How to build an emerging trends map

Among many categories, what’s changing the most?

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Emerging trends map

If you can track it, you can manage it. Yet, the more subjects you track, the more difficult it can be to see emerging trends. This map gets right to the point by showing the values that changed the most. Looking across time at each subject’s measurement, the map shows what changed the most within the time period. Areas are shaded based on changes in quantity or percentage. This example reveals an emerging growth trend by tracking which export product category grew the most.

Key steps


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