Solution details
Platform:
Online
Description:
Directory of Major Malls Shopping Centers data is the essential resource for comprehensive shopping center, mall and tenant location data for properties located in the U.S. and Canada. Select your custom geography by Country, Region or custom request. Exportable option. Integrated into the comprehensive DMM property and tenant data is trade area analysis based on mobile device activity captured for consumers visiting the shopping center, providing analytics, consumer profile demographics, segmentation and cross-shopping metrics for both a zip+4 and block groups. This "all-in-one" analysis means quick and valuable insight without the need for direct licensing and processing of mobile device data, additional demographic or segmentation data. • Audience: Growth strategists needing in-depth trade area and visitor analytics in the U.S. • Key Features: o Highly detailed consumer traffic and behavior analytics. o Rolling 12-month mobile observation data and current quarter updates. o Comparative metrics to previous quarters. o PRIZM segmentation (top 5 segments, average distance traveled, lifestyle behaviors). o Cross-shopping insights (top cross-shopped centers, distance, visit percentages). • Use Cases: Growth strategy, leveraging robust mobile data and detailed customer profiles. With hundreds of data variables, metrics and analytics, it is a valuable resource for various industries and stakeholders beyond the retail shopping center industry including financial investment, banking, government, utilities, insurance, consumer marketing and research.
Industries:
Intelligence,Real Estate,Retail