Digital Transformation
The transformation of business by data science
Most digitally savvy executives use data-driven insights to propel faster decision-making. But the most competitive organizations and industries are transforming core business practices by tapping into a critical dimension of data—location.
Get our free e-book about how location data drives business growth, Making Sense of Digital Transformation.
Businesses are discovering the hidden value in their data: Location intelligence
Location data — the 'where' factor — is especially valuable for businesses and organizations today. In an era where we are connecting billions of data-producing products, assets, buildings, and devices to the Internet, each with a unique location, the need to use location intelligence technology to discover the hidden value in data will only grow. Fed by spatial analytics and real-time data, location intelligence technology has broad applications, ranging from optimizing supply chain management to using real-time field updates for utilities to advanced customer analytics for retailers.
Driving digital transformation with location intelligence powered by a geographic information system (GIS)
In a connected, mobile world, location is the ultimate common reference point. Location gives data context — on everything from customer buying habits to up-to-the-moment asset movement. GIS-powered location intelligence technology combines location data with multiple layers of information — like customer relationship management, business intelligence, and asset management — onto interactive, real-time maps, visualizations, and dashboards that drive stronger decision-making.
CenterPoint Energy
General Motors
The Shopping Center Group
Learn how location technology drives business growth
Esri makes the most powerful mapping and spatial analytics software available.
Seventy-five percent of Fortune 500 companies are applying Esri's The Science of Where™ to business and operations to realize their own digital transformation.
Read our free e-book, Making Sense of Digital Transformation. You'll see detailed accounts of how six businesses from six different industries are using the power of location intelligence to advance their digital transformation.