RPM Market Bank Retail Financial Services Potential Database


By Retail Profit Management

Solution details


Platform:

Desktop

Description:

RPM MarketBank™ databases identify the real demand and potential for new retail banking, lending and investment business among both existing customers and prospects. They are used to identify demand and potential in branch trade areas and sales regions, and to score customer and prospect lists. In 2013, RPM also introduced the MarketBank Delivery Systems module, which identifies the demand an potential for Branch, ATM/POS, Direct Deposit, Payday Lending and other delivery systems.

Industries:

Financial Services

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