{"id":609222,"date":"2024-04-18T06:38:48","date_gmt":"2024-04-18T13:38:48","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=blog&p=609222"},"modified":"2026-02-02T15:36:27","modified_gmt":"2026-02-02T23:36:27","slug":"iucn-maps-30x30-path","status":"publish","type":"blog","link":"https:\/\/www.esri.com\/about\/newsroom\/blog\/iucn-maps-30x30-path","title":{"rendered":"Video: Mapping a Path to Protecting 30% of the Planet by 2030"},"author":671,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","castos_file_data":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[1291,472641,486082,195902,279602],"industry":[],"esri-blog-category":[486792],"esri_blog_department":[478222,493344],"class_list":["post-609222","blog","type-blog","status-publish","format-standard","hentry","category-esri-insider","tag-conservation","tag-endangered-species","tag-indigenous-knowledge","tag-video","tag-wildlife","esri-blog-category-video","esri_blog_department-conservation-and-environment","esri_blog_department-video"],"acf":{"video_source":"","video_start":"","video_stop":"","short_description":"IUCN sets the standard for successful nature conservation and is working to geo-enable the process to achieve 30x30 biodiversity protection.","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"content","content":"

How can we conserve a minimum 30 percent of land and water ecosystems for environmental action by 2030?<\/p>\r\n

Conservationist James Hardcastle asserts that Indigenous knowledge will be essential. Hardcastle and a team at the International Union for Conservation of Nature (IUCN) use geographic information system (GIS) technology to pinpoint conservation challenges, prioritize protection areas, and harness maps to shape effective conservation strategies.<\/p>\r\n

IUCN is energized by the targets of the Kunming-Montreal Global Biodiversity Framework to reduce environmental harm and achieve sustainable resource use. Learn how IUCN scientists work globally alongside Indigenous tribes and other local voices to assert the truth about nature conservation\u2014promoting standards, guidance, and best practices.<\/p>"},{"acf_fc_layout":"kaltura","video_id":"1_r5bdr4bt","time":true,"start":252.6,"stop":""}],"references":null},"yoast_head":"\nVideo: Mapping a Path to Protecting 30% of the Planet by 2030<\/title>\n<meta name=\"description\" content=\"IUCN sets standards for successful nature conservation and is working to geo-enable the process to achieve 30x30 biodiversity targets.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esri.com\/about\/newsroom\/blog\/iucn-maps-30x30-path\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Video: Mapping a Path to Protecting 30% of the Planet by 2030\" \/>\n<meta property=\"og:description\" content=\"IUCN sets standards for successful nature conservation and is working to geo-enable the process to achieve 30x30 biodiversity targets.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.esri.com\/about\/newsroom\/blog\/iucn-maps-30x30-path\" \/>\n<meta property=\"og:site_name\" content=\"Esri\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/esrigis\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-02T23:36:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2024\/04\/IUCN-at-Senior-Exec-2023_826.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Esri\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t \"@context\": \"https:\/\/schema.org\",\n\t \"@graph\": [\n\t {\n\t \"@type\": \"WebPage\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/blog\/iucn-maps-30x30-path\",\n\t \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/blog\/iucn-maps-30x30-path\",\n\t \"name\": \"Video: Mapping a Path to Protecting 30% of the Planet by 2030\",\n\t \"isPartOf\": {\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#website\"\n\t },\n\t \"datePublished\": \"2024-04-18T13:38:48+00:00\",\n\t \"dateModified\": \"2026-02-02T23:36:27+00:00\",\n\t \"description\": \"IUCN sets standards for successful nature conservation and is working to geo-enable the process to achieve 30x30 biodiversity targets.\",\n\t \"breadcrumb\": {\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/blog\/iucn-maps-30x30-path#breadcrumb\"\n\t },\n\t \"inLanguage\": \"en-US\",\n\t \"potentialAction\": [\n\t {\n\t \"@type\": \"ReadAction\",\n\t \"target\": [\n\t \"https:\/\/www.esri.com\/about\/newsroom\/blog\/iucn-maps-30x30-path\"\n\t ]\n\t }\n\t ]\n\t },\n\t {\n\t \"@type\": \"BreadcrumbList\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/blog\/iucn-maps-30x30-path#breadcrumb\",\n\t \"itemListElement\": [\n\t {\n\t \"@type\": \"ListItem\",\n\t \"position\": 1,\n\t \"name\": \"Home\",\n\t \"item\": \"https:\/\/www.esri.com\/about\/newsroom\"\n\t },\n\t {\n\t \"@type\": \"ListItem\",\n\t \"position\": 2,\n\t \"name\": \"Video: Mapping a Path to Protecting 30% of the Planet by 2030\"\n\t }\n\t ]\n\t },\n\t {\n\t \"@type\": \"WebSite\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#website\",\n\t \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/\",\n\t \"name\": \"Esri\",\n\t \"description\": \"Esri Newsroom\",\n\t \"potentialAction\": [\n\t {\n\t \"@type\": \"SearchAction\",\n\t \"target\": {\n\t \"@type\": \"EntryPoint\",\n\t \"urlTemplate\": \"https:\/\/www.esri.com\/about\/newsroom\/?s={search_term_string}\"\n\t },\n\t \"query-input\": {\n\t \"@type\": \"PropertyValueSpecification\",\n\t \"valueRequired\": true,\n\t \"valueName\": \"search_term_string\"\n\t }\n\t }\n\t ],\n\t \"inLanguage\": \"en-US\"\n\t },\n\t {\n\t \"@type\": \"Person\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/8ad23580b2658589de4ea5107d75cb52\",\n\t \"name\": \"Matt Ball\",\n\t \"image\": {\n\t \"@type\": \"ImageObject\",\n\t \"inLanguage\": \"en-US\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/image\/\",\n\t \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2024\/04\/Author-photo-2024-768x768.jpg\",\n\t \"contentUrl\": \"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2024\/04\/Author-photo-2024-768x768.jpg\",\n\t \"caption\": \"Matt Ball\"\n\t },\n\t \"description\": \"Matt Ball is the editor of the Esri Blog and writes about applications of geospatial technology for all its departments. 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