{"id":651752,"date":"2024-02-20T05:45:43","date_gmt":"2024-02-20T13:45:43","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=wherenext&#038;p=651752"},"modified":"2024-02-23T05:41:38","modified_gmt":"2024-02-23T13:41:38","slug":"webcast-careers-in-gis-and-business","status":"publish","type":"wherenext","link":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/webcast-careers-in-gis-and-business","title":{"rendered":"From Bytes to Insights\u2014The Growing Role of GIS Professionals in Business"},"author":501,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","transcript_file":"","podmotor_file_id":"","podmotor_episode_id":"","castos_file_data":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_links_to":"","_links_to_target":""},"categories":[],"tags":[451,481022],"department":[476792,476782],"wherenext-category":[],"industry":[],"class_list":["post-651752","wherenext","type-wherenext","status-publish","format-standard","hentry","tag-career","tag-webcast","department-cxo-priorities","department-new-analyst"],"acf":{"short_description":"As companies invest more in data analytics, GIS professionals are working with new partners and making more of an impact than ever. ","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"content","content":"The GIS manager at a well-known retailer studied cuttlefish before finding a calling in the business world. A math whiz in Ghana learned location technology while earning a master\u2019s degree in IT management, and went on to become director of analytics and GIS at a major trucking company."},{"acf_fc_layout":"sidebar","layout":"standard","image_reference":null,"image_reference_figure":"","spotlight_image":null,"section_title":"","spotlight_name":"","position":"Left","content":"<strong>Snapshot:<\/strong> Business execs are turning to location analysts for advice on growth, efficiency, and sustainability. A <em>WhereNext<\/em> webcast delves into the fascinating\u2014and sometimes unconventional\u2014path of the GIS professional.","snippet":""},{"acf_fc_layout":"content","content":"Throughout the private sector, analysts are applying <a href=\"https:\/\/www.esri.com\/en-us\/location-intelligence\/overview\">location intelligence<\/a>\u2014the output of geographic information systems (GIS) technology\u2014to strategic challenges. They\u2019re predicting crop yields for beer manufacturers, tracking regional trends in consumer spending, and advising banks on how to accommodate a <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/diebold-nixdorf-banking-transition\/\">more mobile customer<\/a>.\r\n\r\nThe path to the private sector rarely runs straight for GIS professionals, but its turns are fascinating to observe. On March 12, 2024, <em>WhereNext<\/em> will <a href=\"https:\/\/www.esri.com\/en-us\/webinars\/publications\/wherenext-webcast-11-careers-in-gis-and-business\">host a webcast<\/a> dedicated to GIS analysts in the corporate world\u2014and the business leaders who rely on them for guidance and innovation.\r\n<h3><strong>A New Test of Skills for GIS Professionals <\/strong><\/h3>\r\nA changing corporate landscape is steering the business world\u2019s <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/grooming-spatial-business-transformers\/\">spatial analysts<\/a> toward new partnerships and new skills. The volume of data they must manage is rising\u2014streaming in from IoT devices, satellites, customer loyalty programs, and other sources.\r\n\r\nMeanwhile, the corporate call to convert bytes to insights is growing louder. To answer it, location professionals are learning to harness cloud-based GIS technology, integrate with data lakes, take advantage of <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/artificial-intelligence-and-location-intelligence-for-business\/\">AI<\/a>, and leverage big data analytics.\r\n\r\nThey\u2019re also finding common cause with a new group of coworkers: data scientists. <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/wherenext-confidential-data-scientists\/\">Together<\/a>, they\u2019re demonstrating how data science improves with the use of spatial data. Some companies have even created <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/think-tank-on-centers-of-excellence\/\">centers of excellence<\/a> where data analysts of all stripes\u2014GIS professionals among them\u2014collaborate on projects to drive the business forward.\r\n\r\nWhether that means creating operational awareness across the enterprise and the extended supply chain, or charting fresh paths to strategic growth, location professionals are increasingly key members of the analytics team.\r\n<h3><strong>On Call throughout the Enterprise <\/strong><\/h3>\r\nSome GIS professionals have become frontline advisers to corporate executives, underscoring the value of location intelligence <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/wherenext-confidential-earning-executives-trust\/\">in strategic decisions<\/a>.\r\n\r\nFor others, the road to recognition has many tributaries. Spatial analysts first earned praise working in departments such as real estate and routing, out of the executive spotlight. As the benefits of <a href=\"https:\/\/www.esri.com\/en-us\/location-intelligence\/overview\">location intelligence<\/a> drew attention, line-of-business managers began to deploy location analysts throughout the value chain, helping sales teams retain customers, <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/workforce-analysis-post-covid-19\/\">guiding HR<\/a> toward better hiring strategies, and making supply chains more resilient and cost-effective.\r\n\r\nGIS analysts have become efficiency hunters and <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/wherenext-confidential-business-leaders-discuss-paths-to-growth\/\">growth whisperers<\/a>. They also know, perhaps better than most professionals, that their skills cannot stagnate. As technology advances, their training does, too.\r\n\r\nThe next test of their growth will likely be AI, which has been a pillar of <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/artificial-intelligence-and-location-intelligence-for-business\/\">GIS technology for years<\/a> and will drive many of its innovations in the future.\r\n\r\nAgainst the backdrop of changing technology and business objectives, <em>WhereNext<\/em> will examine the role of location analysts in <em>Careers in GIS and Business<\/em>, a webcast featuring speakers from Extra Space Storage, Molson Coors, and Diebold Nixdorf.\r\n\r\nLearn more and <a href=\"https:\/\/www.esri.com\/en-us\/webinars\/publications\/wherenext-webcast-11-careers-in-gis-and-business\">sign up<\/a> for the discussion today. To submit a question for priority consideration during the event, email <em>WhereNext<\/em> editor Chris Chiappinelli at <a href=\"mailto:wherenext@esri.com?subject=Webcast%20Question\">wherenext@esri.com<\/a>"}],"references":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>GIS Professionals\u2014Navigating the Business World<\/title>\n<meta name=\"description\" content=\"The corporate world issues a call for data and insight, and GIS professionals answer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/webcast-careers-in-gis-and-business\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From Bytes to 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