{"id":725532,"date":"2025-01-02T11:56:07","date_gmt":"2025-01-02T19:56:07","guid":{"rendered":"https:\/\/www.esri.com\/about\/newsroom\/?post_type=wherenext&#038;p=725532"},"modified":"2025-01-06T05:40:28","modified_gmt":"2025-01-06T13:40:28","slug":"ai-and-risk-top-readers-agendas-in-2024","status":"publish","type":"wherenext","link":"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/ai-and-risk-top-readers-agendas-in-2024","title":{"rendered":"AI and Risk Top Readers\u2019 Agendas in 2024"},"author":501,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"sync_status":"","episode_type":"","audio_file":"","transcript_file":"","podmotor_file_id":"","podmotor_episode_id":"","castos_file_data":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_links_to":"","_links_to_target":""},"categories":[],"tags":[1741,404762,490972,471991],"department":[476822],"wherenext-category":[],"industry":[],"class_list":["post-725532","wherenext","type-wherenext","status-publish","format-standard","hentry","tag-ai","tag-business-risk","tag-it-mapping","tag-market-analysis","department-data-and-ai"],"acf":{"short_description":"AI and risk starred in several of the most popular WhereNext articles and events of 2024, underscoring top business priorities. ","pdf":{"host_remotely":false,"file":"","file_url":""},"flexible_content":[{"acf_fc_layout":"content","content":"Two themes dominated the attention of business leaders in 2024: AI and risk.\r\n\r\nOn the pages of <em>WhereNext<\/em> and in boardrooms worldwide, executives asked:\r\n<ul>\r\n \t<li>How can we deploy AI to accelerate and grow our business?<\/li>\r\n \t<li>Where are we exposed to risk, and how are we managing it?<\/li>\r\n<\/ul>\r\n<em>WhereNext<\/em>\u2019s most popular stories of 2024 show how the answers often overlap."},{"acf_fc_layout":"sidebar","layout":"standard","image_reference":null,"image_reference_figure":"","spotlight_image":null,"section_title":"","spotlight_name":"","position":"Left","content":"<strong>Snapshot<\/strong>: With an unwavering focus on AI and risk, <em>WhereNext<\/em> readers explored ways to improve their businesses at the cutting edge of technology.","snippet":""},{"acf_fc_layout":"content","content":"Through a realistic demonstration, \u201cNextTech: Predicting Storm Impacts with Location Analytics, AI\u201d reveals how companies anticipate the impacts of inclement weather on warehouses, data centers, office buildings, or stores. The key: a digital twin grounded in geography and powered by <a href=\"https:\/\/www.esri.com\/en-us\/artificial-intelligence\/overview\">AI<\/a>. (This article topped 2023\u2019s charts as well; see sidebar.)\r\n\r\nOne of the world\u2019s most recognized hotel brands takes a similarly sophisticated approach to risk, using geographic information system (GIS) technology to contextualize threats across thousands of properties. The <em>WhereNext<\/em> article featuring the company (see below) drew readers from more than 50 countries in 2024.\r\n\r\nWhen <em>WhereNext<\/em> readers weren\u2019t focused on AI and risk, they explored a diverse range of topics, from the IT mapping phenomenon to career paths and pop music icons. For a look at the articles and live events that captivated business readers in 2024, check out the snapshots below. (For a deeper dive, see 2023\u2019s <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/top-articles-2023\/\">top stories.)<\/a>"},{"acf_fc_layout":"sidebar","layout":"spotlight","image_reference":null,"image_reference_figure":"","spotlight_image":725552,"section_title":"Generative AI Goes Enterprise","spotlight_name":"Two trending technologies combine to solve unanswered business questions.","position":"Center","content":"AI has long been an engine of insight within GIS technology\u2014detecting patterns in aerial imagery or predicting sales at new retail locations.\r\n\r\n&nbsp;\r\n\r\nThe introduction of generative AI is deepening GIS capabilities and broadening access to users throughout the enterprise, as shown in this demonstration.\r\n\r\n&nbsp;\r\n\r\n<a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-genai\/\">Explore the article and demo.<\/a>","snippet":""},{"acf_fc_layout":"sidebar","layout":"spotlight","image_reference":null,"image_reference_figure":"","spotlight_image":725562,"section_title":"AI\u2019s Role in Predicting Storm Risks, Impacts","spotlight_name":"Homeowners and business leaders alike felt the effects of severe weather in 2024, leaving many clambering to prepare.","position":"Center","content":"Many GIS professionals today operate on the front lines of business resilience. As floods hit dry regions, wildfires exceed historical norms, and storms intensify, executives rely on analysts for a critical advantage. A well-equipped GIS team can offer scientific calculations on flood levels, wind damage, and heat stress\u2014giving businesses valuable time to prepare.\r\n\r\n&nbsp;\r\n\r\n<a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-modeling-storm-impacts\/\">Explore the article and demo.<\/a>","snippet":""},{"acf_fc_layout":"sidebar","layout":"spotlight","image_reference":null,"image_reference_figure":"","spotlight_image":725572,"section_title":"A New Way to See IT Risk","spotlight_name":"For CIOs and IT managers under pressure to safeguard the enterprise, a slick visualization lights up the IT stack and everything it touches.","position":"Center","content":"In 2021, <em>WhereNext<\/em> broke the story of a next-level IT capability drawing interest from business leaders. In 2024, it was still turning heads.\r\n\r\n&nbsp;\r\n\r\nAn IT map is the tool for the CIO who has everything. This form of digital twin catalogs tens of thousands\u2014sometimes millions\u2014of applications, devices, servers, data sources, and teams, revealing at a glance critical dependencies and vulnerabilities.\r\n\r\n&nbsp;\r\n\r\nWhen CIOs run a corporate security check or deploy an enterprise-wide patch, the IT map helps manage risk and ensure accuracy.\r\n\r\n&nbsp;\r\n\r\n<a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/nexttech-on-it-mapping\/\">Explore the article and demo,<\/a> and listen to an interview on <a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/fast-four-it-map\/\">IT mapping basics<\/a>.","snippet":""},{"acf_fc_layout":"sidebar","layout":"spotlight","image_reference":null,"image_reference_figure":"","spotlight_image":725582,"section_title":"Monitoring Risk at Marriott","spotlight_name":"With a presence in 139 countries, the world\u2019s largest hotel operator monitors risk through maps and dashboards.","position":"Center","content":"How do business leaders get their arms around risk when managing hundreds or thousands of offices, distribution centers, customer locations, and plants? Marriott keeps tabs on more than 8,000 properties with a location-smart dashboard and a risk atlas that promotes awareness, responsiveness, and resilience.\r\n\r\n&nbsp;\r\n\r\n<a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/marriott-risk-atlas\/\">Read the article.<\/a>","snippet":""},{"acf_fc_layout":"sidebar","layout":"spotlight","image_reference":null,"image_reference_figure":"","spotlight_image":725592,"section_title":"A Swift Introduction to Location Intelligence","spotlight_name":"A view of location analysis through the lens of a global superstar","position":"Center","content":"Live events are like pop-up stores\u2014temporary attractions that generate a burst of economic activity and attract a variety of demographic groups. Making the most of a phenomenon like Taylor Swift\u2019s groundbreaking Eras Tour requires savvy use of location intelligence and business innovation.\r\n\r\n&nbsp;\r\n\r\n<a href=\"https:\/\/www.esri.com\/about\/newsroom\/publications\/wherenext\/taylor-swift-location-effect\/\">Read the article.<\/a>","snippet":""},{"acf_fc_layout":"sidebar","layout":"spotlight","image_reference":null,"image_reference_figure":"","spotlight_image":725602,"section_title":"Career Paths in GIS","spotlight_name":"A webcast charts the business impact of GIS professionals in key sectors.","position":"Center","content":"GIS pros from Molson Coors, Extra Space Storage, and Diebold Nixdorf reveal the paths that shaped their careers. <em>WhereNext<\/em>\u2019s most popular live event of 2024 is a fascinating conversation that uncovers what GIS professionals mean to the business world and what the business world means to them.\r\n\r\n&nbsp;\r\n\r\n<a href=\"https:\/\/www.esri.com\/en-us\/webinars\/publications\/wherenext-webcast-11-careers-in-gis-and-business\">Watch the webcast on demand.<\/a>","snippet":""},{"acf_fc_layout":"sidebar","layout":"spotlight","image_reference":null,"image_reference_figure":"","spotlight_image":725612,"section_title":"Answering the Call for Location Insight","spotlight_name":"Three standout GIS professionals discuss what it took to expand location intelligence from a single team to the entire enterprise.","position":"Center","content":"Enterprise technology often begins with a small team or even a single user. As the benefits become clear, interest grows. Companies that successfully transition from isolated GIS use to a full enterprise deployment typically gain a geographic advantage.\r\n\r\n&nbsp;\r\n\r\nThis conversation with experts on enterprise GIS covers everything from big-picture strategy to next steps.\r\n\r\n&nbsp;\r\n\r\n<a href=\"https:\/\/www.esri.com\/en-us\/webinars\/publications\/wherenext-webcast-13-location-insight-across-the-enterprise\">Watch the webcast on demand.<\/a>","snippet":""},{"acf_fc_layout":"content","content":"&nbsp;\r\n\r\nFor the latest news and context from <em>WhereNext<\/em>, <a href=\"https:\/\/www.linkedin.com\/build-relation\/newsletter-follow?entityUrn=7270790076056440832\">click here to subscribe<\/a> to the LinkedIn newsletter <em>Where Next for Business<\/em>."}],"references":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AI and Risk Top Readers\u2019 Agendas in 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