{"id":300502,"date":"2020-01-09T05:43:39","date_gmt":"2020-01-09T13:43:39","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=wherenext&#038;p=300502"},"modified":"2024-05-10T05:54:12","modified_gmt":"2024-05-10T12:54:12","slug":"would-you-move-for-a-30-percent-raise","status":"publish","type":"wherenext","link":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/would-you-move-for-a-30-percent-raise","title":{"rendered":"Would You Move for a 30 Percent Raise?"},"author":501,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","castos_file_data":"","podmotor_file_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_links_to":"","_links_to_target":""},"categories":[1001,381312,369812],"tags":[8762,160592,410932,410912,410922],"department":[488812],"wherenext-category":[],"industry":[],"class_list":["post-300502","wherenext","type-wherenext","status-publish","format-standard","hentry","category-commercial","category-cxo-priorities","category-market-development","tag-cost-of-living","tag-jobs","tag-placement","tag-relocate","tag-salary","department-emerging-technologies"],"acf":{"short_description":"Workers are seeing how much their economic value varies by location, and one startup is capitalizing on this workforce mobility.","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"content","content":"Today\u2019s workforce feels more mobile than ever. In part, that\u2019s because being in the optimal place for a given skill set makes a huge difference\u2014for some professionals, it can <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/salary-versus-cost-of-living\/\">more than double their salary<\/a>, especially when cost of living is factored in."},{"acf_fc_layout":"sidebar","layout":"standard","image_reference":null,"image_reference_figure":"","spotlight_image":null,"section_title":"","spotlight_name":"","position":"Right","content":"<strong>Article snapshot:<\/strong> With workforce mobility between cities increasing, executives and civic leaders can use location intelligence to attract and retain the talent they need.","snippet":""},{"acf_fc_layout":"content","content":"In a tight talent market, executives need to be mindful of workforce mobility within their companies and industries and stay ahead of trends.\r\n\r\n<em>TechCrunch<\/em> recently <a href=\"https:\/\/techcrunch.com\/2019\/11\/21\/placement\/\">profiled a startup<\/a> that matches professionals with locations that offer them better economic opportunities. Called Placement, the company focuses on two demographics:\r\n<ul>\r\n \t<li>Small-city residents whose skills are in higher demand elsewhere<\/li>\r\n \t<li>People living in expensive locales who would benefit from relocating to a new city with a lower cost of living\u2014even if they made the same salary or less.<\/li>\r\n<\/ul>\r\nWith services like Placement\u2019s enticing people to relocate, industry leaders can address the shift strategically by using <a href=\"https:\/\/www.esri.com\/en-us\/location-intelligence\">location intelligence<\/a> to identify and connect with talent. Businesses and cities that don\u2019t may literally be left behind.\r\n<h3><strong>Aligning Interests for Mobility<\/strong><\/h3>\r\nThe Placement team creates its own brand of location intelligence by identifying growing but still affordable cities and places where certain jobs are worth more than they are elsewhere.\r\n\r\nBut uprooting to a new location is a big decision\u2014one many people shy away from. Placement aims to reduce fear and guesswork by flashing salary numbers that highlight the benefits of the move."},{"acf_fc_layout":"form","form_type":"aside","form_position":"Left","form_title":"CONSULT THE ESRI BRIEF","form_desc":"Stay up to date with this biweekly email featuring thought-provoking articles on location intelligence and critical technology trends.","form_button_label":"Sign up now","form_content":"https:\/\/go.pardot.com\/l\/82202\/2017-10-12\/jw1bmb","form_tag":"low-commitment-form\/sign-up-form"},{"acf_fc_layout":"content","content":"Placement\u2019s team performs job research and cost-of-living calculations for clients and offers interview coaching, r\u00e9sum\u00e9 help, and even a relocation stipend. In return, clients promise the startup 10 percent of their earnings for a fixed period of time, provided they secure a higher adjusted income. The bigger the salary increase, the more both the client and the company benefit.\r\n<h3><strong>Talent in Motion<\/strong><\/h3>\r\nSetting the stage for the work of Placement and its peers are several trends in workforce mobility. Cities are experiencing unprecedented <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/aging-population-predictions\/\">demographic shifts and aging populations<\/a>. People are more informed and socially connected than ever\u2014more aware of how their cost of living and lifestyle amenities compare with those elsewhere. Many are watching housing costs soar. And they\u2019re realizing that technology can keep them connected\u2014albeit with some limitations\u2014to family, friends, and even employers, no matter where they are.\r\n\r\nIn other words, business leaders and <a href=\"https:\/\/www.esri.com\/en-us\/industries\/needs\/economic-development\">economic developers<\/a> should take note: it will only get easier for people to switch jobs and locations. Executives can get ahead of the shift by analyzing locations in the context of the talent they want to attract. Location intelligence, powered by geographic information system (GIS) technology, can reveal the best areas to start a business and pinpoint the behavioral demographics of a population to uncover what types of amenities its members consider meaningful.\r\n\r\nCities that work to build attractive communities\u2014and aggressively address social issues\u2014will also be better positioned to thrive. Proactive leaders in some cities are already offering programs that <a href=\"https:\/\/www.cnbc.com\/2018\/11\/13\/tulsa-oklahoma-will-pay-you-10000-to-move-there-and-work-from-home.html\">pay professionals to move<\/a>, a movement likely to increase workforce mobility. And they\u2019re doubling down by <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/bentonville-fights-millennial-brain-drain\/\">making their cities more desirable<\/a>, adding attractions like green spaces and music venues.\r\n\r\nCities are also investing in <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/growing-companies-with-economic-gardening\/\">economic gardening<\/a> to help businesses grow and strengthen local economies. Civic leaders do this by sharing location intelligence with business owners, using smart maps to reveal where target customers are and suggest valuable ways to connect with them.\r\n\r\nWhile technology is helping workers become more mobile, near-historic lows in unemployment rates are making <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/rise-of-labor-movement\/\">workers more powerful<\/a>. Location has always mattered to working professionals, but the question of where to work is now becoming at once simpler and more complex. The more location intelligent business owners and city leaders become, the better able they will be to capture the benefits of workforce mobility."}],"references":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Workforce Mobility and Its Ramifications for Employers &amp; Executives<\/title>\n<meta name=\"description\" content=\"Find out how one company is capitalizing on increasing workforce mobility, and what executives should know about the trends it signals.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/would-you-move-for-a-30-percent-raise\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Would 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