\nThe major advantage of this cartogram is that it maintains geographic relationship in how the states are distributed while removing the most common problem in choropleth maps \u2013 big areas prevent us from seeing the detail in small areas. When we map the US at a national scale, we are much more likely to focus on Texas, California and Montana than what\u2019s being communicated about Rhode Island, DC or Connecticut. This is simply because of size difference.<\/p>\n
An equal area cartogram removes those issues and allows us to focus on the patterns and data distributions. It focuses us on the difference between data attributes between states not the differences in size. The square and hexagonal cartogram examples shown below, allow the user to focus on communicating the variation in the mapped variable and let the reader explore the patterns.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":316652,"id":316652,"title":"Different Cartogram Visualizations","filename":"HexGridCartograms.jpg","filesize":66520,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/HexGridCartograms.jpg","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/arcgis-online\/mapping\/how-to-build-a-cartogram-in-microsoft-office-and-arcgis-online\/hexgridcartograms","alt":"","author":"7181","description":"","caption":"The same data visualized using a grid and hexagonal cartogram with slightly different arrangements of states.","name":"hexgridcartograms","status":"inherit","uploaded_to":316602,"date":"2018-09-12 16:53:18","modified":"2018-09-12 16:54:03","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":1986,"height":706,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/HexGridCartograms.jpg","thumbnail-width":213,"thumbnail-height":76,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/HexGridCartograms.jpg","medium-width":464,"medium-height":165,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/HexGridCartograms.jpg","medium_large-width":768,"medium_large-height":273,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/HexGridCartograms.jpg","large-width":1920,"large-height":683,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/HexGridCartograms.jpg","1536x1536-width":1536,"1536x1536-height":546,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/HexGridCartograms.jpg","2048x2048-width":1986,"2048x2048-height":706,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/HexGridCartograms.jpg","card_image-width":826,"card_image-height":294,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/HexGridCartograms.jpg","wide_image-width":1920,"wide_image-height":683}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"
Using ArcGIS Maps for Office to Build a Cartogram<\/strong> I have created a hosted service for each of the cartogram styles shown above. These are called \u201cUSA_Hex_Cartogram<\/a>\u201d and \u201cUSA_Grid_Cartogram<\/a>\u201d. Use either of these names to search ArcGIS Online (not your organization or groups) and then click the desired hosted service, both of which are shown above.<\/p>\n Both services contain full state names and 2-character state abbreviations. Check either<\/em><\/strong> state name or abbreviation using the box next to the appropriate column. This column will be used to match your spreadsheet data to the features in the hosted service. Provide a unique name for the location type and click\u00a0\u201cAdd location\u201d type and the new location type will be available for use on the\u00a0\u201cMy Locations\u201d\u00a0tab.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":316682,"id":316682,"title":"New Location Types","filename":"4NewLocationTypes.jpg","filesize":14220,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/4NewLocationTypes.jpg","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/arcgis-online\/mapping\/how-to-build-a-cartogram-in-microsoft-office-and-arcgis-online\/4newlocationtypes","alt":"New Location Types","author":"7181","description":"","caption":"","name":"4newlocationtypes","status":"inherit","uploaded_to":316602,"date":"2018-09-12 17:00:53","modified":"2018-09-12 17:01:27","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":541,"height":412,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/4NewLocationTypes.jpg","thumbnail-width":213,"thumbnail-height":162,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/4NewLocationTypes.jpg","medium-width":343,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/4NewLocationTypes.jpg","medium_large-width":541,"medium_large-height":412,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/4NewLocationTypes.jpg","large-width":541,"large-height":412,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/4NewLocationTypes.jpg","1536x1536-width":541,"1536x1536-height":412,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/4NewLocationTypes.jpg","2048x2048-width":541,"2048x2048-height":412,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/4NewLocationTypes.jpg","card_image-width":541,"card_image-height":412,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/4NewLocationTypes.jpg","wide_image-width":541,"wide_image-height":412}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":" Because the services contain both state name and abbreviation you can create two different services to match the type of state name values you have in your spreadsheets. In the example above, I have created 4 different location types which allow me to use abbreviations or names and create either a grid or hexagonal cartogram.<\/p>\n Using the hexagonal location file and a table of income data with state names I was quickly able to produce this cartogram.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":316692,"id":316692,"title":"Maps For Office Cartogram","filename":"MapsForOfficeCartogram.jpg","filesize":162247,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/MapsForOfficeCartogram.jpg","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/arcgis-online\/mapping\/how-to-build-a-cartogram-in-microsoft-office-and-arcgis-online\/mapsforofficecartogram","alt":"Maps For Office Cartogram","author":"7181","description":"","caption":"Hexagonal cartogram created using the cartogram location type, masked with a layer from ArcGIS Online.","name":"mapsforofficecartogram","status":"inherit","uploaded_to":316602,"date":"2018-09-12 17:02:27","modified":"2018-09-12 17:03:52","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/MapsForOfficeCartogram.jpg","thumbnail-width":213,"thumbnail-height":120,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/MapsForOfficeCartogram.jpg","medium-width":464,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/MapsForOfficeCartogram.jpg","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/MapsForOfficeCartogram.jpg","large-width":1920,"large-height":1080,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/MapsForOfficeCartogram.jpg","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/MapsForOfficeCartogram.jpg","2048x2048-width":1920,"2048x2048-height":1080,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/MapsForOfficeCartogram.jpg","card_image-width":826,"card_image-height":465,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/MapsForOfficeCartogram.jpg","wide_image-width":1920,"wide_image-height":1080}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":" Using ArcGIS Online to Build a Cartogram<\/strong> First, add the spreadsheet as a table using the Add Item<\/em> option as a table. This will copy the spreadsheet to ArcGIS Online and create a hosted table, which you can add to a map as shown below.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":316752,"id":316752,"title":"Import Spreadsheet as a Table","filename":"ImportTable.jpg","filesize":49661,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/ImportTable.jpg","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/arcgis-online\/mapping\/how-to-build-a-cartogram-in-microsoft-office-and-arcgis-online\/importtable","alt":"Import Spreadsheet as a Table","author":"7181","description":"","caption":"","name":"importtable","status":"inherit","uploaded_to":316602,"date":"2018-09-12 17:14:06","modified":"2018-09-12 17:15:18","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":679,"height":919,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/ImportTable.jpg","thumbnail-width":148,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/ImportTable.jpg","medium-width":193,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/ImportTable.jpg","medium_large-width":679,"medium_large-height":919,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/ImportTable.jpg","large-width":679,"large-height":919,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/ImportTable.jpg","1536x1536-width":679,"1536x1536-height":919,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/ImportTable.jpg","2048x2048-width":679,"2048x2048-height":919,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/ImportTable.jpg","card_image-width":344,"card_image-height":465,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/ImportTable.jpg","wide_image-width":679,"wide_image-height":919}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":" Then, search ArcGIS Online to add a new layer, using the keywords \u201cUSA Cartogram owner:helent_biz\u201d. This will find 3 services; the hexagon and grid cartogram templates and a mask layer. In the example below, I added the USA_Cartogram_Mask service first, to hide the basemap layer, and then added the grid cartogram on top.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":316772,"id":316772,"title":"Adding Maps and Services","filename":"AddedMaps.jpg","filesize":140526,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddedMaps.jpg","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/arcgis-online\/mapping\/how-to-build-a-cartogram-in-microsoft-office-and-arcgis-online\/addedmaps","alt":"Adding Maps and Services","author":"7181","description":"","caption":"Add the cartogram feature service above mask layer.","name":"addedmaps","status":"inherit","uploaded_to":316602,"date":"2018-09-12 17:18:32","modified":"2018-09-12 17:19:58","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddedMaps.jpg","thumbnail-width":213,"thumbnail-height":120,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddedMaps.jpg","medium-width":464,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddedMaps.jpg","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddedMaps.jpg","large-width":1920,"large-height":1080,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddedMaps.jpg","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddedMaps.jpg","2048x2048-width":1920,"2048x2048-height":1080,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddedMaps.jpg","card_image-width":826,"card_image-height":465,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddedMaps.jpg","wide_image-width":1920,"wide_image-height":1080}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":" We now want to join the cartogram template<\/strong> map to the table which contains state names (or abbreviations) using the Analysis<\/em> tool, Summarize Data, Join Features<\/em> option, as shown on the left in the screenshot below. Because both the map and table share state names or abbreviations we can use the \u201cChoose Fields to Match\u201d option to link state outlines to rows in the table. Select the matching state name fields and add an appropriate name for the new layer, in my example, Home Ownership Cartogram as shown on the right-hand side.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":316762,"id":316762,"title":"Join Options","filename":"Join-Options.jpg","filesize":72038,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/Join-Options.jpg","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/arcgis-online\/mapping\/how-to-build-a-cartogram-in-microsoft-office-and-arcgis-online\/join-options","alt":"","author":"7181","description":"","caption":"","name":"join-options","status":"inherit","uploaded_to":316602,"date":"2018-09-12 17:16:37","modified":"2018-09-12 17:18:30","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":867,"height":1080,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/Join-Options.jpg","thumbnail-width":161,"thumbnail-height":200,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/Join-Options.jpg","medium-width":210,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/Join-Options.jpg","medium_large-width":768,"medium_large-height":957,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/Join-Options.jpg","large-width":867,"large-height":1080,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/Join-Options.jpg","1536x1536-width":867,"1536x1536-height":1080,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/Join-Options.jpg","2048x2048-width":867,"2048x2048-height":1080,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/Join-Options.jpg","card_image-width":373,"card_image-height":465,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/Join-Options.jpg","wide_image-width":867,"wide_image-height":1080}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":" You can now remove both the table and cartogram layers (if appropriate) and symbolize and style the cartogram using the newly joined attributes. In the example below, I symbolized the states using the smart mapping \u201cAbove and Below\u201d style using a graded red to blue symbology to show high and low values with a thick 7 pt grey outline.<\/p>\n The 3D embossed, paint box like, effect was achieved by duplicating the cartogram layer and symbolizing it with a 1 pt white line and fully transparent polygon fill. Finally, I added the state abbreviations as a label with a white 1 pt halo, to make the names stand out.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":316792,"id":316792,"title":"3d Grid Cartogram","filename":"3d-Grid-Cartogram.jpg","filesize":102633,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/3d-Grid-Cartogram.jpg","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/arcgis-online\/mapping\/how-to-build-a-cartogram-in-microsoft-office-and-arcgis-online\/3d-grid-cartogram","alt":"3d Grid Cartogram","author":"7181","description":"","caption":"Symbolozing and styling the service to produce a final map.","name":"3d-grid-cartogram","status":"inherit","uploaded_to":316602,"date":"2018-09-12 17:23:21","modified":"2018-09-12 17:26:11","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/3d-Grid-Cartogram.jpg","thumbnail-width":213,"thumbnail-height":120,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/3d-Grid-Cartogram.jpg","medium-width":464,"medium-height":261,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/3d-Grid-Cartogram.jpg","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/3d-Grid-Cartogram.jpg","large-width":1920,"large-height":1080,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/3d-Grid-Cartogram.jpg","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/3d-Grid-Cartogram.jpg","2048x2048-width":1920,"2048x2048-height":1080,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/3d-Grid-Cartogram.jpg","card_image-width":826,"card_image-height":465,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/3d-Grid-Cartogram.jpg","wide_image-width":1920,"wide_image-height":1080}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":" Try It for Yourself<\/strong>
\nThe standard location types that are built into ArcGIS Maps for Office can be extended using a feature service hosted on ArcGIS Online. In the carousel window, click the Location Type drop-down menu and click More. From there click the \u201cMy Locations\u201d tab, then \u201cAdd location type\u201d to add a new location type to the list of available choices.<\/p>\n"},{"acf_fc_layout":"image","image":{"ID":316662,"id":316662,"title":"Add Location Type","filename":"AddLocationType.jpg","filesize":68765,"url":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddLocationType.jpg","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/arcgis-online\/mapping\/how-to-build-a-cartogram-in-microsoft-office-and-arcgis-online\/addlocationtype","alt":"Add New Location Type","author":"7181","description":"","caption":"Adding a new location type in ArcGIS Maps for Office","name":"addlocationtype","status":"inherit","uploaded_to":316602,"date":"2018-09-12 16:55:45","modified":"2018-09-12 16:56:13","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.esri.com\/arcgis-blog\/wp-includes\/images\/media\/default.png","width":1830,"height":480,"sizes":{"thumbnail":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddLocationType.jpg","thumbnail-width":213,"thumbnail-height":56,"medium":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddLocationType.jpg","medium-width":464,"medium-height":122,"medium_large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddLocationType.jpg","medium_large-width":768,"medium_large-height":201,"large":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddLocationType.jpg","large-width":1830,"large-height":480,"1536x1536":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddLocationType.jpg","1536x1536-width":1536,"1536x1536-height":403,"2048x2048":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddLocationType.jpg","2048x2048-width":1830,"2048x2048-height":480,"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddLocationType.jpg","card_image-width":826,"card_image-height":217,"wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/AddLocationType.jpg","wide_image-width":1830,"wide_image-height":480}},"image_position":"center","orientation":"horizontal","hyperlink":""},{"acf_fc_layout":"content","content":"
\nBuilding a cartogram in ArcGIS Online is even easier. Just join your spreadsheet hosted as a table to one of the cartogram map layers! Here\u2019s how:<\/p>\n
\nAn equal area cartogram is a fantastic way to let the data tell its own story and let your reader explore the variations and patterns of geographic association and connectivity. I encourage you to try this for yourself and we\u2019d love to see what you can produce.<\/p>\n"}],"authors":[{"ID":7181,"user_firstname":"Helen","user_lastname":"Thompson","nickname":"Helen Thompson","user_nicename":"helen_t","display_name":"Helen Thompson","user_email":"HThompson@esri.com","user_url":"","user_registered":"2018-03-02 00:19:25","user_description":"I'm the Distinguished Product Engineer for Business Analyst and GeoEnrichment. I've spent 40 years working with clients to apply spatial methods and analysis to enable their organizations to thrive. I'm passionate about the opportunities to solve challenges big and small. Customer insight and feedback drive our product and industry strategies at Esri.","user_avatar":"
"}],"related_articles":[{"ID":79871,"post_author":"4291","post_date":"2017-10-12 11:45:17","post_date_gmt":"2017-10-12 11:45:17","post_content":"","post_title":"Expand What You Know: Smart Mapping, Living Atlas, and Basemaps","post_excerpt":"","post_status":"publish","comment_status":"open","ping_status":"closed","post_password":"","post_name":"expand-what-you-know-smart-mapping-living-atlas-and-basemaps","to_ping":"","pinged":"","post_modified":"2020-02-21 08:27:11","post_modified_gmt":"2020-02-21 16:27:11","post_content_filtered":"","post_parent":0,"guid":"http:\/\/www.esri.com\/arcgis-blog\/products\/product\/uncategorized\/expand-what-you-know-smart-mapping-living-atlas-and-basemaps\/","menu_order":0,"post_type":"blog","post_mime_type":"","comment_count":"0","filter":"raw"}],"card_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/CartogramCard.jpg","wide_image":"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2018\/09\/LargeCartogram.jpg"},"yoast_head":"\n