Business and Behavioral Data
Business trends and consumer behaviors on global and local scales
Make data-driven decisions
Learn who your customers are, including their preferences and behaviors, in the places that matter most to you. Know where businesses are located, uncover where consumers spend their money, and understand the people that frequent areas of interest. Select the sites that match your operational goals, observe industry patterns, and predict opportunities to maximize your resources.
Understand your target customer's lifestyle
Gain insight into the market trends, risks, and opportunities associated with your target segments by understanding your customers' behavioral data. See how neighborhoods across the US differ by lifestyle choices, socioeconomic characteristics, and demographics.
See business data in action
ArcGIS Business Analyst connects you with a location-based intelligence platform for planning, site selection, and customer segmentation. Produce accurate reports and informative infographics and deep dive into map-based analytics using Esri's collection of demographics, lifestyle, and spending data.
Tapestry Segmentation
Detailed behavioral analytics of US residential neighborhoods - divided into 67 market segments based on socioeconomic and demographic characteristics including customer lifestyle and behaviors.
Consumer Spending
Which products and services are US consumers buying and where? This data includes expenditures by households for more than 20 categories, including apparel, food and beverage, and financial.
Market Potential
This data details the products and services consumers use and demand. View expected number of consumers and Market Potential Index data for goods, services, attitudes, and activities.
Updated Demographics
Datasets on more than 2,000 variables on current-year estimates and five-year projections of US demographics, including population, households, income, age, and ethnicity.
Business Summaries
This data offers information on more than 12.5 million businesses including names and locations, industrial classification codes, number of employees, and sales.
Major Shopping Centers
This data contains statistics for more than 7,700 major US shopping centers with approximately 200,000 or more square feet of gross leasable area (GLA).
Traffic Counts
US traffic data for trade analysis, routing, and mathematical modeling. View data on the number of vehicles that cross a certain point or street location in the US.
Crime Indexes
Make better decisions with crime data. This data contains statistics about major categories of personal and property crime such as murder, assault, and burglary.
Data sources
Case study
The Shopping Center Group
The Shopping Center Group, a leading real estate service provider, achieved 30% revenue growth using Esri Demographics and Tapestry Segmentation.
