gis","tag-data-sharing","tag-navigation","tag-recreation","tag-ski-resort","tag-startups","arcnews_issues-winter-2022","arcnews_sections-collaborations"],"acf":{"short_description":"The Snow Mappy app uses location intelligence to help skiers and snowboarders find their way around a mountain safely and successfully.","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"content","content":"Offering sunny blue skies, the periodic blizzard, freshly groomed slopes, and a chance for family bonding time, ski resorts across the United States attract skiers and snowboarders of all ages and abilities from late fall through early spring. Even in the midst of the COVID-19 pandemic, the 2020\/21 winter season brought an estimated 10.5 million snow enthusiasts to US ski areas\u2014making it the fifth-best year on record\u2014according to the National Ski Areas Association.\r\n\r\nWhen visiting a new ski resort or taking to the slopes with people of different skill levels, it can be difficult for everyone to find the right meeting spot, stay on trails that aren\u2019t too technical, and navigate through a whiteout. But with Snow Mappy, a new mobile app from Esri startup partner Mappy<\/a>, skiers and snowboarders can now use location intelligence<\/a> to find their way around the mountain. The app also provides resort operators with anonymized user movement patterns so they can get a better idea of how visitors traverse the slopes and engage with resort services."},{"acf_fc_layout":"image","image":489042,"image_position":"right","orientation":"vertical","hyperlink":""},{"acf_fc_layout":"content","content":"Snow Mappy has three primary functions: find, navigate, and interact. Users can search for amenities and locate their friends and family on interactive 2D and 3D maps. And the app, which is available for download on iOS and Android devices, provides network routing based on user-defined skill levels.\r\n\r\n\u201cSnow Mappy is perfect for anyone who needs to see where they are on the mountain when they are not near a trail sign, wants route planning ideas tailored to their level, and wants to meet up with friends or family at a specific location,\u201d said Karyn Nolan, cofounder and CEO of Mappy.\r\n\r\nThe company, which Nolan founded in 2019, develops mobile apps and provides geospatial analytics to revolutionize the guest experience at ski resorts and other attractions. Snow Mappy is the company\u2019s first app and was inspired by Nolan\u2019s personal experience of trying to keep up with her skilled snowboarding husband.\r\n\r\n\u201cMy husband is from Utah and is an expert skier and snowboarder. I grew up in California and am at an intermediate level, at best. Often, we would go to the top of the mountains, he would disappear down a run, and I would suddenly find myself confused, knowing I could inadvertently end up on a double-black diamond or the wrong part of the mountain,\u201d she said. \u201cI\u2019ve been in the geospatial industry for 25 years, and as I was pulling out large, unwieldy paper maps, I thought, there has to be a better way!\u201d"},{"acf_fc_layout":"content","content":"