{"id":66521,"date":"2015-03-02T22:15:38","date_gmt":"2015-03-02T22:15:38","guid":{"rendered":"http:\/\/www.esri.com\/arcgis-blog\/products\/product\/uncategorized\/introducing-smart-mapping\/"},"modified":"2024-06-20T11:51:26","modified_gmt":"2024-06-20T18:51:26","slug":"introducing-smart-mapping","status":"publish","type":"blog","link":"https:\/\/www.esri.com\/arcgis-blog\/products\/mapping\/mapping\/introducing-smart-mapping","title":{"rendered":"Introducing Smart Mapping"},"author":6331,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"_searchwp_excluded":""},"categories":[22941],"tags":[23201,24581],"industry":[],"product":[36551],"class_list":["post-66521","blog","type-blog","status-publish","format-standard","hentry","category-mapping","tag-cartographic-design","tag-smart-mapping","product-arcgis-online"],"acf":{"short_description":"We want to introduce you to Smart Mapping, an exciting new capability built into the March 2015 update to ArcGIS Online and to the ArcG...","flexible_content":[{"acf_fc_layout":"content","content":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-thumbnail wp-image-46166 noIMGBackground\" src=\"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2020\/02\/thumbnail2-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n<p>We want to introduce you to <a href=\"http:\/\/www.esri.com\/software\/arcgis\/smart-mapping\"><strong>Smart Mapping<\/strong><\/a>, an exciting new capability built into the March 2015 update to ArcGIS Online and to the ArcGIS 10.3.1 release of Portal for ArcGIS (included with ArcGIS for Server). Smart mapping is designed to give people confidence and power to quickly make maps that are visually stunning and useful. This makes it easier than ever for you to create attractive maps, maps that tell important stories. Here\u2019s more about what we added and what you can expect when you try smart mapping.<\/p>\n<p>We added new ways to symbolize your data, \u2018smart\u2019 defaults, and data-driven workflows to the ArcGIS Online and the Portal for ArcGIS\u00a0map viewer. Continuous color ramps and proportional symbols, improved categorical <a href=\"https:\/\/www.esri.com\/en-us\/capabilities\/mapping\/overview\">mapping<\/a>, heat maps, and new ways to use transparency effects to show additional details about your data are all now delivered via a streamlined and updated user interface.<\/p>\n<p>But smart mapping is more than just new kinds of maps (as exciting as those are!). To power this experience, we\u2019ve articulated and then programmed in deep cartographic first principles that become <strong>a set of interconnected \u2018smart\u2019 defaults that create data-driven workflows<\/strong>.<!--more--><\/p>\n<p>Unlike \u2018dumb\u2019 software defaults that are the same every time, with smart defaults we now offer the right choices at the right time. When we see your data in the map viewer, we analyze it very quickly in a variety of ways so that the choices you see in front of you are driven by the nature of your data, the kind of map you want to create, and the kind of story you want to tell (e.g., I want to show places that are above and below the national average).<\/p>\n<figure id=\"attachment_46157\" aria-describedby=\"caption-attachment-46157\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2020\/02\/LA_Income_20122.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-46157\" src=\"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2020\/02\/LA_Income_20122-1024x666.jpg\" alt=\"\" width=\"640\" height=\"416\" \/><\/a><figcaption id=\"caption-attachment-46157\" class=\"wp-caption-text\">The best thematic maps apply thoughtful analysis of the underlying data to a set of map parameters designed to bring focus and clarity to the topic. Here, the author has positioned the handles controlling symbol size (running beside the histogram) to emphasize areas with household incomes over $100,000. Great maps relate the data back to the real world, using visual cues that immediately highlight the message you want to convey.<\/figcaption><\/figure>\n<p>Our goal is to take the guesswork out of the hundreds of settings and choices so your maps are both cartographically appropriate and look wonderful. Even if you don\u2019t have a degree in cartography or GIS, you\u2019ll still succeed. That means you can work much faster because you spend less time iterating and wrangling your maps into something great.<\/p>\n<figure id=\"attachment_46351\" aria-describedby=\"caption-attachment-46351\" style=\"width: 640px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2020\/02\/SD_heatmap.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-46351 noIMGBackground\" src=\"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2020\/02\/SD_heatmap-1024x571.jpg\" alt=\"\" width=\"640\" height=\"356\" \/><\/a><figcaption id=\"caption-attachment-46351\" class=\"wp-caption-text\">Given the nature of my data, what are the appropriate ways I can map this? Through the new gallery browser in the map viewer (left side), you can now quickly hone-in on the best ways to represent your data and understand the range of choices.<\/figcaption><\/figure>\n<p>Critically, we\u2019re not taking control away from map authors or\u00a0dumbing down the map authoring experience, we\u2019re just being smarter about how we set all of the initial parameters of the map (color, scale, styling, etc.). For example, for each of the Esri basemaps (e.g., Streets, Dark Grey Canvas, Topographic) we have created professional, multi-hue color schemes that can be used as the defaults so that you know your map will look great right out of the box without needing any adjustments. Mapping pros still have full control, we\u2019re simply moving beyond\u00a0defaults that provide the wrong choices for your data and story.<\/p>\n<figure id=\"attachment_46161\" aria-describedby=\"caption-attachment-46161\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2020\/02\/African_American_popPercent3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-46161 noIMGBackground\" src=\"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2020\/02\/African_American_popPercent3-1024x756.jpg\" alt=\"\" width=\"640\" height=\"472\" \/><\/a><figcaption id=\"caption-attachment-46161\" class=\"wp-caption-text\">Advanced transparency effects can now be used to nuance the story your data tells. Here the counties with the highest percent of African-American population emerge clearly, showing complex underlying historical and geographic processes. Further, you can normalize your data at any point in the workflow\u2014e.g., divide one attribute by another to create rates and ratios\u2014which is a critical and often overlooked step in the map authoring process.<\/figcaption><\/figure>\n<h2><strong>Where do I find Smart Mapping?<\/strong><\/h2>\n<p>Within the map viewer, you can use smart mapping two ways: (1) if making a new map from a CSV, TXT, of GPX file just drag it into the viewer, or (2) find <strong><em>Change Style<\/em><\/strong> in the layer context menu.<\/p>\n<p><a href=\"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2015\/03\/new_TOC1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-large wp-image-51957\" src=\"https:\/\/www.esri.com\/arcgis-blog\/app\/uploads\/2015\/03\/new_TOC1-1024x630.jpg\" alt=\"\" width=\"640\" height=\"393\" \/><\/a><\/p>\n<ul>\n<ul>\n<li>When you add feature layers that don&#8217;t have any styling, such as CSV or SHP files, the map viewer analyzes your data and presents layer styling options\u00a0in a new\u00a0Change Style\u00a0pane.<\/li>\n<li>When you add features layers you&#8217;ve already styled, the map viewer respects the styling, though you can change this map styling at any time and tap into the new smart mapping workflow. Look for Change Style in the layer menu icons.<\/li>\n<li>You can create heat maps now\u00a0when mapping the location of point features! Heat maps use colored areas to represent the density of point features. The colors are most intense where the most points are concentrated together.<\/li>\n<li>You can use continuous colors and continuous size, bypassing the complicated step of having to group or classify your data.<\/li>\n<li>You can now\u00a0set the visible range with intuitive sliders when styling your layer. You can also have the map viewer calculate and set the optimal visible range.<\/li>\n<\/ul>\n<\/ul>\n<p>We have a series of blog posts planned that will dive deeper into each of the exciting new enhancements around smart mapping.\u00a0Although it has made its first appearance in the March release, smart mapping isn\u2019t a one-shot effort; it\u2019s a new philosophy and approach that will infuse our work.\u00a0Stay tuned for more. We\u2019ve just begun.<\/p>\n"}],"authors":[{"ID":6331,"user_firstname":"Mark","user_lastname":"Harrower","nickname":"Mark Harrower","user_nicename":"mark-harrower","display_name":"Mark Harrower","user_email":"MHarrower@esri.com","user_url":"","user_registered":"2018-03-02 00:18:17","user_description":"Map nerd. Passionate about great design, teaching, and doing cool things with data.","user_avatar":"<img alt='' src='https:\/\/secure.gravatar.com\/avatar\/506a60fd9a86e9a7b42640beff2714fec741d1077ed2e277ede81abd399baf13?s=96&#038;d=blank&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/506a60fd9a86e9a7b42640beff2714fec741d1077ed2e277ede81abd399baf13?s=192&#038;d=blank&#038;r=g 2x' class='avatar avatar-96 photo' height='96' width='96' loading='lazy' decoding='async'\/>"}],"related_articles":"","card_image":false,"wide_image":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Introducing Smart Mapping<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esri.com\/arcgis-blog\/products\/mapping\/mapping\/introducing-smart-mapping\" \/>\n<meta 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