{"id":4201,"date":"2017-04-18T13:54:47","date_gmt":"2017-04-18T20:54:47","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=wherenext&p=4201"},"modified":"2024-05-10T06:04:18","modified_gmt":"2024-05-10T13:04:18","slug":"digital-transformation-walk-guide","status":"publish","type":"wherenext","link":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/digital-transformation-walk-guide","title":{"rendered":"Digital Transformation: A Walk-Through Guide"},"author":501,"featured_media":8101,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","castos_file_data":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_links_to":"","_links_to_target":""},"categories":[],"tags":[],"department":[476792,488812],"wherenext-category":[],"industry":[],"class_list":["post-4201","wherenext","type-wherenext","status-publish","format-standard","has-post-thumbnail","hentry","department-cxo-priorities","department-emerging-technologies"],"acf":{"short_description":"How should your business approach digital transformation? Digital trailblazers reveal valuable insights. ","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"content","content":"To gauge the state of digital transformation in business circles, consider one number from a recent Harvard Business Review\/Genpact study<\/a> of executives: 21%.\r\n\r\nAcross all industries, 21% of executives say they see \u201csignificant results from digital transformation in their enterprises today.\u201d\r\n\r\nThat\u2019s a meager sum for a phenomenon that promises profound business transformation. As it turns out, executives aren\u2019t missing the mark due to lack of ambition. Most have digital transformation<\/a> on their short list of priorities. But they may be taking the wrong approach.\r\n\r\nIn a separate HBR<\/em> article<\/a>, Dr. George Westerman, a research scientist with the MIT Sloan Initiative on the Digital Economy, said many of the companies he studies approach digital transformation as \u201cjust a technology question.\u201d Those executives have fallen into the trap of thinking that digital transformation begins in the IT department, rather than in the boardroom."},{"acf_fc_layout":"image","image":8181,"image_position":"left","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"Even Oracle, long a technology heavyweight, says tech isn\u2019t the only answer. CEO Safra Catz, quoted in a February 2017 Diginomica blog post<\/a>, noted this distinction: \u201cTechnology is simply valuable in letting you run your operations better. True digital transformation is about having better information so that the talent in your organizations can make better decisions\u2026\u201d\r\n\r\nThose executives who have embraced the distinction see clear dividends, says MIT\u2019s Westerman: \u201cThere was a certain class of people [in the study]\u2014those we call the digital masters\u2014they thought about it differently. They really thought about it not as a technology problem, but as an opportunity to transform. And they\u2019re getting far better results.\u201d\r\n\r\nThe Call of Digital Sirens <\/strong>\r\n\r\nIn the realm of buzzwords, \u201cdigital transformation\u201d earns high marks for simultaneously conveying everything and nearly nothing at all. Beyond the buzz, what is<\/em> digital transformation, also known as DX?\r\n\r\nAt its essence, digital transformation involves a company\u2019s evolution from paper-based processes to electronic opportunities. It takes many forms, as a small survey of use cases attests:\r\n