A map is just another way to visualize your data like a chart or graph, right? This is what I thought 4 years ago.<\/p>\n
The \u201cah-ha\u201d moment for me was seeing how organizations were using maps to solve some of their toughest problems. For example, conserving wild life, tracking assets<\/a> to improve efficiency, assessing risk during a disaster, identifying the best location for a new business, understanding customer behavior and shopping habits, and the list goes on.<\/p>\n"},{"acf_fc_layout":"content","content":" These organizations, both private and public, saw the impact location had on their decisions and prompted them to dive deeper than face value. They were asking questions of their data that gave them greater understanding of the situation. They found out, \u201cwhat\u201d, \u201cwhere\u201d, \u201chow\u201d, \u201cwhen\u201d, and \u201cwhy\u201d all from location data.<\/p>\n"},{"acf_fc_layout":"youtube","start_time":"0","end_time":"","youtube_video_url":"