{"id":569992,"date":"2023-01-24T05:30:35","date_gmt":"2023-01-24T13:30:35","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=wherenext&#038;p=569992"},"modified":"2023-01-24T11:22:11","modified_gmt":"2023-01-24T19:22:11","slug":"3-efficiency-gains-from-gis","status":"publish","type":"wherenext","link":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/3-efficiency-gains-from-gis","title":{"rendered":"Three Ways Location Intelligence Drives Business Efficiency"},"author":501,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","castos_file_data":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_links_to":"","_links_to_target":""},"categories":[],"tags":[483852,441081,381332,338542],"department":[476792],"wherenext-category":[],"industry":[],"class_list":["post-569992","wherenext","type-wherenext","status-publish","format-standard","hentry","tag-business-efficiency","tag-geoai","tag-operational-awareness","tag-route-optimization","department-cxo-priorities"],"acf":{"short_description":"In a time of economic uncertainty, GIS technology gives executives the context and analysis they need to accelerate workflows.","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"content","content":"When the <em>Harvard Business Review<\/em> runs headlines advising, \u201c<a href=\"https:\/\/hbr.org\/2023\/01\/how-to-grow-your-top-line-in-a-down-market\">How To Grow Your Top Line in a Down Market<\/a>,\u201d it\u2019s clear the business cycle may be turning. And while top-line growth deserves attention in any economic climate, many business executives are now looking for ways to ensure the bottom line won\u2019t sag if the economy retreats."},{"acf_fc_layout":"sidebar","layout":"standard","image_reference":null,"image_reference_figure":"","spotlight_image":null,"section_title":"","spotlight_name":"","position":"Left","content":"<strong>Article snapshot:<\/strong> Executives are finding that a geographic approach to business yields a trio of operational efficiency improvements:\r\n<ul>\r\n \t<li>Less wasted movement<\/li>\r\n \t<li>Better-orchestrated operations<\/li>\r\n \t<li>Faster decisions<\/li>\r\n<\/ul>","snippet":""},{"acf_fc_layout":"content","content":"In an effort to optimize operations in the face of economic uncertainty, major tech companies are searching for new sources of <a href=\"https:\/\/www.wsj.com\/articles\/google-ceo-sundar-pichai-aims-for-20-productivity-gain-11662565214\">productivity gains<\/a> while <a href=\"https:\/\/www.wsj.com\/articles\/cios-stress-supply-chains-efficiency-as-recession-risks-rise-11653300001?mod=article_inline\">manufacturing executives<\/a> are turning to digital services to <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/supply-chain-simulation\/\">streamline supply<\/a> chains. Operational efficiency is once again in vogue.\r\n\r\nMany firms have found a geographic approach to business to be a surprising engine of efficiency. Maps and dashboards powered by geographic information system <a href=\"https:\/\/www.esri.com\/en-us\/what-is-gis\/overview\">(GIS) technology<\/a> equip decision-makers with a comprehensive view of assets and operations. Analyzing data from this spatial perspective makes it easier to detect redundancies, streamline processes, and find areas where technologies like automation or IoT sensors can speed up timelines.\r\n\r\nMaking these changes can have significant downstream effects. Research by McKinsey found that <a href=\"https:\/\/www.mckinsey.com\/capabilities\/people-and-organizational-performance\/our-insights\/the-need-for-speed-in-the-post-covid-19-era-and-how-to-achieve-it\">fast organizations outperform slower competitors<\/a> on innovation, growth, organizational health, financial performance, and resiliency.\r\n\r\nThe business insight generated by GIS, known as <a href=\"https:\/\/www.esri.com\/en-us\/location-intelligence\">location intelligence<\/a>, helps leaders boost operational efficiency in three key ways:\r\n<ul>\r\n \t<li>Minimize wasted movement<\/li>\r\n \t<li>Implement well-orchestrated business processes<\/li>\r\n \t<li>Reach decisions faster<\/li>\r\n<\/ul>\r\nLean, value-oriented businesses also tend to be more sustainable, as streamlined processes often translate into <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/three-key-steps-to-using-ev-fleets-in-business\/\">smaller carbon footprints<\/a> and less resource depletion. In most ways that matter, efficient business is good business.\r\n<h3><strong>Operational Efficiency Boost 1: Less Wasted Movement <\/strong><\/h3>\r\nFor many firms, routine daily movements tend to be among the least optimized areas of business. A technician may take a route out of habit, even if it\u2019s not the fastest. A manager coordinating service calls with a paper map may not be able to spot the operational efficiencies a location-aware algorithm can.\r\n\r\nFor information related to activities like deliveries, service calls, and routine maintenance, GIS acts as a single source of truth. Its location intelligence empowers leaders to quickly calculate drive-times, identify and rank priority locations, and ensure employees aren\u2019t wasting time behind a windshield. Such awareness can boost productivity significantly.\r\n\r\nFor one <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/healthcare-delivery-optimization\/\">health services company<\/a>, a geographic approach was crucial to connecting nurse practitioners and physician\u2019s assistants with patients requiring home visits. Inefficiency in the system meant that two clinicians sometimes were sent to the same location or had to squeeze too many appointments into a single day.\r\n\r\nBy feeding scheduling data into GIS route optimization algorithms, <a href=\"https:\/\/www.esri.com\/about\/newsroom\/wherenext\/department\/new-analyst\/\">analysts<\/a> discovered a more sensible distribution of appointments and routes, including which clinicians should be matched with which members.\r\n\r\nThanks to the insights of location analytics, clinicians cut 2,000 miles and 45 hours of driving time over a five-month period, leading to a new level of operational efficiency and significant cost savings.\r\n\r\nAn oil and gas exploration firm confronted similar inefficiencies in its maintenance organization. The company\u2019s conventional approach was to send maintenance technicians to check remote sites regularly, whether the machinery needed repairs or not. A worker might simply be confirming the status quo at one well while another well hundreds of miles away needed urgent attention.\r\n\r\nThe solution: install IoT-enabled sensors on oil pumps, tank batteries, and pressure gauges, then feed the sensor data to GIS-powered smart maps. Viewing equipment status on a \u201c<a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/location-intelligence-and-corporate-security\/\">single pane of glass<\/a>\u201d gave field asset managers real-time operational awareness. Now, technicians can reach a verified problem within minutes or hours, instead waiting days to make a calendared visit.\r\n\r\nSuch changes can also hasten <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-tracking-progress-toward-net-zero-emissions\/\">a company\u2019s progress towards net-zero<\/a> commitments. Fewer field visits means less fuel consumed, less wear and tear on vehicles, and reduced carbon emissions.\r\n<h3><strong>Operational Efficiency Boost 2: Well-Orchestrated Operations <\/strong><\/h3>\r\nExecutives at Fortune 500 businesses are discovering how smart maps can improve collaboration, communication, and project management, helping to overcome siloed data and snagged lines of communication between departments.\r\n\r\nFor one <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/environmental-consultant-achieves-global-collaboration-with-smart-maps\/\">environmental impact assessment firm<\/a>, data was not moving at the speed of business. When managers dispatched teams into remote areas to document animal and plant species, information was logged on paper, sent by mail to headquarters, and only then tallied in spreadsheets and analyzed. Five days might pass between the collection and interpretation of data, delaying the completion of client projects.\r\n\r\nLocation technology made these data gaps vanish. Now biologists in the field log species sightings and locations on mobile devices equipped with GIS apps. This means department directors can almost instantly spot if surveyors are on track, or if they happen to be in the wrong location. Meanwhile, executives have real-time access to the latest findings via intuitive, interactive maps, boosting efficiency and speeding client delivery.\r\n\r\nAt one of the <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/bp-on-digital-transformation\/\">world\u2019s biggest energy companies<\/a>, location technology has been key to smarter collaboration. The company maintains location-specific data on infrastructure like pipes and pumps, including each asset\u2019s attributes, performance, and maintenance history.\r\n\r\nTraditionally, that information was siloed, and sharing it required a time-consuming process of exporting, translating, and downloading data. When company leaders adopted a GIS platform and allowed multiple teams to access the same location data, they saw users\u2019 efficiency increase by as much as 8 percent.\r\n<h3><strong>Operational Efficiency Boost 3: Faster Decision Making<\/strong><\/h3>\r\nNearly any business looking to expedite workflows and improve operational efficiency will need to take a close look at its decision-making process. Often, decision-makers aren\u2019t receiving all the information needed to make an assessment, requiring follow-ups and data requests that delay progress. A geographic approach can break through such stoppages by delivering data and location-based analytics in intuitive, interactive formats.\r\n\r\n<a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/digital-transformation-helps-swedish-council-advise-clients-during-pandemic\/\">A Swedish government agency<\/a> tasked with boosting business investment used GIS technology to create \u201cdigital dossiers.\u201d These shareable smart maps showed executives abroad all the data they needed to know about potential business locations in the country. By graduating from a paper process to location technology, the agency delivered important facts faster, leading to a more efficient pipeline of economic investment and development in Sweden.\r\n\r\nSimilarly, the GIS team at a growth-minded insurance firm used dashboards to share AI-optimized insights with key executives, as detailed in <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/insurance-and-location-intelligence\/\">a recent <em>WhereNext<\/em> article<\/a>:"},{"acf_fc_layout":"blockquote","content":"Machine learning, paired with GIS (<a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/artificial-intelligence-and-location-intelligence-for-business\/\">a combination known as GeoAI<\/a>) enabled the data science team to create algorithms that predicted the revenue potential of regions and ranked the performance potential of agencies the company might partner with."},{"acf_fc_layout":"content","content":"The ability to quickly analyze location data also helped managers understand how an uptick in claims correlated with rising population levels in that market. Instead of chasing guesses, executives could base decisions on data-driven insights.\r\n\r\nBusiness leaders today are confronted with much they can\u2019t control, from <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/inflation-changes-buying-habits\/\">inflation<\/a> to <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/how-net-zero-geopolitics-are-reshaping-natural-resource-industries\/\">geopolitical threats<\/a>. That puts a greater burden on CEOs and COOs to optimize the operations under their control. A geographic approach\u2014and the GIS technology that enables it\u2014provides the accurate, real-time operational awareness that industry captains need to trim waste and strengthen operational efficiency as economic conditions waver."}],"references":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Geographic Approach to Operational Efficiency<\/title>\n<meta name=\"description\" content=\"For some executives, speed and operational efficiency top the 2023 wish list.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/3-efficiency-gains-from-gis\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Three Ways Location Intelligence Drives Business Efficiency\" \/>\n<meta property=\"og:description\" content=\"For some executives, speed and operational efficiency top the 2023 wish list.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/3-efficiency-gains-from-gis\" \/>\n<meta property=\"og:site_name\" content=\"Esri\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/esrigis\/\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-24T19:22:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2023\/01\/wherenext-article-3-ways-location-intelligence-business-card-826x465-use.jpg\" \/><meta property=\"og:image\" content=\"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2023\/01\/wherenext-article-3-ways-location-intelligence-business-card-826x465-use.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta 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