{"id":6362,"date":"2016-02-08T07:54:28","date_gmt":"2016-02-08T15:54:28","guid":{"rendered":"http:\/\/www.esri.com\/?p=6362"},"modified":"2016-02-08T07:54:28","modified_gmt":"2016-02-08T15:54:28","slug":"young-guns-the-new-face-of-real-estate","status":"publish","type":"insider","link":"https:\/\/www.esri.com\/about\/newsroom\/insider\/young-guns-the-new-face-of-real-estate","title":{"rendered":"Young Guns\u2014The New Face of Real Estate"},"content":{"rendered":"

<\/strong>Sometimes it seems like everything in my world is challenging my notion of normal. Last week, I saw the owner of a restaurant punching check amounts into a huge calculator. This calculator was twice the size of the smartphone I was using to request pickup by an Uber car.
\nWhile I was riding away, I was wondering who, besides that restaurant owner, still uses calculators today. The last time I used one was 30 years ago, for my high school science and math classes. I can\u2019t imagine needing a calculator in my business today. After all, I’ve got Excel and virtual calculators on all my desktops and devices to use instead. In fact, I ordered my ride, paid for it, and got a receipt, all by pressing two buttons in an app on my smartphone.
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When you use a Location Platform, it\u2019s simple to build, publish and share data on the web from simple data files to elegant, interactive 3D web scenes that can be viewed everywhere.<\/figcaption><\/figure>\n<\/em>Imagine my surprise when, the next morning, I got an email asking me to attend a financial planning and analysis class that was promoting the latest in calculator programming as a key benefit. In a few easy lesson, I could learn to calculate basic and advanced equations for common real estate business dealings. And despite all the great positioning and marketing, I was left asking myself, why? Why do this with an electronic calculator in the twenty-first century? Why learn to use such a cumbersome thing when there are apps that will do this work and far more? Why carry another piece of technology when the one you already do most of your business on- your phone \u2013 is sufficient?
\nYes I know that in some corporate and university settings, financials are still taught using calculators. But that seems like just a teaching assignment and is kind of anachronistic, to me.
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\nYoung Guns Are Breaking through Barriers<\/strong>
\nI\u2019ll tell you what I think: today\u2019s real estate \u201cyoung guns\u201d aren\u2019t going to invest in another device when there are already financial calculators that can run on smartphones. Smartphones shape these people\u2019s world view, including how they get and receive information and how they interact with others. They do business in a social setting, living with technology and working to change minds through information, not despite it. Expectations of how to discover, access, create and share information has changed from employees being tied to an office from 9 to 5, to their being available anywhere and at any time. These young professionals, in their twenties and early thirties, the young gun, have never experienced the technology and communication constraints we older folks had at the start of our careers.
\nYoung professionals know they have apps that run everywhere, in the cloud and on the office computer. They can make and take information anywhere. More importantly they\u2019ve learned from us, including our best practices and ideas, and they are using technology to do in mere hours what took us days using paper and traditional methods. These professionals are breaking into new areas and tearing down barriers and are hot-wired to receive and act on new input and information. They are doing more with less, faster and better, because they understand what is possible. They are not constrained by our old \u2018muscle memory\u2019.
\nYoung guns know they don\u2019t know everything, but they know there\u2019s a way to find information. They just need to figure out where it is, so they ask questions. They ask lots of questions, new and different questions, because they see things in a different way. And that\u2019s why today\u2019s young guns are adopting the ArcGIS platform.
\nThe ArcGIS platform includes ready-to-use apps, content, capabilities, and GIS infrastructure, so everyone can visualize, analyze, and collaborate using maps\u2014anytime, anywhere, and on any device. ArcGIS also provides access to global demographics, spending, and lifestyle data to help you reveal insights and patterns that can get your business ahead of the curve.
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\nChannel the Young Guns in Your Business<\/strong>
\nIs this talk of technology bad news for the traditional commercial real estate expert? Not at all. Many of the professionals I know, like David Hicks<\/a>, are applying the same tactics and habits that the young guns use. There\u2019s no age barrier to being a lifelong learner or applying new ideas.
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David Hicks is using interactive story maps to showcase his properties and differentiate his business. No coding required – just storytelling.<\/figcaption><\/figure>\nA 31-year commercial real estate veteran, HIcks is President of David Hicks Company, a Dallas–based commercial real estate services firm. Over the past 17 years, he\u2019s represented Dal Briar Corporation in the planning, entitlement, development, and sales of mixed use sites in a 2,500-acre planned development in Allen, Texas; a 225-acre planned development in Richardson and Plano, Texas; and a 110- acre planned development in Richardson. Hicks also represents JBGL Capital in the acquisition and development of residential and active adult communities in Allen, Texas.
\nHicks is pursuing a future that doesn\u2019t resemble his past. He\u2019s more than tripled his business since adopting ArcGIS. And now he\u2019s doing business in places people don\u2019t expect. He\u2019s handling every objection in meetings by using proven data and analysis, and he\u2019s bringing people together through collaboration, focusing them on making decisions to move forward by removing barriers.
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Lizzy Hicks knows how important it is to make information easy to find and understand. She\u2019s one of the young guns in real estate.<\/figcaption><\/figure>\n
\nArcGIS is the New Normal in Real Estate<\/strong>
\nIt\u2019s what everyone is or will be using to make better, more profitable deals, faster. Take a page out of the young guns book to discover what ArcGIS can do for you, so that you can finally retire your calculator. Let\u2019s get you to young gun status in your business. Learn more.<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","transcript_file":"","podmotor_file_id":"","podmotor_episode_id":"","castos_file_data":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[275862],"tags":[],"class_list":["post-6362","insider","type-insider","status-publish","format-standard","hentry","category-industry-focus"],"acf":[],"yoast_head":"\nYoung Guns\u2014The New Face of Real Estate<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esri.com\/about\/newsroom\/insider\/young-guns-the-new-face-of-real-estate\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Young Guns\u2014The New Face of Real Estate\" \/>\n<meta property=\"og:description\" content=\"Sometimes it seems like everything in my world is challenging my notion of normal. 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