{"id":2963993,"date":"2026-05-22T06:05:46","date_gmt":"2026-05-22T13:05:46","guid":{"rendered":"https:\/\/www.esri.com\/arcgis-blog\/?post_type=blog&#038;p=2963993"},"modified":"2026-05-22T06:13:09","modified_gmt":"2026-05-22T13:13:09","slug":"compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst","status":"publish","type":"blog","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst","title":{"rendered":"Compare and contrast: Map points of interest (POI) in ArcGIS Business Analyst"},"author":321952,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"_searchwp_excluded":""},"categories":[22941],"tags":[],"industry":[],"product":[36711],"class_list":["post-2963993","blog","type-blog","status-publish","format-standard","hentry","category-mapping","product-bus-analyst"],"acf":{"authors":[{"ID":355592,"user_firstname":"Shoumith","user_lastname":"Jeyakumar","nickname":"Shoumith Jeyakumar","user_nicename":"sjeyakumar","display_name":"Shoumith Jeyakumar","user_email":"SJeyakumar@esri.com","user_url":"","user_registered":"2024-04-01 17:23:09","user_description":"Shoumith is a Product Engineer for ArcGIS Business Analyst at Esri. Outside work, Shoumith enjoys photography, visiting beach towns in Southern California and exploring the local food scene.","user_avatar":"<img data-del=\"avatar\" src='https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/06\/sj-e1782344657860-261x261.jpg' class='avatar pp-user-avatar avatar-96 photo ' height='96' width='96'\/>"},{"ID":321952,"user_firstname":"Sarah","user_lastname":"David","nickname":"Sarah David","user_nicename":"sdavid","display_name":"Sarah David","user_email":"sdavid@esri.com","user_url":"","user_registered":"2022-11-08 21:39:20","user_description":"Sarah writes about ArcGIS Business Analyst, ArcGIS Living Atlas, and GIS Dictionary.","user_avatar":"<img data-del=\"avatar\" src='https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2022\/12\/Sarah-David-Headshot-213x200.jpg' class='avatar pp-user-avatar avatar-96 photo ' height='96' width='96'\/>"}],"short_description":"Compare and contrast the points of interest (POI) search workflow in Business Analyst Web App and Business Analyst Pro.","flexible_content":[{"acf_fc_layout":"content","content":"<p><span data-contrast=\"none\">ArcGIS Business Analyst Web App and the ArcGIS Business Analyst extension in ArcGIS Pro have long been companion applications for spatial analysis.\u00a0<\/span><a href=\"https:\/\/www.esri.com\/en-us\/arcgis\/products\/arcgis-business-analyst\/applications\/web-mobile-apps\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Business Analyst Web App<\/span><\/a><span data-contrast=\"none\">\u00a0is\u00a0a go-to product for web-based GIS for users who want to understand communities, support business expansion, and\u00a0identify\u00a0market opportunities. It is updated three times a year, in line with ArcGIS Online product releases.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.esri.com\/en-us\/arcgis\/products\/arcgis-business-analyst\/applications\/pro\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Business Analyst Pro<\/span><\/a><span data-contrast=\"none\">, on the other hand, is part of Esri\u2019s powerhouse ArcGIS Pro desktop software and is released for\u00a0download twice a year.\u00a0It extends the web capabilities with more advanced workflows, territory design, customer analysis, and more.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Because Business Analyst products are developed in tandem, workflows in one application often serve as inspiration for the other application. This is the case with points of interest (POI) search,\u00a0<\/span><span data-contrast=\"none\">which\u00a0maps businesses and facilities using data from Data Axle,\u00a0SafeGraph, Foursquare, and other POI data sources.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964446,"id":2964446,"title":"2026-05-01_13-16-52","filename":"2026-05-01_13-16-52.png","filesize":643383,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-05-01_13-16-52.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/2026-05-01_13-16-52","alt":"Side-by-side comparison of POI search maps created in ArcGIS Business Analyst","author":"321952","description":"","caption":"","name":"2026-05-01_13-16-52","status":"inherit","uploaded_to":2963993,"date":"2026-05-01 17:17:59","modified":"2026-05-01 17:18:10","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":1186,"height":412,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-05-01_13-16-52-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-05-01_13-16-52.png","medium-width":464,"medium-height":161,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-05-01_13-16-52.png","medium_large-width":768,"medium_large-height":267,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-05-01_13-16-52.png","large-width":1186,"large-height":412,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-05-01_13-16-52.png","1536x1536-width":1186,"1536x1536-height":412,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-05-01_13-16-52.png","2048x2048-width":1186,"2048x2048-height":412,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-05-01_13-16-52-826x287.png","card_image-width":826,"card_image-height":287,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-05-01_13-16-52.png","wide_image-width":1186,"wide_image-height":412}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"sidebar","content":"<p>In this article:<\/p>\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li><a href=\"#what-are-poi\">What are points of interest (POI)<\/a><\/li>\n<li><a href=\"#get-started\">How do I get started<\/a>?<\/li>\n<li><a href=\"#refine-search\">How do I refine my search<\/a>?<\/li>\n<li><a href=\"#aggregation\">What is aggregation<\/a>?<\/li>\n<li><a href=\"#explore-results\">How do I explore the results<\/a>?<\/li>\n<li><a href=\"#similarities\">What are the similarities between the two workflows<\/a>?<\/li>\n<li><a href=\"#differences\">What are the differences between the two workflows<\/a>?<\/li>\n<li><a href=\"#in-summary\">Summing it all up<\/a><\/li>\n<li><a href=\"#resources\">Resources<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n","image_reference":false,"layout":"standard","image_reference_figure":"","snippet":"","spotlight_name":"","section_title":"","position":"Center","spotlight_image":false},{"acf_fc_layout":"content","content":"<h2 id=\"what-are-poi\">What\u00a0are\u00a0points\u00a0of interest (POI)?<\/h2>\n<p><span data-contrast=\"none\">Points of interest (POI) are\u00a0a single geographic coordinate that\u00a0identifies\u00a0a location, specifically of interest to visitors. In GIS, POI data is often used for geocoding or navigation. Examples of points of interest include natural features\u2014such as a lake or a trailhead\u2014and cultural features\u2014such as a landmark like Angkor Wat or a building like the Sagrada Fam\u00edlia.\u00a0In Business Analyst, POI\u00a0data comes from the\u00a0<\/span><a href=\"https:\/\/doc.arcgis.com\/en\/esri-demographics\/latest\/arcgis-places\/places-pois.htm\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">ArcGIS Places dataset<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"none\">provided by Esri.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">In Business Analyst Web App, you can\u00a0<\/span><a href=\"https:\/\/doc.arcgis.com\/en\/business-analyst\/web\/points-of-interest-search.htm\"><span data-contrast=\"none\">search for POI<\/span><\/a><span data-contrast=\"none\">\u00a0using\u00a0keywords,\u00a0top retailers,\u00a0categories, codes,\u00a0all points,\u00a0or advanced search conditions. The results can be dynamically filtered, with changes automatically appearing on the map and in the\u00a0<\/span><a href=\"https:\/\/doc.arcgis.com\/en\/business-analyst\/web\/points-of-interest-search.htm#ESRI_SECTION1_76D25505237D4281AA9D9A4CD469445A\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Results<\/span><b><span data-contrast=\"none\">\u00a0<\/span><\/b><span data-contrast=\"none\">pane<\/span><\/a><span data-contrast=\"none\">.\u00a0There are\u00a0eight\u00a0<\/span><a href=\"https:\/\/doc.arcgis.com\/en\/business-analyst\/web\/points-of-interest-search.htm#ESRI_SECTION1_AA9DE3D06217457183E4698F628C1B18\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">map style options<\/span><\/a><span data-contrast=\"none\">\u00a0to select from (depending on the POI data source).\u00a0To visualize patterns in data, you can enable\u00a0aggregation\u00a0by sites, standard geographies, or hexagons.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2963994,"id":2963994,"title":"2026-04-27_14-26-02","filename":"2026-04-27_14-26-02.png","filesize":307838,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-26-02.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/2026-04-27_14-26-02","alt":"POI search results in Business Analyst Web App\u00a0\u00a0","author":"321952","description":"","caption":"","name":"2026-04-27_14-26-02","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 18:26:35","modified":"2026-04-27 18:26:39","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":1226,"height":328,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-26-02-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-26-02.png","medium-width":464,"medium-height":124,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-26-02.png","medium_large-width":768,"medium_large-height":205,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-26-02.png","large-width":1226,"large-height":328,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-26-02.png","1536x1536-width":1226,"1536x1536-height":328,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-26-02.png","2048x2048-width":1226,"2048x2048-height":328,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-26-02-826x221.png","card_image-width":826,"card_image-height":221,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-26-02.png","wide_image-width":1226,"wide_image-height":328}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p><span class=\"TextRun SCXW200885491 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200885491 BCX0\">In Business Analyst Pro, you can\u00a0<\/span><\/span><a class=\"Hyperlink SCXW200885491 BCX0\" href=\"https:\/\/pro.arcgis.com\/en\/pro-app\/latest\/help\/analysis\/business-analyst\/business-and-facilities-search.htm\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW200885491 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200885491 BCX0\" data-ccp-charstyle=\"Hyperlink\">search for POI<\/span><\/span><\/a><span class=\"TextRun SCXW200885491 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200885491 BCX0\">\u00a0<\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW200885491 BCX0\">using<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">\u00a0keywords, categories, codes,\u00a0<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">all points,\u00a0<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">or advanced search conditions. The results can be filtered, aggregated,<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">\u00a0and viewed as a map\u00a0<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">layer\u00a0<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">and in\u00a0<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">the<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">\u00a0layer\u2019s\u00a0<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">attribute table<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">.<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW200885491 BCX0\">To filter dynamically, use the\u00a0<\/span><\/span><span class=\"TextRun SCXW200885491 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200885491 BCX0\"><strong>Preview Map<\/strong>\u00a0<\/span><\/span><span class=\"TextRun SCXW200885491 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200885491 BCX0\">and\u00a0<\/span><\/span><span class=\"TextRun SCXW200885491 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200885491 BCX0\"><strong>Preview Table<\/strong>\u00a0<\/span><\/span><span class=\"TextRun SCXW200885491 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200885491 BCX0\">options.<\/span><\/span><span class=\"TextRun SCXW200885491 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200885491 BCX0\">\u00a0<\/span><\/span><span class=\"EOP CommentStart SCXW200885491 BCX0\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2963995,"id":2963995,"title":"poi search 3","filename":"poi-search-3.png","filesize":238921,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-search-3","alt":"POI search results in Business Analyst Pro","author":"321952","description":"","caption":"","name":"poi-search-3","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 18:27:39","modified":"2026-04-27 18:27:45","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":624,"height":426,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3.png","medium-width":382,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3.png","medium_large-width":624,"medium_large-height":426,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3.png","large-width":624,"large-height":426,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3.png","1536x1536-width":624,"1536x1536-height":426,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3.png","2048x2048-width":624,"2048x2048-height":426,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3.png","card_image-width":624,"card_image-height":426,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3.png","wide_image-width":624,"wide_image-height":426}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<h2 id=\"get-started\">How do I get started?<\/h2>\n<p><span data-contrast=\"none\">In both workflows, set the\u00a0country\u00a0data source. Depending on the country, different POI data sources are available.\u00a0Likewise, depending on whether you are using online or\u00a0<\/span><a href=\"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/data-management\/five-minutes-local-data-business-analyst-pro\"><span data-contrast=\"none\">local data<\/span><\/a><span data-contrast=\"none\">\u00a0in Business Analyst Pro, your POI data sources may vary.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">To launch the workflow in Business Analyst Web App, on the\u00a0<\/span><b><span data-contrast=\"none\">Maps<\/span><\/b><span data-contrast=\"none\">\u00a0tab, click\u00a0<\/span><b><span data-contrast=\"none\">Create maps<\/span><\/b><span data-contrast=\"none\">\u00a0and select\u00a0<\/span><b><span data-contrast=\"none\">Points of interest (POI) search<\/span><\/b><span data-contrast=\"none\">.\u00a0For Business Analyst Pro, on the\u00a0<\/span><b><span data-contrast=\"none\">Analysis<\/span><\/b><span data-contrast=\"none\">\u00a0tab, click\u00a0<\/span><b><span data-contrast=\"none\">Business Analysis<\/span><\/b><span data-contrast=\"none\">\u00a0to open the gallery, and click\u00a0<\/span><b><span data-contrast=\"none\">Points of Interest Search<\/span><\/b><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">For example,\u00a0if you use United States (Esri 2025) as your project data source\u00a0in Business Analyst Web App, you can select Foursquare, Data Axle, or\u00a0SafeGraph\u00a0as the POI data source.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2963997,"id":2963997,"title":"poi search 4","filename":"poi-search-4.png","filesize":37357,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-4.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-search-4","alt":"POI data source options in Business Analyst Web App","author":"321952","description":"","caption":"","name":"poi-search-4","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 18:35:21","modified":"2026-04-27 18:35:24","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":335,"height":342,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-4-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-4.png","medium-width":256,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-4.png","medium_large-width":335,"medium_large-height":342,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-4.png","large-width":335,"large-height":342,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-4.png","1536x1536-width":335,"1536x1536-height":342,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-4.png","2048x2048-width":335,"2048x2048-height":342,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-4.png","card_image-width":335,"card_image-height":342,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-4.png","wide_image-width":335,"wide_image-height":342}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p>For more information on which POI data sources are available based on your country, see <a href=\"https:\/\/doc.arcgis.com\/en\/business-analyst\/web\/data.htm#ESRI_SECTION1_BD33B79A360F4D619E39CC21E1C2D3A1\" target=\"_blank\" rel=\"noopener\">Points of interest (POI) data sources<\/a>.<\/p>\n<p>Once you\u2019ve set the data source, you can perform a search.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2963998,"id":2963998,"title":"poi search 5","filename":"poi-search-5.png","filesize":24259,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-5.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-search-5","alt":"POI search options in Business Analyst Pro","author":"321952","description":"","caption":"","name":"poi-search-5","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 18:35:59","modified":"2026-04-27 18:36:05","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":264,"height":236,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-5-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-5.png","medium-width":264,"medium-height":236,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-5.png","medium_large-width":264,"medium_large-height":236,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-5.png","large-width":264,"large-height":236,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-5.png","1536x1536-width":264,"1536x1536-height":236,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-5.png","2048x2048-width":264,"2048x2048-height":236,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-5.png","card_image-width":264,"card_image-height":236,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-5.png","wide_image-width":264,"wide_image-height":236}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p><span class=\"TextRun SCXW112387668 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW112387668 BCX0\">Both workflows have the following\u00a0<\/span><\/span><a class=\"Hyperlink SCXW112387668 BCX0\" href=\"https:\/\/doc.esri.com\/en\/arcgis-pro\/latest\/help\/analysis\/business-analyst\/business-and-facilities-search.html#UPA\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW112387668 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW112387668 BCX0\" data-ccp-charstyle=\"Hyperlink\">search options<\/span><\/span><\/a><span class=\"TextRun SCXW112387668 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun CommentStart CommentHighlightPipeRest PointComment CommentHighlightRest SCXW112387668 BCX0\">.<\/span><\/span><\/p>\n<table style=\"font-weight: 400\" data-tablestyle=\"MsoTableGrid\" data-tablelook=\"1696\">\n<tbody>\n<tr>\n<td data-celllook=\"65536\"><b><span data-contrast=\"none\">Search type<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">\u00a0<\/span><\/td>\n<td data-celllook=\"65536\"><b><span data-contrast=\"none\">Description<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559740&quot;:279}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Keyword<\/span><\/b><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Search using terms, such\u00a0as\u00a0<\/span><span data-contrast=\"none\">coffee<\/span><span data-contrast=\"none\">\u00a0or\u00a0<\/span><span data-contrast=\"none\">dentist<\/span><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Category\u00a0\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Search, browse, and select categories and subcategories, such as\u00a0<\/span><b><span data-contrast=\"none\">Health<\/span><\/b><span data-contrast=\"none\">\u00a0or\u00a0<\/span><b><span data-contrast=\"none\">Hospitals<\/span><\/b><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Code<\/span><\/b><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Search, browse, and select industry codes, such as\u00a0<\/span><b><span data-contrast=\"none\">4411 (Automobile\u00a0Dealers)<\/span><\/b><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Advanced search<\/span><\/b><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Create conditional statements to perform a search, such as\u00a0<\/span><span style=\"text-decoration: underline\">Company name starts with Acme<\/span><span data-contrast=\"none\">\u00a0or\u00a0<\/span><span style=\"text-decoration: underline\">Employee count is greater than 10<\/span><span data-contrast=\"none\">.\u00a0You can use multiple conditions to create a more complex search.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span class=\"TextRun SCXW259353443 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW259353443 BCX0\">Additionally, you can use <\/span><\/span><strong><span class=\"TextRun SCXW259353443 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW259353443 BCX0\">All point<\/span><span class=\"NormalTextRun SCXW259353443 BCX0\">s <\/span><\/span><\/strong><span class=\"TextRun SCXW259353443 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW259353443 BCX0\">to<\/span><\/span><span class=\"TextRun SCXW259353443 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW259353443 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW259353443 BCX0\">returns\u00a0<\/span><span class=\"NormalTextRun CommentStart SCXW259353443 BCX0\">up to 5,000<\/span><span class=\"NormalTextRun SCXW259353443 BCX0\">\u00a0points<\/span><span class=\"NormalTextRun SCXW259353443 BCX0\"> within the current map extent using Business Analyst Web App and <\/span><span class=\"NormalTextRun SCXW259353443 BCX0\">up to a million points when using local data in Business Analyst Pro<\/span><span class=\"NormalTextRun SCXW259353443 BCX0\">.<\/span><span class=\"NormalTextRun SCXW259353443 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW259353443 BCX0\">To refine your results, try either reducing the size of your analysis or using advanced search conditions.<\/span><\/span><span class=\"EOP SCXW259353443 BCX0\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"content","content":"<h2 id=\"refine-search\">How do I refine my search?<\/h2>\n<p>Filters can be used to improve the specificity and refine the search results, which is key to accurate analysis.<\/p>\n<p>In both workflows, you can refine search results by keywords and attributes, such as City, State, or Primary NAICS. Here are some examples:<\/p>\n<ul>\n<li>Use the keyword \u201cretail\u201d to limit \u201cshopping\u201d category search to only results that have \u201cretail\u201d in any of the attributes (Business Name, NAICS Industry Sector, Industry Description, etc.).<\/li>\n<li>Select \u201cRedlands\u201d or \u201cRiverside\u201d within the City attribute to limit the search to these areas.<\/li>\n<li>Use Business Category = \u201cIndependent\u201d to limit results to independently run establishments, removing chains, kiosks, and headquarters.<\/li>\n<\/ul>\n<p>In Business Analyst Web App, filtering is available after the initial search has been performed, and the results are dynamically updated on the map.<\/p>\n<p>The result layer can also be saved for future use in other information products created in the ArcGIS Online platform (infographics, web maps, dashboards).<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964907,"id":2964907,"title":"new poi search","filename":"new-poi-search.png","filesize":25283,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/new-poi-search","alt":"POI filter options in Business Analyst Web App","author":"321952","description":"","caption":"","name":"new-poi-search","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:02:31","modified":"2026-05-06 17:02:35","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":369,"height":520,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search.png","medium-width":185,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search.png","medium_large-width":369,"medium_large-height":520,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search.png","large-width":369,"large-height":520,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search.png","1536x1536-width":369,"1536x1536-height":520,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search.png","2048x2048-width":369,"2048x2048-height":520,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-330x465.png","card_image-width":330,"card_image-height":465,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search.png","wide_image-width":369,"wide_image-height":520}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p>In Business Analyst Pro, filters are applied to the initial search, and results can be previewed in map or table form before they are exported as an output layer (feature class, shapefile, tables) in the final step of the workflow.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964908,"id":2964908,"title":"new poi search 2","filename":"new-poi-search-2.png","filesize":17968,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-2.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/new-poi-search-2","alt":"POI filter options in Business Analyst Pro","author":"321952","description":"","caption":"","name":"new-poi-search-2","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:03:20","modified":"2026-05-06 17:03:25","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":371,"height":500,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-2-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-2.png","medium-width":194,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-2.png","medium_large-width":371,"medium_large-height":500,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-2.png","large-width":371,"large-height":500,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-2.png","1536x1536-width":371,"1536x1536-height":500,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-2.png","2048x2048-width":371,"2048x2048-height":500,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-2-345x465.png","card_image-width":345,"card_image-height":465,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-2.png","wide_image-width":371,"wide_image-height":500}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p>In both workflows, if you are using Data Axle as the source, you can define the minimum and maximum values of numeric attributes (such as employee count or sales volume) for the analysis by adjusting the sliders.<\/p>\n"},{"acf_fc_layout":"content","content":"<h2 id=\"aggregation\">What is aggregation?<\/h2>\n<p><span data-contrast=\"none\">The search results can be summarized\u00a0for\u00a0sites, standard geographies, or hexagons by enabling\u00a0aggregation.\u00a0Aggregation visualizes patterns by summarizing point-based data to areas.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2963999,"id":2963999,"title":"2026-04-27_14-42-53","filename":"2026-04-27_14-42-53.png","filesize":327538,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-42-53.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/2026-04-27_14-42-53","alt":"Side-by-side comparison of points and aggregated points to standard geographies in Business Analyst Web App\u00a0","author":"321952","description":"","caption":"","name":"2026-04-27_14-42-53","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 18:43:24","modified":"2026-04-27 18:43:29","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":1208,"height":346,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-42-53-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-42-53.png","medium-width":464,"medium-height":133,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-42-53.png","medium_large-width":768,"medium_large-height":220,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-42-53.png","large-width":1208,"large-height":346,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-42-53.png","1536x1536-width":1208,"1536x1536-height":346,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-42-53.png","2048x2048-width":1208,"2048x2048-height":346,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-42-53-826x237.png","card_image-width":826,"card_image-height":237,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-42-53.png","wide_image-width":1208,"wide_image-height":346}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p><span data-contrast=\"none\">The\u00a0following point\u00a0data attributes and calculation types are available for aggregation in Business Analyst Web App and Business Analyst Pro:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<table data-tablestyle=\"MsoTableGrid\" data-tablelook=\"1696\">\n<tbody>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Attribute<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Calculation type<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Number of points<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Count<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Sales volume<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Sum, average, minimum, maximum<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Employee count<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Sum, average, minimum, maximum<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span data-contrast=\"none\">In\u00a0Business\u00a0Analyst Web App, aggregation can be turned on or off once the search is performed.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964000,"id":2964000,"title":"2026-04-27_14-44-12","filename":"2026-04-27_14-44-12.png","filesize":29465,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-44-12.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/2026-04-27_14-44-12","alt":"Point data aggregation in Business Analyst Web App","author":"321952","description":"","caption":"","name":"2026-04-27_14-44-12","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 18:45:21","modified":"2026-04-27 18:45:25","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":371,"height":301,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-44-12-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-44-12.png","medium-width":322,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-44-12.png","medium_large-width":371,"medium_large-height":301,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-44-12.png","large-width":371,"large-height":301,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-44-12.png","1536x1536-width":371,"1536x1536-height":301,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-44-12.png","2048x2048-width":371,"2048x2048-height":301,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-44-12.png","card_image-width":371,"card_image-height":301,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-44-12.png","wide_image-width":371,"wide_image-height":301}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p><span data-contrast=\"none\">There are two usage notes when enabling aggregation:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Filters are removed.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">The Bubble chart tab on the Results\u00a0pane\u00a0is unavailable.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">In Business Analyst Pro, aggregation can be enabled when the workflow parameters are set.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964002,"id":2964002,"title":"poi search 6","filename":"poi-search-6.png","filesize":9874,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-6.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-search-6","alt":"Point data aggregation in Business Analyst Pro","author":"321952","description":"","caption":"","name":"poi-search-6","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 18:46:11","modified":"2026-04-27 18:46:15","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":323,"height":395,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-6-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-6.png","medium-width":213,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-6.png","medium_large-width":323,"medium_large-height":395,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-6.png","large-width":323,"large-height":395,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-6.png","1536x1536-width":323,"1536x1536-height":395,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-6.png","2048x2048-width":323,"2048x2048-height":395,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-6.png","card_image-width":323,"card_image-height":395,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-6.png","wide_image-width":323,"wide_image-height":395}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<h2 id=\"explore-results\">How do I explore the results?<\/h2>\n<p>In both workflows, the points of interest search results are displayed as features on the map. Point details are available in tabular format.<\/p>\n<p>In Business Analyst Web App, explore the interactive <a href=\"https:\/\/doc.arcgis.com\/en\/business-analyst\/web\/points-of-interest-search.htm#ESRI_SECTION1_76D25505237D4281AA9D9A4CD469445A\" target=\"_blank\" rel=\"noopener\">Results pane<\/a>, including a summary, histogram, bubble chart, and table.<\/p>\n<p>The summary displays information about the count of points, average value of the attribute calculations, top and bottom five areas, etc.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964909,"id":2964909,"title":"new poi search 3","filename":"new-poi-search-3.png","filesize":11043,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-3.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/new-poi-search-3","alt":"POI Results Summary pane in Business Analyst Web App","author":"321952","description":"","caption":"","name":"new-poi-search-3","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:04:31","modified":"2026-05-06 17:04:35","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":626,"height":230,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-3-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-3.png","medium-width":464,"medium-height":170,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-3.png","medium_large-width":626,"medium_large-height":230,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-3.png","large-width":626,"large-height":230,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-3.png","1536x1536-width":626,"1536x1536-height":230,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-3.png","2048x2048-width":626,"2048x2048-height":230,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-3.png","card_image-width":626,"card_image-height":230,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-3.png","wide_image-width":626,"wide_image-height":230}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p><span class=\"TextRun SCXW249671202 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW249671202 BCX0\">The h<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">istogram<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">\u00a0d<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">isplays each variable as a histogram. You can configure the variable in the\u00a0<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">chart, the<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">\u00a0v<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">isualization<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">\u00a0type<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">,\u00a0<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">turn o<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">utliers<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">\u00a0on or off,<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">select\u00a0<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">calculation options, and<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">\u00a0display<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">s<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">tatistic<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">al measures<\/span><span class=\"NormalTextRun SCXW249671202 BCX0\">.<\/span><\/span><span class=\"EOP SCXW249671202 BCX0\" data-ccp-props=\"{&quot;335559685&quot;:360,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964910,"id":2964910,"title":"new poi search 4","filename":"new-poi-search-4.png","filesize":21109,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-4.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/new-poi-search-4","alt":"POI Results Histogram pane in Business Analyst Web App","author":"321952","description":"","caption":"","name":"new-poi-search-4","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:05:01","modified":"2026-05-06 17:05:04","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":626,"height":223,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-4-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-4.png","medium-width":464,"medium-height":165,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-4.png","medium_large-width":626,"medium_large-height":223,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-4.png","large-width":626,"large-height":223,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-4.png","1536x1536-width":626,"1536x1536-height":223,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-4.png","2048x2048-width":626,"2048x2048-height":223,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-4.png","card_image-width":626,"card_image-height":223,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/new-poi-search-4.png","wide_image-width":626,"wide_image-height":223}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p><span class=\"TextRun SCXW244157112 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW244157112 BCX0\">The b<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">ubble chart<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">\u00a0d<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">isplays results as a bubble chart or scatterplot. You can configure the type of\u00a0<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">chart,<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">\u00a0attributes on X<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">&#8211;<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">\u00a0and Y<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">&#8211;<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">ax<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">e<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">s,\u00a0<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">d<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">ot size<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">,<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">\u00a0and\u00a0<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">r<\/span><span class=\"NormalTextRun SCXW244157112 BCX0\">egression line display and model type.<\/span><\/span><span class=\"EOP SCXW244157112 BCX0\" data-ccp-props=\"{&quot;335559685&quot;:360,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964911,"id":2964911,"title":"poi search 8","filename":"poi-search-8.png","filesize":19495,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-8.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-search-8","alt":"POI Results Bubble chart pane in Business Analyst Web App","author":"321952","description":"","caption":"","name":"poi-search-8","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:05:29","modified":"2026-05-06 17:05:32","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":590,"height":213,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-8-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-8.png","medium-width":464,"medium-height":168,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-8.png","medium_large-width":590,"medium_large-height":213,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-8.png","large-width":590,"large-height":213,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-8.png","1536x1536-width":590,"1536x1536-height":213,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-8.png","2048x2048-width":590,"2048x2048-height":213,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-8.png","card_image-width":590,"card_image-height":213,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-8.png","wide_image-width":590,"wide_image-height":213}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p><span class=\"TextRun SCXW211574049 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun CommentStart SCXW211574049 BCX0\">The table<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">displays the\u00a0<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">attribute<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">s<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">\u00a0of POI results\u00a0<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">in table format.<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">\u00a0You can customize the\u00a0<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">visibility of\u00a0<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">columns<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">in the table, limit rows per\u00a0<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">pag<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">e<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">,<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">\u00a0and export<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">\u00a0results<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">\u00a0to\u00a0<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">E<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">xcel<\/span><span class=\"NormalTextRun SCXW211574049 BCX0\">.\u00a0<\/span><\/span><span class=\"EOP SCXW211574049 BCX0\" data-ccp-props=\"{&quot;335559685&quot;:360,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964912,"id":2964912,"title":"poi search 9","filename":"poi-search-9.png","filesize":41951,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-9.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-search-9","alt":"POI Results Table pane in Business Analyst Web App","author":"321952","description":"","caption":"","name":"poi-search-9","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:05:56","modified":"2026-05-06 17:05:59","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":626,"height":220,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-9-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-9.png","medium-width":464,"medium-height":163,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-9.png","medium_large-width":626,"medium_large-height":220,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-9.png","large-width":626,"large-height":220,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-9.png","1536x1536-width":626,"1536x1536-height":220,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-9.png","2048x2048-width":626,"2048x2048-height":220,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-9.png","card_image-width":626,"card_image-height":220,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-9.png","wide_image-width":626,"wide_image-height":220}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p>In Business Analyst Pro, explore preliminary results by using the preview options. For example, click\u00a0<strong>Preview Map\u00a0<\/strong>to view the points in your area of interest.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964913,"id":2964913,"title":"poi 1","filename":"poi-1.gif","filesize":97539,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-1.gif","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-1","alt":"POI results Map preview in Business Analyst Pro","author":"321952","description":"","caption":"","name":"poi-1","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:07:05","modified":"2026-05-06 17:07:08","menu_order":0,"mime_type":"image\/gif","type":"image","subtype":"gif","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":626,"height":353,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-1-213x200.gif","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-1.gif","medium-width":464,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-1.gif","medium_large-width":626,"medium_large-height":353,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-1.gif","large-width":626,"large-height":353,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-1.gif","1536x1536-width":626,"1536x1536-height":353,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-1.gif","2048x2048-width":626,"2048x2048-height":353,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-1.gif","card_image-width":626,"card_image-height":353,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-1.gif","wide_image-width":626,"wide_image-height":353}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p>Or, click\u00a0<strong>Preview Table\u00a0<\/strong>to view the point attribute table for points in your area of interest.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964914,"id":2964914,"title":"poi 2","filename":"poi-2.gif","filesize":97137,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-2.gif","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-2-2","alt":"POI results Table preview in Business Analyst Pro","author":"321952","description":"","caption":"","name":"poi-2-2","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:08:30","modified":"2026-05-06 17:08:33","menu_order":0,"mime_type":"image\/gif","type":"image","subtype":"gif","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":626,"height":353,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-2-213x200.gif","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-2.gif","medium-width":464,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-2.gif","medium_large-width":626,"medium_large-height":353,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-2.gif","large-width":626,"large-height":353,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-2.gif","1536x1536-width":626,"1536x1536-height":353,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-2.gif","2048x2048-width":626,"2048x2048-height":353,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-2.gif","card_image-width":626,"card_image-height":353,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-2.gif","wide_image-width":626,"wide_image-height":353}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p>While a dedicated Results pane is not available, ArcGIS Pro\u2019s advanced visualization and tabular chart capabilities can be used to further interpret the output dataset\u2019s (table) relationships and characteristics.<\/p>\n<p>For example, create a <a href=\"https:\/\/pro.arcgis.com\/en\/pro-app\/latest\/help\/analysis\/geoprocessing\/charts\/pie-chart.htm\" target=\"_blank\" rel=\"noopener\">pie chart<\/a> to visualize the counts of points in your area of interest by NAICS industry sector.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964915,"id":2964915,"title":"chart 1","filename":"chart-1.png","filesize":184377,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-1.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/chart-1-4","alt":"Map and pie chart of POI search results","author":"321952","description":"","caption":"","name":"chart-1-4","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:11:46","modified":"2026-05-06 17:11:54","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":624,"height":281,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-1-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-1.png","medium-width":464,"medium-height":209,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-1.png","medium_large-width":624,"medium_large-height":281,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-1.png","large-width":624,"large-height":281,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-1.png","1536x1536-width":624,"1536x1536-height":281,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-1.png","2048x2048-width":624,"2048x2048-height":281,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-1.png","card_image-width":624,"card_image-height":281,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-1.png","wide_image-width":624,"wide_image-height":281}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p>Or, create a <a href=\"https:\/\/pro.arcgis.com\/en\/pro-app\/latest\/help\/analysis\/geoprocessing\/charts\/bar-chart.htm\" target=\"_blank\" rel=\"noopener\">bar chart<\/a> to show counts of points in your area of interest by business category.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964916,"id":2964916,"title":"chart 2","filename":"chart-2.png","filesize":249200,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-2.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/chart-2-4","alt":"Map and bar chart of POI search results","author":"321952","description":"","caption":"","name":"chart-2-4","status":"inherit","uploaded_to":2963993,"date":"2026-05-06 17:12:34","modified":"2026-05-06 17:12:44","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":589,"height":409,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-2-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-2.png","medium-width":376,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-2.png","medium_large-width":589,"medium_large-height":409,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-2.png","large-width":589,"large-height":409,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-2.png","1536x1536-width":589,"1536x1536-height":409,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-2.png","2048x2048-width":589,"2048x2048-height":409,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-2.png","card_image-width":589,"card_image-height":409,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/chart-2.png","wide_image-width":589,"wide_image-height":409}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p>To learn more about the chart options available in ArcGIS Pro, see <a href=\"https:\/\/pro.arcgis.com\/en\/pro-app\/latest\/help\/analysis\/geoprocessing\/charts\/types-of-charts.htm\" target=\"_blank\" rel=\"noopener\">Types of tabular charts in ArcGIS Pro<\/a>.<\/p>\n"},{"acf_fc_layout":"content","content":"<h2 id=\"similarities\">What are the similarities between the two workflows?<\/h2>\n<p><span data-contrast=\"none\">Overall, there are some similarities when you map points of interest (POI) in Business Analyst Web App and Business Analyst Pro.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3><i><span data-contrast=\"none\">Search types<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">In both Business Analyst Web App and Business Analyst Pro, the search can use keywords, categories, codes, all points, and advanced search conditions. There are\u00a0additional\u00a0options available to\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<table data-tablestyle=\"MsoTableGrid\" data-tablelook=\"1696\">\n<tbody>\n<tr>\n<td data-celllook=\"65536\"><b><span data-contrast=\"none\">Search type<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">\u00a0<\/span><\/td>\n<td data-celllook=\"65536\"><b><span data-contrast=\"none\">Usage notes<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559740&quot;:279}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Keyword<\/span><\/b><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Enable semantic search to\u00a0return\u00a0a broader range of search results related to the search term you entered.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Category\u00a0\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Categories organize points of\u00a0interest\u00a0records into industry-specific and thematic groups.\u00a0<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">For some data sources, use the\u00a0<\/span><b><span data-contrast=\"none\">Esri Categories<\/span><\/b><span data-contrast=\"none\">\u00a0system to browse a consistent classification of POI types across data sources.\u00a0<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The categories available depend on the data source selected.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Code<\/span><\/b><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Industry classification systems, such as the North American Industry Classification System (NAICS), organize points of interest records into industry-specific and thematic code groups.\u00a0<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">If you are using Data Axle as your POI data source, there is a proprietary extra two digits to their NAICS codes for businesses in the United States and Canada.\u00a0<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">In June 2026, SIC codes will be\u00a0removed\u00a0a code search type.\u00a0<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Advanced search<\/span><\/b><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Search condition statements prefilter your search results, providing more specificity to the search query. To build a search condition statement, you must select an attribute, choose a filter operator, and set a value.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><span data-ccp-props=\"{}\">\u00a0<\/span><i><span data-contrast=\"none\">Filter\u00a0search results<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">The results can be filtered, such\u00a0as by number of employees or city\u00a0name.\u00a0In\u00a0Business\u00a0Analyst Web App, you can filter the results and see it dynamically updated on the map and in the Results pane. When you filter in Business Analyst Pro, you can use the\u00a0<\/span><b><span data-contrast=\"none\">Preview Map<\/span><\/b><span data-contrast=\"none\">\u00a0and\u00a0<\/span><b><span data-contrast=\"none\">Preview Table\u00a0<\/span><\/b><span data-contrast=\"none\">options to view the dynamic results.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3><i><span data-contrast=\"none\">Perform aggregation<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">The results can be aggregated, such as by number of points or sales volume.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">In\u00a0Business\u00a0Analyst Web App, you can aggregate the results and see it dynamically updated on the map and in the Results pane.\u00a0When you enable aggregation in Business Analyst Pro, you can use the Preview Map and Preview Table options to view the aggregated results. However, once you perform the search, you cannot disable aggregation.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"content","content":"<h2 id=\"differences\">What are the differences between the two workflows?<\/h2>\n<p><span data-contrast=\"none\">There are a few key differences when you map points of interest (POI) in\u00a0Business\u00a0Analyst Web App compared to Business Analyst Pro.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3><i><span data-contrast=\"none\">Data source<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">In addition to POI data sources, Business Analyst Pro can use local data.\u00a0For example, Esri offers Data Axle POI you can use locally on your\u00a0machine\u00a0or you can use POI data managed by your organization. The benefits of using local data include viewing and analyzing more POI results and not consuming ArcGIS Online\u00a0credits.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3><i><span data-contrast=\"none\">Search type differences<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">When it comes to searching,\u00a0you can save an advanced search in\u00a0Business\u00a0Analyst Web App but not in Business Analyst Pro.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Additionally,\u00a0you can\u00a0search by top retailers in Business Analyst Web App. The top retailers search\u00a0option\u00a0is a curated list of the\u00a0top 25\u00a0retailers in the United States based on sales volume. In future releases, this list will be expanded to include more retailers and potentially other industry categories. For more information, see\u00a0<\/span><a href=\"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/analytics\/search-for-top-retailers-in-arcgis-business-analyst-web-app\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Search for top retailers in ArcGIS Business Analyst Web App<\/span><\/a><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964007,"id":2964007,"title":"poi search 7","filename":"poi-search-7.png","filesize":21527,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-7.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-search-7","alt":"Search by top retailers in Business Analyst Web App","author":"321952","description":"","caption":"","name":"poi-search-7","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 18:57:02","modified":"2026-04-27 18:57:06","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":332,"height":320,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-7-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-7.png","medium-width":271,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-7.png","medium_large-width":332,"medium_large-height":320,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-7.png","large-width":332,"large-height":320,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-7.png","1536x1536-width":332,"1536x1536-height":320,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-7.png","2048x2048-width":332,"2048x2048-height":320,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-7.png","card_image-width":332,"card_image-height":320,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-7.png","wide_image-width":332,"wide_image-height":320}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p><span class=\"TextRun SCXW75448429 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW75448429 BCX0\">To achieve a similar result in Business Analyst Pro, filter\u00a0<\/span><span class=\"NormalTextRun SCXW75448429 BCX0\">by\u00a0<\/span><\/span><strong><span class=\"TextRun SCXW75448429 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW75448429 BCX0\">Corporate Parent Name<\/span><\/span><\/strong><span class=\"TextRun SCXW75448429 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW75448429 BCX0\">.<\/span><\/span><span class=\"EOP SCXW75448429 BCX0\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964009,"id":2964009,"title":"2026-04-27_14-58-41","filename":"2026-04-27_14-58-41.png","filesize":36678,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-58-41.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/2026-04-27_14-58-41","alt":"Filter by Corporate Parent Name to see top retailers in Business Analyst Pro","author":"321952","description":"","caption":"","name":"2026-04-27_14-58-41","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 19:00:36","modified":"2026-04-27 19:00:40","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":325,"height":552,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-58-41-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-58-41.png","medium-width":154,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-58-41.png","medium_large-width":325,"medium_large-height":552,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-58-41.png","large-width":325,"large-height":552,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-58-41.png","1536x1536-width":325,"1536x1536-height":552,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-58-41.png","2048x2048-width":325,"2048x2048-height":552,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-58-41-274x465.png","card_image-width":274,"card_image-height":465,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/2026-04-27_14-58-41.png","wide_image-width":325,"wide_image-height":552}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<h3><i><span data-contrast=\"none\">Aggregation differences<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">If you enable aggregation, there are some differences in the available attributes and calculation types in Business Analyst Web App compared to Business Analyst Pro.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<table data-tablestyle=\"MsoTableGrid\" data-tablelook=\"1696\">\n<tbody>\n<tr>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Business Analyst product<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Attribute<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><b><span data-contrast=\"none\">Calculation type<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td colspan=\"1\" rowspan=\"2\" data-celllook=\"0\"><span data-contrast=\"none\">Business Analyst Web App\u00a0and Business Analyst\u00a0Pro<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Sales volume<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Count<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Employee count<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Average, sum, count, minimum, maximum<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td colspan=\"1\" rowspan=\"2\" data-celllook=\"0\"><span data-contrast=\"none\">Business Analyst Pro only<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Square foot minimum<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Sum, average, minimum, maximum<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Square foot maximum\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"0\"><span data-contrast=\"none\">Sum, average, minimum, maximum<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><i><span data-contrast=\"none\">Map style differences<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">To style the results,\u00a0Business\u00a0Analyst Web App includes eight map styles (depending on the POI data source). For example, use the\u00a0Heat map style to display the relative density of points on the map.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"image","image":{"ID":2964006,"id":2964006,"title":"poi search 3","filename":"poi-search-3-1.png","filesize":54846,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-1.png","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/compare-and-contrast-map-points-of-interest-poi-in-arcgis-business-analyst\/poi-search-3-2","alt":"POI map style options in Business Analyst Web App","author":"321952","description":"","caption":"","name":"poi-search-3-2","status":"inherit","uploaded_to":2963993,"date":"2026-04-27 18:56:11","modified":"2026-04-27 18:56:14","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":512,"height":338,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-1-213x200.png","thumbnail-width":213,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-1.png","medium-width":395,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-1.png","medium_large-width":512,"medium_large-height":338,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-1.png","large-width":512,"large-height":338,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-1.png","1536x1536-width":512,"1536x1536-height":338,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-1.png","2048x2048-width":512,"2048x2048-height":338,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-1.png","card_image-width":512,"card_image-height":338,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/poi-search-3-1.png","wide_image-width":512,"wide_image-height":338}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"<p><span data-contrast=\"none\">Comparatively, Business Analyst Pro\u00a0has two map styles available: Location or Place.\u00a0The location\u00a0style\u00a0displays a single symbol to show feature distribution\u00a0whereas\u00a0the place\u00a0style\u00a0displays data using thematic symbols\u00a0representing\u00a0the types of features on the map.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3><i><span data-contrast=\"none\">Results display differences<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">To explore the results,\u00a0Business Analyst Web App\u00a0displays\u00a0a map and<\/span><b><span data-contrast=\"none\">\u00a0Results<\/span><\/b><span data-contrast=\"none\">\u00a0pane. The Results\u00a0pane\u00a0includes\u00a0a summary, bubble chart, histogram, and table, with some\u00a0limitations:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">The histogram is only available when using Data Axle as the data source.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">The bubble chart (and scatterplot) is only available when using Data Axle as the data source without aggregation.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">In the table, the export to Excel option is available for all POI data sources with aggregation enabled. If aggregation is not enabled, export to Excel is not available using\u00a0SafeGraph\u00a0or Foursquare.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">Comparatively, Business Analyst Pro only includes a preview table during the workflow and map once the workflow is finished.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n"},{"acf_fc_layout":"content","content":"<h2 id=\"in-summary\">Summing it all up<\/h2>\n<p><span data-contrast=\"none\">Hopefully\u00a0this article has inspired you to explore points of\u00a0interest\u00a0(POI) search in Business Analyst software. Both workflows are undergoing continual improvement, so keep an eye out for more enhancements in future releases, and if you have ideas, share them below.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2 id=\"resources\">Resources<\/h2>\n<p><span data-contrast=\"none\">Now that\u00a0you\u2019ve\u00a0learned about\u00a0<\/span><span data-contrast=\"none\">mapping points of interest (POI)<\/span><span data-contrast=\"none\">, we hope\u00a0you\u2019ll\u00a0explore more capabilities in Business Analyst. To continue your Business Analyst journey, visit the following resources:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"9\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/www.esri.com\/en-us\/arcgis\/products\/arcgis-business-analyst\/overview\"><span data-contrast=\"none\">Business Analyst product overview page<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"9\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/www.esri.com\/en-us\/arcgis\/products\/arcgis-business-analyst\/buy\"><span data-contrast=\"none\">Review pricing and purchase Business Analyst<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"9\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/go.esri.com\/ba\/resources\"><span data-contrast=\"none\">Business Analyst resources page<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"9\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/go.esri.com\/ba\/linkedin\"><span data-contrast=\"none\">LinkedIn user group<\/span><\/a><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"9\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/mediaspace.esri.com\/channel\/ArcGIS%2BBusiness%2BAnalyst%2BWeb%2BApp\/238781273\"><span data-contrast=\"none\">Business Analyst Web App video channel<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"9\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/mediaspace.esri.com\/channel\/ArcGIS%2BBusiness%2BAnalyst%2BPro\/238781243\"><span data-contrast=\"none\">Business Analyst Pro video channel<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"9\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/community.esri.com\/groups\/business-analyst\"><span data-contrast=\"none\">Business Analyst on Esri Community<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"9\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/bao.arcgis.com\/esriBAO\/login\/\"><span data-contrast=\"none\">Business Analyst Web App login page<\/span><\/a><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"9\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Email the team:\u00a0<\/span><a href=\"mailto:businessanalyst@esri.com\"><span data-contrast=\"none\">businessanalyst@esri.com<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n"},{"acf_fc_layout":"sidebar","content":"<p><span data-contrast=\"none\">Read other articles comparing similarities and differences in Business Analyst Web App and Business Analyst Pro workflows:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"10\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/mapping\/considerations-for-color-coded-maps-in-business-analyst\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Considerations for working with color-coded maps in Business Analyst Pro vs. Business Analyst Web App<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"10\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/analytics\/considerations-for-benchmark-comparisons-in-business-analyst\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Considerations for working with benchmark comparisons in Business Analyst Pro vs. Business Analyst Web App<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"10\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/data-management\/variable-category-sums-and-differences-between-business-analyst-web-app-and-pro\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Variable category sums and differences between Business Analyst Web App and Pro<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"10\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/www.esri.com\/arcgis-blog\/products\/bus-analyst\/business\/considerations-for-working-with-threshold-areas-business-analyst\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Compare and contrast: Create threshold areas in ArcGIS Business Analyst<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n","image_reference":false,"layout":"standard","image_reference_figure":"","snippet":"","spotlight_name":"","section_title":"","position":"Center","spotlight_image":false},{"acf_fc_layout":"content","content":"<p><em><span class=\"TextRun SCXW43871322 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW43871322 BCX0\">This article uses Business Analyst Web App Standard and Business Analyst Pro<\/span><span class=\"NormalTextRun SCXW43871322 BCX0\">\u00a03.7<\/span><span class=\"NormalTextRun SCXW43871322 BCX0\">\u00a0to map points of interest (POI)<\/span><span class=\"NormalTextRun SCXW43871322 BCX0\">.\u00a0<\/span><span class=\"NormalTextRun SCXW43871322 BCX0\">Points of interest data\u00a0<\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW43871322 BCX0\">is<\/span><span class=\"NormalTextRun SCXW43871322 BCX0\">\u00a0from the ArcGIS Places dataset\u00a0<\/span><span class=\"NormalTextRun SCXW43871322 BCX0\">provided by Esr<\/span><span class=\"NormalTextRun SCXW43871322 BCX0\">i<\/span><span class=\"NormalTextRun SCXW43871322 BCX0\">. Basemaps are provided by Esri.<\/span><\/span><span class=\"EOP SCXW43871322 BCX0\" data-ccp-props=\"{}\">\u00a0<\/span><\/em><\/p>\n"}],"related_articles":[{"ID":1107751,"post_author":"10012","post_date":"2021-01-08 23:42:11","post_date_gmt":"2021-01-09 07:42:11","post_content":"","post_title":"Search points of interest in ArcGIS Business Analyst Web App","post_excerpt":"","post_status":"publish","comment_status":"open","ping_status":"closed","post_password":"","post_name":"business-and-facilities-search-in-arcgis-business-analyst-web-app","to_ping":"","pinged":"","post_modified":"2025-08-18 07:01:39","post_modified_gmt":"2025-08-18 14:01:39","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.esri.com\/arcgis-blog\/?post_type=blog&#038;p=1107751","menu_order":0,"post_type":"blog","post_mime_type":"","comment_count":"1","filter":"raw"},{"ID":2872462,"post_author":"321952","post_date":"2025-07-01 10:24:01","post_date_gmt":"2025-07-01 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App","post_excerpt":"","post_status":"publish","comment_status":"open","ping_status":"closed","post_password":"","post_name":"use-new-poi-search-capabilities-to-map-parking-and-entertainment-in-arcgis-business-analyst-web-app","to_ping":"","pinged":"","post_modified":"2024-11-14 11:07:08","post_modified_gmt":"2024-11-14 19:07:08","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.esri.com\/arcgis-blog\/?post_type=blog&#038;p=2560722","menu_order":0,"post_type":"blog","post_mime_type":"","comment_count":"0","filter":"raw"}],"show_article_image":false,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2026\/04\/Untitled-design.png","wide_image":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Compare and contrast: Map points of interest (POI) in ArcGIS Business Analyst<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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