{"id":2705732,"date":"2025-03-03T09:55:12","date_gmt":"2025-03-03T17:55:12","guid":{"rendered":"https:\/\/www.esri.com\/arcgis-blog\/?post_type=blog&p=2705732"},"modified":"2025-04-30T10:01:45","modified_gmt":"2025-04-30T17:01:45","slug":"whats-new-february-2025-esri-demographics","status":"publish","type":"blog","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/esri-demographics\/analytics\/whats-new-february-2025-esri-demographics","title":{"rendered":"What’s New – February 2025 – Esri Demographics"},"author":292382,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"_searchwp_excluded":""},"categories":[23341,37171,430202],"tags":[40691,626901,766102,418012,266462],"industry":[],"product":[36711,37011],"class_list":["post-2705732","blog","type-blog","status-publish","format-standard","hentry","category-analytics","category-business","category-real-estate","tag-analytics","tag-arcgis-business-analyst","tag-arcgis-for-excel","tag-arcgis-geoenrichment-service","tag-esri-demographics","product-bus-analyst","product-esri-demographics"],"acf":{"related_articles":"","show_article_image":true,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2025\/02\/AdobeStock_5585758702-ezgif.com-resize-1.jpg","wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2025\/02\/AdobeStock_5585758702-ezgif.com-resize-4.jpg","authors":[{"ID":292382,"user_firstname":"Brooke","user_lastname":"Brinkley","nickname":"Brooke Brinkley","user_nicename":"choni-brinkley","display_name":"Choni Brinkley","user_email":"cbrinkley@esri.com","user_url":"","user_registered":"2021-11-10 17:07:02","user_description":"Choni Brooke Brinkley is a Product Manager on the Data & Location Services team at Esri. Choni has a BS from Syracuse University, an MBA from the University of Notre Dame, and is dog mom to Willoughby the Boston Terrier.","user_avatar":""}],"short_description":"Esri Demographics Releases New Data for February 2025","flexible_content":[{"acf_fc_layout":"content","content":"

In February 2025, users will gain access to updated traffic counts for the US and global data for Western Europe and Asia. Users should also prepare for the removal of Standard Industrial Classification (SIC)-based business summary data, which is scheduled for <\/span>February 2026<\/span><\/b>.<\/span>\u00a0<\/span><\/p>\n

\u202fClick <\/span>here<\/span><\/a> for a copy of the February 2025 release notes.<\/span>\u00a0<\/span><\/p>\n

You can access Esri’s demographic data through the following methods:\u202f<\/span>ArcGIS GeoEnrichment service<\/span><\/a>, <\/span>ArcGIS Business Analyst<\/span><\/a> (web and mobile apps, Pro, and Enterprise), <\/span>ArcGIS for Excel,<\/span><\/a> and<\/span> ArcGIS for Power BI<\/span><\/a>.<\/span>\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"content","content":"

US Data<\/span><\/b>\u00a0<\/span><\/h2>\n

Traffic Counts\u00a0<\/span><\/b>\u00a0<\/span><\/h4>\n

Esri sources its traffic count data from <\/span>Kalibrate TrafficMetrix<\/span><\/a>, which delivers traffic analytics for major roads and highways across the US.<\/span> This dataset is created from sources that include the US <\/span>government, engineering firms, and highway and transportation departments.\u00a0<\/span>\u00a0<\/span><\/p>\n

For February 2025, this dataset will be updated to Q4 2024.\u00a0<\/span>\u00a0<\/span><\/p>\n

To learn more about Esri\u2019s traffic count data, please click <\/span>here<\/span><\/a>.<\/span><\/p>\n"},{"acf_fc_layout":"content","content":"

<\/h2>\n

<\/h2>\n

Global Data<\/span><\/b>\u00a0<\/span><\/h2>\n

Esri <\/span>standard <\/span>d<\/span>emographics<\/span><\/a> provide a consistent data source and methodology across 170+ countries or regions. Many data variables are homogenous across these regions, allowing users to easily compare global markets and communities. New in this release are 2024 updates from Michael Bauer Research for Western Europe and Asia. <\/span>\u00a0<\/span><\/p>\n