Locate Customer Data Sets Online

Datastore from Esri (UK)

Gaining information to increase market share, establish new alliances, or simply keep ahead of the competition has until now been fraught with difficulties. Esri (UK) has announced Datastore (www.Data-Store.co.uk)--a new way of acquiring data sets that will revolutionize the way companies do Business.

Datastore is the first Web-based Business of its type in the United Kingdom. It provides regularly updated information, not only for the United Kingdom, but for many areas of the world. By pooling data sets from many sources, Datastore can supply information about anywhere in the world to anywhere in the world. It even comes with a dynamic contents section, which makes data shopping on the Web site an easy experience.

"Companies need data to assist with marketing, launching new products, gaining competitive advantage, knowing where best to locate a new store, and even with mergers and acquisitions," says Datastore spokesman Andy Parry.

Data sets deliver a wide range of demographic and related information, ranging from the proximity of populations to proposed new supermarkets, how well competitors are performing in particular geographic areas--and why they are not performing well, expenditure data--how much people pay for specific products in an area, and even sales force information.

"Visualizing your company's or a competitor's operation against a map background is a simple and effective way to identify new opportunities, react to market changes, evaluate different options, assess performance, and plan and communicate new strategies," says Parry.

Once ordered, the data can then be sent to the client on CD or in certain cases by E-mail. New products will come online continuously along with information on new releases of data sets already available from Datastore.

"The biggest headache among data set users has been getting access to updated information. Even basic information, such as names and postcodes, can be wrong in a data set that is only a few months old," says Parry. "We will track all products sourced from Datastore and advise customers when they have been updated."

The Datastore specialists have a strong background in data and GIS applications. Because Datastore is completely independent of data suppliers, they will provide purely objective advice on the suitability of each data set to specific applications.

"We can advise on the data sets that will provide the missing link between your GIS software, your own corporate data, and the Business solutions you are seeking," says Parry.

Datastore has direct links with the worldwide Esri distributor network and Esri's international ArcData program, which provides packaged data sets as well as free downloadable data. In addition, Datastore is working with Business partners to bring new data sets to market.

For more information, contact the Datastore (tel.: 44-1-296-745500, e-mail: data@esriuk.com; Web: www.Data-Store.co.uk).

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