Solution details
Platform:
Desktop
Description:
MicromarketerG3 is Experian’s demographic analysis tool which gives organisations a deep understanding of their customers and locations. Designed to help you make more efficient use of your marketing budgets, better connect with your customers and make informed location decisions all backed up by world class data and analysis. With MicromarketerG3, you have access to Experian’s information on individuals, businesses, markets and economies. You will have the ability to carry out customer profiling, catchment definition, sales territory analysis, data modelling and visualisations in one powerful software application.