Site suitability analysis, competitive analysis, and market potential assessment
Your location-based decisions can cost you millions if they aren’t data-driven. Use ArcGIS Business Analyst to evaluate your most suitable locations by understanding gaps in target markets, defining location criteria, and identifying target customers, ensuring you minimize risk and stay ahead of the competition.
Use hexagons in your analyses to gain a clearer understanding of spatial patterns in your data. By dividing geographic areas into a uniform hexagonal mesh, you ensure consistency in shape and over time, making it easier to compare variables across different regions and quickly identify differences, such as variations in point densities.
Integrate your customer, community, and industry datasets seamlessly with Esri-curated data, which includes 15,000 variables for over 90 percent of the world’s population. This integration uncovers unique insights and drives innovation in your organization’s strategic planning process.
Create and customize visually appealing infographics and reports that summarize key insights and findings. With ArcGIS Business Analyst Web App Advanced, you can easily tailor the design, layout, and content of infographics and reports to meet specific branding guidelines, audience preferences, and communication needs.
Enhance team collaboration and communication by sharing maps, infographics, and reports in ArcGIS StoryMaps and ArcGIS Dashboards for an interactive narrative that can create awareness, influence opinion, and affect change.
Choose which option fits your organizational needs:
ArcGIS Business Analyst is used in organizations of all sizes worldwide. Here are some of the industries where ArcGIS Business Analyst has continued to inspire positive change.
ArcGIS Business Analyst can help state and local government organizations optimize their operations, allocate resources, and expedite their decision-making. Leverage demographic insights, community intelligence, spatial analysis, and presentation-ready infographics for urban planning, emergency response, grant applications, and other day-to-day operations.
With ArcGIS Business Analyst, AEC organizations can address the challenges of site selection complexity, infrastructure development, and project planning. Utilize the enhanced location analysis tools and enriched data to visualize project impact, collaborate in the field, and easily analyze locations anytime, anywhere.
Businesses can quickly conduct consumer profiling to understand the demographics and psychographics around a successful store. This knowledge, combined with authoritative content on consumer spending projection and the competitive landscape, helps identify the best new locations to grow their products or services.
ArcGIS Business Analyst provides the necessary geospatial tools for combining and analyzing demographic, lifestyle, behavioral, and spending data with your own patient and business data. Health organizations can identify underperforming markets, pinpoint the right growth sites, find where patients live, and share market research across the organization.
Visiting a site, meeting a client, or working remotely? You can run ArcGIS Business Analyst Web App on a tablet or use the mobile app on your smartphone for the location intelligence you need to close a deal.
