Solution details
Platform:
Desktop
Description:
RPM MarketBank™ databases identify the real demand and potential for new retail banking, lending and investment business among both existing customers and prospects. They are used to identify demand and potential in branch trade areas and sales regions, and to score customer and prospect lists. In 2013, RPM also introduced the MarketBank Delivery Systems module, which identifies the demand an potential for Branch, ATM/POS, Direct Deposit, Payday Lending and other delivery systems.
Industries:
Community Development, Demographics, Entertainment & Leisure, Environmental Management, Financial Services, Health & Human Services, Insurance, Retail