{"id":498512,"date":"2022-02-15T06:08:36","date_gmt":"2022-02-15T14:08:36","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=wherenext&#038;p=498512"},"modified":"2025-12-12T09:09:38","modified_gmt":"2025-12-12T17:09:38","slug":"nexttech-on-real-time-geofencing","status":"publish","type":"wherenext","link":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing","title":{"rendered":"NextTech: Exploring a Breakthrough in Real-Time Mapping"},"author":501,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","castos_file_data":"","podmotor_file_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_links_to":"","_links_to_target":""},"categories":[],"tags":[277672,281,641,483792,396382],"department":[488812],"wherenext-category":[],"industry":[],"class_list":["post-498512","wherenext","type-wherenext","status-publish","format-standard","hentry","tag-geofencing","tag-location-intelligence","tag-logistics","tag-nexttech","tag-real-time-operations","department-emerging-technologies"],"acf":{"short_description":"Breakthroughs in real-time mapping make it possible to track multiple moving assets and anticipate potential collisions. ","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"content","content":"An emerging form of real-time mapping is giving companies a new way to make workplaces safer and more efficient."},{"acf_fc_layout":"sidebar","layout":"standard","image_reference":null,"image_reference_figure":"","spotlight_image":null,"section_title":"","spotlight_name":"","position":"Left","content":"<strong>Article snapshot:<\/strong> A video demonstration shows how an innovation in real-time mapping improves workplace safety in warehouses, on work sites\u2014even on the ski slopes.","snippet":""},{"acf_fc_layout":"content","content":"Powered by a geographic information system (GIS), the new capability is a sophisticated twist on a technique called <em>geofencing<\/em>. A typical geofence recognizes when a car, mobile phone, or other object moves into a digitally \"fenced\" area and triggers a corresponding alert or action. For instance, a home goods store could set up a geofence around the surrounding square block area. When a customer using the company's mobile app crosses that threshold, location technology would trigger a notification about a sale or a popular item that's back in stock.\r\n\r\nNow, real-time mapping\u2014showcased in the video below\u2014enables organizations to track the proximity of multiple moving objects and issue alerts when they near one another.\r\n\r\nIn business settings where vehicle operators work in close proximity and with limited visibility\u2014such as warehouses, solar energy installations, or airports\u2014these automated geofencing alerts can reduce accidents and ensure smoother workflows. In addition, by analyzing the data streams of moving assets, managers gain <a href=\"https:\/\/www.esri.com\/en-us\/location-intelligence\">location intelligence<\/a> on the patterns that shape everyday business operations.\r\n<h3><strong>Real-Time Mapping in Whiteout Conditions<\/strong><\/h3>\r\nThe video of this technology at work shows a ski area where the operator has employed dynamic geofencing to alert drivers of snowmobiles and snowplows to each other's presence. The principles at play could just as easily apply to companies managing shipyards, rail terminals, vineyards, or rental car lots.\r\n\r\nInclement weather, rugged terrain, obstacles, and nighttime conditions can make it difficult for operators of vehicles and moving machinery to see each other. The ski company was facing thick precipitation and mountainous topography that created dangerous gaps in visibility for employees crisscrossing the slopes."},{"acf_fc_layout":"youtube","youtube_video_url":"https:\/\/youtu.be\/--m4V_sT_S8"},{"acf_fc_layout":"content","content":"Real-time mapping enables a manager to set borders around moving assets such as trucks, construction vehicles, cranes, utility trucks, baggage buggies, even planes. If those borders come within a set distance of one another, operators automatically receive an alert to slow down and look out for another vehicle.\r\n\r\nUsing sophisticated location science, GIS avoids false alarms by accounting for places where moving objects can't meet. For instance, if a snowmobile and snowplow pass within 250 feet of each other, yet are separated by a dense stand of trees, no alert is issued.\r\n\r\n[To explore the technology behind real-time mapping, <a href=\"https:\/\/www.esri.com\/en-us\/arcgis\/products\/arcgis-velocity\/overview\">visit this overview<\/a>.]\r\n<h3><strong>Taking Guesswork Out of Safer Workplaces<\/strong><\/h3>\r\nReal-time mapping can also apply to large areas. For instance, a logistics company could use dynamic geofencing to monitor fast-moving storms and planes, generating alerts whenever pilots approach dangerous weather patterns. Alternately, a delivery company could track the movement of trucks in relation to protests, parades, or motorcades to help drivers avoid crowded areas or traffic.\r\n\r\nIn the longer term, data analysis of spatial patterns could inform executive decisions. Historical analysis might reveal operational areas with a higher likelihood of collisions. In response, facility managers could increase safety signage or better manage traffic and vehicles in specific areas.\r\n\r\nBy incorporating the latest advances in real-time mapping, business leaders can take the guesswork out of creating safer workplaces, and give workers greater peace of mind."}],"references":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Real-Time Mapping Breakthrough Boosts Workplace Safety | Geofencing<\/title>\n<meta name=\"description\" content=\"A breakthrough in real-time mapping tracks multiple objects in space and time, using dynamic geofencing to ensure safe business operations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NextTech: Exploring a Breakthrough in Real-Time Mapping\" \/>\n<meta property=\"og:description\" content=\"A breakthrough in real-time mapping tracks multiple objects in space and time, using dynamic geofencing to ensure safe business operations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing\" \/>\n<meta property=\"og:site_name\" content=\"Esri\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/esrigis\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-12T17:09:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2022\/02\/nexttech-on-real-time-mapping-wherenext-article-card-826x465-1.jpg\" \/><meta property=\"og:image\" content=\"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2022\/02\/nexttech-on-real-time-mapping-wherenext-article-card-826x465-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Esri\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t    \"@context\": \"https:\/\/schema.org\",\n\t    \"@graph\": [\n\t        {\n\t            \"@type\": \"WebPage\",\n\t            \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing\",\n\t            \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing\",\n\t            \"name\": \"A Real-Time Mapping Breakthrough Boosts Workplace Safety | Geofencing\",\n\t            \"isPartOf\": {\n\t                \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#website\"\n\t            },\n\t            \"datePublished\": \"2022-02-15T14:08:36+00:00\",\n\t            \"dateModified\": \"2025-12-12T17:09:38+00:00\",\n\t            \"description\": \"A breakthrough in real-time mapping tracks multiple objects in space and time, using dynamic geofencing to ensure safe business operations.\",\n\t            \"breadcrumb\": {\n\t                \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing#breadcrumb\"\n\t            },\n\t            \"inLanguage\": \"en-US\",\n\t            \"potentialAction\": [\n\t                {\n\t                    \"@type\": \"ReadAction\",\n\t                    \"target\": [\n\t                        \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing\"\n\t                    ]\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"BreadcrumbList\",\n\t            \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing#breadcrumb\",\n\t            \"itemListElement\": [\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 1,\n\t                    \"name\": \"Home\",\n\t                    \"item\": \"https:\/\/www.esri.com\/about\/newsroom\"\n\t                },\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 2,\n\t                    \"name\": \"NextTech: Exploring a Breakthrough in Real-Time Mapping\"\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"WebSite\",\n\t            \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#website\",\n\t            \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/\",\n\t            \"name\": \"Esri\",\n\t            \"description\": \"Esri Newsroom\",\n\t            \"potentialAction\": [\n\t                {\n\t                    \"@type\": \"SearchAction\",\n\t                    \"target\": {\n\t                        \"@type\": \"EntryPoint\",\n\t                        \"urlTemplate\": \"https:\/\/www.esri.com\/about\/newsroom\/?s={search_term_string}\"\n\t                    },\n\t                    \"query-input\": {\n\t                        \"@type\": \"PropertyValueSpecification\",\n\t                        \"valueRequired\": true,\n\t                        \"valueName\": \"search_term_string\"\n\t                    }\n\t                }\n\t            ],\n\t            \"inLanguage\": \"en-US\"\n\t        },\n\t        {\n\t            \"@type\": \"Person\",\n\t            \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/b890389919572d29641d24fc67eaf376\",\n\t            \"name\": \"Chris Chiappinelli\",\n\t            \"image\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"en-US\",\n\t                \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/image\/\",\n\t                \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Chris_Chiappinelli_540x540.jpg\",\n\t                \"contentUrl\": \"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Chris_Chiappinelli_540x540.jpg\",\n\t                \"caption\": \"Chris Chiappinelli\"\n\t            },\n\t            \"description\": \"Chris Chiappinelli is the editor of Esri\u2019s WhereNext magazine. Through his writing, he explores the intersection of business strategy and location intelligence\u2014and strategic challenges like sustainability, growth, and risk. Prior to joining Esri, Chris managed internal content for PTC, a pioneer in IoT technology, smart products, and augmented reality. Earlier in his career, Chris spent a decade as a journalist covering business and technology news.\",\n\t            \"sameAs\": [\n\t                \"https:\/\/www.linkedin.com\/in\/chris-chiappinelli-ba56814\",\n\t                \"https:\/\/x.com\/chrischip\"\n\t            ],\n\t            \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/author\/cchiappinelli\"\n\t        }\n\t    ]\n\t}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"A Real-Time Mapping Breakthrough Boosts Workplace Safety | Geofencing","description":"A breakthrough in real-time mapping tracks multiple objects in space and time, using dynamic geofencing to ensure safe business operations.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing","og_locale":"en_US","og_type":"article","og_title":"NextTech: Exploring a Breakthrough in Real-Time Mapping","og_description":"A breakthrough in real-time mapping tracks multiple objects in space and time, using dynamic geofencing to ensure safe business operations.","og_url":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing","og_site_name":"Esri","article_publisher":"https:\/\/www.facebook.com\/esrigis\/","article_modified_time":"2025-12-12T17:09:38+00:00","og_image":[{"url":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2022\/02\/nexttech-on-real-time-mapping-wherenext-article-card-826x465-1.jpg","type":"","width":"","height":""},{"width":1200,"height":630,"url":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2022\/02\/nexttech-on-real-time-mapping-wherenext-article-card-826x465-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@Esri","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing","url":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing","name":"A Real-Time Mapping Breakthrough Boosts Workplace Safety | Geofencing","isPartOf":{"@id":"https:\/\/www.esri.com\/about\/newsroom\/#website"},"datePublished":"2022-02-15T14:08:36+00:00","dateModified":"2025-12-12T17:09:38+00:00","description":"A breakthrough in real-time mapping tracks multiple objects in space and time, using dynamic geofencing to ensure safe business operations.","breadcrumb":{"@id":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-real-time-geofencing#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.esri.com\/about\/newsroom"},{"@type":"ListItem","position":2,"name":"NextTech: Exploring a Breakthrough in Real-Time Mapping"}]},{"@type":"WebSite","@id":"https:\/\/www.esri.com\/about\/newsroom\/#website","url":"https:\/\/www.esri.com\/about\/newsroom\/","name":"Esri","description":"Esri Newsroom","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.esri.com\/about\/newsroom\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/b890389919572d29641d24fc67eaf376","name":"Chris Chiappinelli","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/image\/","url":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Chris_Chiappinelli_540x540.jpg","contentUrl":"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Chris_Chiappinelli_540x540.jpg","caption":"Chris Chiappinelli"},"description":"Chris Chiappinelli is the editor of Esri\u2019s WhereNext magazine. Through his writing, he explores the intersection of business strategy and location intelligence\u2014and strategic challenges like sustainability, growth, and risk. Prior to joining Esri, Chris managed internal content for PTC, a pioneer in IoT technology, smart products, and augmented reality. Earlier in his career, Chris spent a decade as a journalist covering business and technology news.","sameAs":["https:\/\/www.linkedin.com\/in\/chris-chiappinelli-ba56814","https:\/\/x.com\/chrischip"],"url":"https:\/\/www.esri.com\/about\/newsroom\/author\/cchiappinelli"}]}},"_links":{"self":[{"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/wherenext\/498512","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/wherenext"}],"about":[{"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/types\/wherenext"}],"author":[{"embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/users\/501"}],"version-history":[{"count":0,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/wherenext\/498512\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/media?parent=498512"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/categories?post=498512"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/tags?post=498512"},{"taxonomy":"department","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/department?post=498512"},{"taxonomy":"wherenext-category","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/wherenext-category?post=498512"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.esri.com\/about\/newsroom\/wp-json\/wp\/v2\/industry?post=498512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}