{"id":640212,"date":"2024-01-02T05:35:24","date_gmt":"2024-01-02T13:35:24","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=wherenext&p=640212"},"modified":"2024-05-10T06:16:45","modified_gmt":"2024-05-10T13:16:45","slug":"top-articles-2023","status":"publish","type":"wherenext","link":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/top-articles-2023","title":{"rendered":"Top Stories of 2023: Key Takeaways and Trends"},"author":501,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","castos_file_data":"","podmotor_file_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_links_to":"","_links_to_target":""},"categories":[],"tags":[1741,404762,471742,21622,281],"department":[476822,488822],"wherenext-category":[],"industry":[],"class_list":["post-640212","wherenext","type-wherenext","status-publish","format-standard","hentry","tag-ai","tag-business-risk","tag-climate-risk","tag-digital-twin","tag-location-intelligence","department-data-and-ai","department-sustainability-risk"],"acf":{"short_description":"AI, sustainability, and business risk were top concerns in 2023, foreshadowing the corporate agenda for the year ahead.","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"content","content":"The year just closed wasn\u2019t entirely consumed by the economy, geopolitics, and natural disasters."},{"acf_fc_layout":"sidebar","layout":"standard","image_reference":null,"image_reference_figure":"","spotlight_image":null,"section_title":"","spotlight_name":"","position":"Left","content":"Article snapshot:<\/strong> In 2023, WhereNext<\/em> revealed how successful companies have turned AI, GIS, and innovative thinking into business advantage.","snippet":""},{"acf_fc_layout":"content","content":"Although business executives monitored these forces closely, they left room for innovation and inspiration. They turned new applications of technology into valuable trends, wrestled with the trajectory of AI, and grew savvier about tackling the business risks and opportunities in front of them.\r\n\r\nMost of all, they tried to see into the future.\r\n\r\nThat\u2019s the readout from an analysis of WhereNext<\/em>\u2019s most popular content of 2023\u2014and a foreshadowing of themes that will capture business leaders\u2019 attention in 2024.\r\n

Using AI to Anticipate and Minimize Business Risks <\/strong><\/h3>\r\nAmong the trends shaping corporate strategy and the global economy, WhereNext<\/em> readers took a particular interest in sustainability, efficiency, AI, and risk.\r\n\r\nIn the year\u2019s most popular piece of content\u2014a webcast on the business trend of spatial thinking<\/a>, speakers from Amazon, FedEx, and Marriott shared insight on how they\u2019ve created location-savvy growth strategies, uncovered efficiencies that lower the cost of daily operations, and used maps to bring climate risk<\/a> into sharp relief\u2014not just today, but decades from now.\r\n\r\nThe desire to see business risks before they emerge was a common theme in 2023. It factored prominently in the year\u2019s second-most popular article, \u201cNextTech: Predicting Storm Impacts with Location Analytics, AI<\/a>.\u201d The article demonstrates\u2014via a short video\u2014how AI in modern geographic information systems (GIS) technology simulates weather impacts on a business location, giving executives time to plan a defense. (Explore other installments of the video-based NextTech series<\/a>.)\r\n\r\nThe challenge of climate change and its risks to business drew readers to the fifth- and eighth-most popular WhereNext<\/em> articles of 2023.\r\n\r\nBouwinvest, a Dutch investment firm, uses GIS analysis<\/a> to push beyond standard forecasts and carefully examine possible investment properties. GIS maps reveal a simple yet textured view of risks like waterlogging and extreme heat, helping investment managers predict not only next year\u2019s risks but the next decade\u2019s business opportunities.\r\n\r\nSimilarly, the eighth-most popular WhereNext<\/em> article of 2023 highlighted AT&T\u2019s effort to model climate scenarios<\/a> and spot business risks decades in advance. Initially published in 2020, the story continues to attract attention from business execs eager to get ahead of challenges through location intelligence<\/a>.\r\n

Anticipating with AI <\/strong><\/h3>\r\nPrediction and AI formed the backbone of a story that captivated readers in early 2022 and landed at number 3 in 2023: \u201cThink Tank: GeoAI Reveals a Glimpse of the Future.\u201d<\/a> This clear-eyed Q&A explains how AI helps businesses predict revenue, anticipate when to perform maintenance on service vehicles and key assets, and where to expand a promising business.\r\n\r\nCisco commanded the fourth spot on the top 10 list with an innovative approach to the service supply chain<\/a>. By using GIS to map over 1,300 warehouses across more than 130 countries, the IT standout provides reliable service to millions of customers when business continuity is on the line.\r\n\r\nThe technology powering Cisco\u2019s work\u2014a location-aware digital twin\u2014also underpinned the simulations in the storm-focused NextTech. And digital twins starred in the year\u2019s ninth-most popular WhereNext<\/em> article, which examined how indoor location intelligence is changing our shopping experience<\/a>.\r\n

A Spatial View <\/strong><\/h3>\r\nThe margin of error for today\u2019s business executive is perilously thin. Each quarter, they set growth expectations for demanding investors, then turn to face a tempest of unknowns\u2014supply chain snarls, labor cost upswings, floods, storms, and more.\r\n\r\nIt\u2019s no wonder those leaders are searching for a spatial understanding of the business\u2014a birds-eye view of operational risks, growth paths, and better customer outcomes. As the WhereNext<\/em> features on Amazon, AT&T, Cisco, FedEx, JLL, Marriott, and others show, some of the world\u2019s most successful companies are already navigating with that view.\r\n\r\nIn 2024, we\u2019ll share more stories of innovation and advantage from the business world. In the meantime, let us know<\/a> what you\u2019re focused on this year.\r\n

The top WhereNext<\/em> stories of 2023:<\/h3>\r\n
    \r\n \t
  1. Exploring the Business Trend of Spatial Thinking, with Amazon, FedEx, Marriott [watch webcast<\/a>]<\/li>\r\n \t
  2. NextTech: Predicting Storm Impacts with Location Analytics, AI [read article<\/a>]<\/li>\r\n \t
  3. Think Tank: GeoAI Reveals a Glimpse of the Future [read article<\/a>]<\/li>\r\n \t
  4. How Cisco Created a GIS-Based Digital Twin of Its Service Supply [read article<\/a>]<\/li>\r\n \t
  5. Bringing Climate Risk Assessments In-House with GIS [read article<\/a>]<\/li>\r\n \t
  6. The Enterprise Technology behind Big Business Decisions [read article<\/a>]<\/li>\r\n \t
  7. What Is Spatial Finance, and How to Prepare for It [read article<\/a>]<\/li>\r\n \t
  8. AT&T Taps Advanced Analytics to Map Decades of Climate Risk [read article<\/a>]<\/li>\r\n \t
  9. Retail Digital Twins and the Store of the Future [read article<\/a>]<\/li>\r\n \t
  10. JLL Delivers Location Intelligence to Thousands of Employees [read article<\/a>]<\/li>\r\n<\/ol>\r\n "}],"references":null},"yoast_head":"\nBusiness Risks, AI Capture Readers\u2019 Fascination<\/title>\n<meta name=\"description\" content=\"Business risk rose to the top of the corporate agenda in 2023, while AI and location intelligence emerged as key mitigation tools.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/top-articles-2023\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top Stories of 2023: Key Takeaways and Trends\" \/>\n<meta property=\"og:description\" content=\"Business risk rose to the top of the corporate agenda in 2023, while AI and location intelligence emerged as key mitigation tools.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/top-articles-2023\" \/>\n<meta property=\"og:site_name\" content=\"Esri\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/esrigis\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-10T13:16:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2024\/01\/wherenext-top-stories-2023-826x465-1.jpg\" \/><meta property=\"og:image\" content=\"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2024\/01\/wherenext-top-stories-2023-826x465-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Esri\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t \"@context\": \"https:\/\/schema.org\",\n\t \"@graph\": [\n\t {\n\t \"@type\": \"WebPage\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/top-articles-2023\",\n\t \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/top-articles-2023\",\n\t \"name\": \"Business Risks, AI Capture Readers\u2019 Fascination\",\n\t \"isPartOf\": {\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#website\"\n\t },\n\t \"datePublished\": \"2024-01-02T13:35:24+00:00\",\n\t \"dateModified\": \"2024-05-10T13:16:45+00:00\",\n\t \"description\": \"Business risk rose to the top of the corporate agenda in 2023, while AI and location intelligence emerged as key mitigation tools.\",\n\t \"breadcrumb\": {\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/top-articles-2023#breadcrumb\"\n\t },\n\t \"inLanguage\": \"en-US\",\n\t \"potentialAction\": [\n\t {\n\t \"@type\": \"ReadAction\",\n\t \"target\": [\n\t \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/top-articles-2023\"\n\t ]\n\t }\n\t ]\n\t },\n\t {\n\t \"@type\": \"BreadcrumbList\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/top-articles-2023#breadcrumb\",\n\t \"itemListElement\": [\n\t {\n\t \"@type\": \"ListItem\",\n\t \"position\": 1,\n\t \"name\": \"Home\",\n\t \"item\": \"https:\/\/www.esri.com\/about\/newsroom\"\n\t },\n\t {\n\t \"@type\": \"ListItem\",\n\t \"position\": 2,\n\t \"name\": \"Top Stories of 2023: Key Takeaways and Trends\"\n\t }\n\t ]\n\t },\n\t {\n\t \"@type\": \"WebSite\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#website\",\n\t \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/\",\n\t \"name\": \"Esri\",\n\t \"description\": \"Esri Newsroom\",\n\t \"potentialAction\": [\n\t {\n\t \"@type\": \"SearchAction\",\n\t \"target\": {\n\t \"@type\": \"EntryPoint\",\n\t \"urlTemplate\": \"https:\/\/www.esri.com\/about\/newsroom\/?s={search_term_string}\"\n\t },\n\t \"query-input\": {\n\t \"@type\": \"PropertyValueSpecification\",\n\t \"valueRequired\": true,\n\t \"valueName\": \"search_term_string\"\n\t }\n\t }\n\t ],\n\t \"inLanguage\": \"en-US\"\n\t },\n\t {\n\t \"@type\": \"Person\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/b890389919572d29641d24fc67eaf376\",\n\t \"name\": \"Chris Chiappinelli\",\n\t \"image\": {\n\t \"@type\": \"ImageObject\",\n\t \"inLanguage\": \"en-US\",\n\t \"@id\": \"https:\/\/www.esri.com\/about\/newsroom\/#\/schema\/person\/image\/\",\n\t \"url\": \"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Chris_Chiappinelli_540x540.jpg\",\n\t \"contentUrl\": \"https:\/\/www.esri.com\/about\/newsroom\/app\/uploads\/2017\/04\/Esri-Chris_Chiappinelli_540x540.jpg\",\n\t \"caption\": \"Chris Chiappinelli\"\n\t },\n\t \"description\": \"Chris Chiappinelli is the editor of Esri\u2019s WhereNext magazine. 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