{"id":498752,"date":"2022-02-17T10:09:09","date_gmt":"2022-02-17T18:09:09","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=podcast&#038;p=498752"},"modified":"2024-09-18T12:03:34","modified_gmt":"2024-09-18T19:03:34","slug":"biodiversity-and-the-bottom-line-the-power-of-smart-maps","status":"publish","type":"podcast","link":"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps","title":{"rendered":"Biodiversity and the Bottom Line\u2014The Power of Smart Maps"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":411,"featured_media":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"failed","episode_type":"","audio_file":"https:\/\/www.esri.com\/content\/dam\/esrisites\/en-us\/about\/news-room\/podcasts\/biodiversityandthebottomlinethepowerofsmartmaps.mp3","podmotor_file_id":"","podmotor_episode_id":"","castos_file_data":"","cover_image":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2022\/02\/cover-300x300-romania_trees_1_1920x1080.jpg","cover_image_id":"771355","duration":"00:16:20","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"99","itunes_title":"Biodiversity and the Bottom Line\u2014The Power of Smart Maps","itunes_season_number":"5","itunes_episode_type":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[1001],"tags":[26512,386312,1461],"industry":[],"podcast-category":[],"podcast_department":[490052],"series":[493370],"class_list":["post-498752","podcast","type-podcast","status-publish","format-standard","hentry","category-commercial","tag-climate-change","tag-commercial","tag-sustainability","podcast_department-mapping","series-esri-the-science-of-where"],"acf":{"short_description":"Claudia Blagu from Ingka Investments explains the role location intelligence plays in actualizing sustainable business growth.","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"podcast","episode":498752},{"acf_fc_layout":"content","content":"Claudia Blagu, Digital Project Leader at Ingka Investments\u2014a company that operates more than 80 percent of IKEA stores worldwide\u2014explains why location intelligence is key to getting maximum value out of data. Esri Conservation Solutions Director David Gadsden investigates how Ingka Investments uses geospatial technology to obtain the insights to realize sustainable growth.\r\n\r\nIf you liked this episode, please take a moment to rate <em>Esri &amp; The Science of Where<\/em> podcast wherever you listen to podcasts.\r\n\r\nTo learn more about how location intelligence enables digital transformation and drives growth visit <a href=\"http:\/\/esri.com\/locationintelligence\">esri.com\/locationintelligence<\/a>."}],"references":null},"episode_featured_image":false,"episode_player_image":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2022\/02\/cover-300x300-romania_trees_1_1920x1080.jpg","download_link":"https:\/\/www.esri.com\/about\/newsroom\/podcast-download\/498752\/biodiversity-and-the-bottom-line-the-power-of-smart-maps","player_link":"https:\/\/www.esri.com\/about\/newsroom\/podcast-player\/498752\/biodiversity-and-the-bottom-line-the-power-of-smart-maps","audio_player":"<a class=\"wp-embedded-audio\" href=\"https:\/\/www.esri.com\/about\/newsroom\/podcast-player\/498752\/biodiversity-and-the-bottom-line-the-power-of-smart-maps\">https:\/\/www.esri.com\/about\/newsroom\/podcast-player\/498752\/biodiversity-and-the-bottom-line-the-power-of-smart-maps<\/a>","episode_data":{"playerMode":"dark","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"","label":"Spotify","class":"spotify","icon":"spotify.png"}},"rssFeedUrl":"https:\/\/www.esri.com\/about\/newsroom\/feed\/podcast\/esri-the-science-of-where","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"v4xRghz5dl\"><a href=\"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps\">Biodiversity and the Bottom Line\u2014The Power of Smart Maps<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps\/embed#?secret=v4xRghz5dl\" width=\"500\" height=\"350\" title=\"&#8220;Biodiversity and the Bottom Line\u2014The Power of Smart Maps&#8221; &#8212; Esri\" data-secret=\"v4xRghz5dl\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","syncStatus":{"isSynced":false,"status":"failed","error":"","message":"Could not sync with Castos.","title":"Failed"}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Biodiversity and the Bottom Line\u2014The Power of Smart Maps - Podcast Episode<\/title>\n<meta name=\"description\" content=\"Claudia Blagu from Ingka Investments explains the role location intelligence plays in actualizing sustainable business growth.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Biodiversity and the Bottom Line\u2014The Power of Smart Maps\" \/>\n<meta property=\"og:description\" content=\"Claudia Blagu from Ingka Investments explains the role location intelligence plays in actualizing sustainable business growth.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps\" \/>\n<meta property=\"og:site_name\" content=\"Esri\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/esrigis\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-18T19:03:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2022\/02\/romania_trees_2_826x465.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Esri\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t    \"@context\": \"https:\/\/schema.org\",\n\t    \"@graph\": [\n\t        {\n\t            \"@type\": \"WebPage\",\n\t            \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps\",\n\t            \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps\",\n\t            \"name\": \"Biodiversity and the Bottom Line\u2014The Power of Smart Maps - Podcast Episode\",\n\t            \"isPartOf\": {\n\t                \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#website\"\n\t            },\n\t            \"datePublished\": \"2022-02-17T18:09:09+00:00\",\n\t            \"dateModified\": \"2024-09-18T19:03:34+00:00\",\n\t            \"description\": \"Claudia Blagu from Ingka Investments explains the role location intelligence plays in actualizing sustainable business growth.\",\n\t            \"breadcrumb\": {\n\t                \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps#breadcrumb\"\n\t            },\n\t            \"inLanguage\": \"en-US\",\n\t            \"potentialAction\": [\n\t                {\n\t                    \"@type\": \"ReadAction\",\n\t                    \"target\": [\n\t                        \"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps\"\n\t                    ]\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"BreadcrumbList\",\n\t            \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps#breadcrumb\",\n\t            \"itemListElement\": [\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 1,\n\t                    \"name\": \"Home\",\n\t                    \"item\": \"https:\/\/www.esri.com\/about\/newsroom\"\n\t                },\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 2,\n\t                    \"name\": \"Podcast Episodes\",\n\t                    \"item\": \"https:\/\/www.esri.com\/about\/newsroom\/esripodcast\"\n\t                },\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 3,\n\t                    \"name\": \"Biodiversity and the Bottom Line\u2014The Power of Smart Maps\"\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"WebSite\",\n\t            \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#website\",\n\t            \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/\",\n\t            \"name\": \"Esri\",\n\t            \"description\": \"Esri Newsroom\",\n\t            \"potentialAction\": [\n\t                {\n\t                    \"@type\": \"SearchAction\",\n\t                    \"target\": {\n\t                        \"@type\": \"EntryPoint\",\n\t                        \"urlTemplate\": \"https:\/\/www.esri.com\/about\/newsroom\/?s={search_term_string}\"\n\t                    },\n\t                    \"query-input\": {\n\t                        \"@type\": \"PropertyValueSpecification\",\n\t                        \"valueRequired\": true,\n\t                        \"valueName\": \"search_term_string\"\n\t                    }\n\t                }\n\t            ],\n\t            \"inLanguage\": \"en-US\"\n\t        },\n\t        {\n\t            \"@type\": \"Person\",\n\t            \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/d3b48773aa4c700588b00b5cf3e91725\",\n\t            \"name\": \"Matthew DeMeritt\",\n\t            \"image\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"en-US\",\n\t                \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/image\/\",\n\t                \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Matt_DeMeritt_540x540.jpg\",\n\t                \"contentUrl\": \"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Matt_DeMeritt_540x540.jpg\",\n\t                \"caption\": \"Matthew DeMeritt\"\n\t            },\n\t            \"description\": \"Matt DeMeritt is a copy writer and brand journalist for Esri. For more than a decade, he has written articles about everything from mapping invasive pests to mapping the moons of Saturn. Prior to joining Esri, he was an English tutor at California State University, San Bernardino.\",\n\t            \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/author\/mdemeritt\"\n\t        }\n\t    ]\n\t}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Biodiversity and the Bottom Line\u2014The Power of Smart Maps - Podcast Episode","description":"Claudia Blagu from Ingka Investments explains the role location intelligence plays in actualizing sustainable business growth.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps","og_locale":"en_US","og_type":"article","og_title":"Biodiversity and the Bottom Line\u2014The Power of Smart Maps","og_description":"Claudia Blagu from Ingka Investments explains the role location intelligence plays in actualizing sustainable business growth.","og_url":"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps","og_site_name":"Esri","article_publisher":"https:\/\/www.facebook.com\/esrigis\/","article_modified_time":"2024-09-18T19:03:34+00:00","og_image":[{"url":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2022\/02\/romania_trees_2_826x465.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_site":"@Esri","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps","url":"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps","name":"Biodiversity and the Bottom Line\u2014The Power of Smart Maps - Podcast Episode","isPartOf":{"@id":"https:\/\/www.esri.com\/about\/newsroom\/#website"},"datePublished":"2022-02-17T18:09:09+00:00","dateModified":"2024-09-18T19:03:34+00:00","description":"Claudia Blagu from Ingka Investments explains the role location intelligence plays in actualizing sustainable business growth.","breadcrumb":{"@id":"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.esri.com\/about\/newsroom\/podcast\/biodiversity-and-the-bottom-line-the-power-of-smart-maps#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.esri.com\/about\/newsroom"},{"@type":"ListItem","position":2,"name":"Podcast Episodes","item":"https:\/\/www.esri.com\/about\/newsroom\/esripodcast"},{"@type":"ListItem","position":3,"name":"Biodiversity and the Bottom Line\u2014The Power of Smart Maps"}]},{"@type":"WebSite","@id":"https:\/\/www.esri.com\/about\/newsroom\/#website","url":"https:\/\/www.esri.com\/about\/newsroom\/","name":"Esri","description":"Esri Newsroom","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.esri.com\/about\/newsroom\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/d3b48773aa4c700588b00b5cf3e91725","name":"Matthew DeMeritt","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/image\/","url":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Matt_DeMeritt_540x540.jpg","contentUrl":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Matt_DeMeritt_540x540.jpg","caption":"Matthew DeMeritt"},"description":"Matt DeMeritt is a copy writer and brand journalist for Esri. For more than a decade, he has written articles about everything from mapping invasive pests to mapping the moons of Saturn. Prior to joining Esri, he was an English tutor at California State University, San Bernardino.","url":"https:\/\/www.esri.com\/about\/newsroom\/author\/mdemeritt"}]}},"featured":true,"short_description":"Claudia Blagu from Ingka Investments explains the role location intelligence plays in actualizing sustainable business growth.","image":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2022\/02\/romania_trees_2_826x465.jpg","_links":{"self":[{"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/podcast\/498752","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/podcast"}],"about":[{"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/types\/podcast"}],"author":[{"embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/users\/411"}],"replies":[{"embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/comments?post=498752"}],"version-history":[{"count":0,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/podcast\/498752\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/media?parent=498752"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/categories?post=498752"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/tags?post=498752"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/industry?post=498752"},{"taxonomy":"podcast-category","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/podcast-category?post=498752"},{"taxonomy":"podcast_department","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/podcast_department?post=498752"},{"taxonomy":"series","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/series?post=498752"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}