ArcGIS Business Analyst Pricing
ArcGIS Business Analyst is Esri’s location-based market and community intelligence software that combines demographic, business, lifestyle, spending, and census data with map-based analytics for smart decision-making. Identify underperforming markets, pinpoint growth sites, find target customers, and share your work across your organization. Amplify your market research with access to global data, beautiful maps, powerful analytics, and customizable infographics. Explore license options for ArcGIS Business Analyst or add it to your existing ArcGIS subscription.
- Pro
- Web and Mobile Apps
- Enterprise
| Compare products | ArcGIS Business Analyst Web App Standard | ArcGIS Business Analyst Web App Advanced | ArcGIS Business Analyst Advanced Bundle | ArcGIS Business Analyst Pro | ArcGIS Business Analyst Enterprise |
|---|---|---|---|---|---|
| User Type and Credits | |||||
| User type | Included in Creator, Professional, or Professional Plus | Separate purchase required | Includes Creator user type | Separate purchase required | Includes ArcGIS Enterprise Advanced – 25 Creator user types, 500 Viewer user types, 4 cores and 4 Professional user types Additional licenses required for Esri online access |
| Credits | 500 | Separate purchase required | 6,000 | 10,000 ArcGIS Online configuration only | Not included |
| Applications and Software | |||||
| ArcGIS Business Analyst Web App Standard |  | Not included | Not included | Not included | Not included |
| ArcGIS Business Analyst Web App Advanced | Not included | | | | 25 licenses |
| ArcGIS Business Analyst Mobile App | | | | | 25 licenses |
| ArcGIS Business Analyst Pro (extension to ArcGIS Pro) | Not included | Not included | | | 3 licenses, single use, with MPI data |
| ArcGIS Pro | Not included | Not included | Pro Basic license | Separate purchase required | 3 Pro Standard licenses |
| Network Analyst Extension for ArcGIS Pro | Not included | Not included | Not included | | 3 licenses |
| ArcGIS Pro North America Locator license for geocoding | Not included | Not included | Not included | | |
| Data and Data Setup | |||||
| Access over 15,000 global data variables in the cloud | | | | ArcGIS Online configuration only | Add-on option available upon request |
| Custom data setup for addresses and geographical areas | | | | | |
| Custom data setup for customer, community, and other industry-specific data | Not included | | | | |
| Download and access Esri data packs locally without consuming credits | Not included | Not included | Not included | | |
| Infographics and Reports | |||||
| Run standard infographics and reports | | | | | |
| View shared infographics | | | | | |
| Export infographics (PDF, Image, Dynamic HTML) | | | | | |
| Customize reports & infographics | Not included | | | | |
| Workflows and analysis | |||||
| Define areas by finding an address, identifying standard geography, and drawing a polygon | | | | | |
| Trade Area: Define drive / walk time and distance rings around an address | | | | | |
| Color-Coded Maps / Layer: Identify important patterns by viewing information about key metrics on a map | | | | | |
| Enrich Layer: Attach variables to further analyze, model, and report on your data | | | | | |
| Benchmark Comparisons: Compare locations, such as sites and trade areas, using variables | | | | | |
| Smart Map Search: View geography areas that match specific criteria | | | | | |
| Void Analysis: Detect voids and gaps in specific businesses and services, compared to another area | Not included | | | | |
| Threshold Area Analysis: Create rings or drive times around a site that contain a specified amount of a variable | Not included | | | | |
| Hexagons for mapping and analysis | Not included | | | | |
| Suitability Analysis: Identify the best location by ranking and scoring numerous sites that meet specific criteria | Not included | | | | |
| Trade Area Analysis: Determine the distance or time it takes to reach a user-defined set of criteria, such as a certain percentage of point features or a population count | Not included | Not included | | | |
| Market Penetration: Calculate the market penetration based on the number of customers within an area compared to a demographic variable | Not included | Not included | | | |
| Desire Lines: Generate a series of lines from each customer to an associated location. | Not included | Not included | | | |
| Huff Model: Spatial analysis tool that calculates the potential of a site location using the distance of candidates from the site and its attractiveness | Not included | Not included | | | |
| Territory Solution Toolset: Tools to set up, modify, and manage territories. Build territory hierarchy, manage external variables, and set up constraints | Not included | Not included | | | |
| Target Marketing: Understand the characteristics of your customers and markets. | Not included | Not included | Not included | | |
| ModelBuilder and Customized Tasks | |||||
| ModelBuilder: Visual programming language for building geoprocessing workflows | Not included | Not included | | | |
| Customized workflows and tasks (via tasks) | Not included | Not included | | | |
| Sharing, Importing, and Exporting | |||||
| Export Map to PDF or Image | | | | | |
| Export Map/Reports/Infographics to ArcGIS web map | | | | | |
| Share to ArcGIS Dashboards and ArcGIS StoryMaps | Not included | | | | |
| Share a territory solution as a web layer | Not included | Not included | | | |
| Share a Statistical Data Collection to your portal | Not included | Not included | Not included | | |
| AI Assistant and User Interface | |||||
| UI Customization | | | | | |
Business Analyst Web App Assistant: In-app AI productivity tool that guides users through workflows, assists with in-app interactive guided tours, and answers frequently asked tech support and product documentation questions This feature is not available in the Business Analyst Web App and Mobile App trials. | | | | | Not included |
ArcGIS Business Analyst Web App Standard
ArcGIS Business Analyst Web App Standard comes with tools for quick analysis, maps, reports, and infographics for site analysis alongside Esri’s expansive global data in 170+ countries with more than 15,000 variables. ArcGIS Business Analyst Web App Standard is included with Creator, Professional, and Professional Plus user types.
| Compare products | ArcGIS Business Analyst Web App Standard | ArcGIS Business Analyst Web App Advanced | ArcGIS Business Analyst Advanced Bundle | ArcGIS Business Analyst Pro | ArcGIS Business Analyst Enterprise |
|---|---|---|---|---|---|
| User Type and Credits | |||||
| User type | Included in Creator, Professional, or Professional Plus | Separate purchase required | Includes Creator user type | Separate purchase required | Includes ArcGIS Enterprise Advanced – 25 Creator user types, 500 Viewer user types, 4 cores and 4 Professional user types Additional licenses required for Esri online access |
| Credits | 500 | Separate purchase required | 6,000 | 10,000 ArcGIS Online configuration only | Not included |
| Applications and Software | |||||
| ArcGIS Business Analyst Web App Standard | | Not included | Not included | Not included | Not included |
| ArcGIS Business Analyst Web App Advanced | Not included | | | | 25 licenses |
| ArcGIS Business Analyst Mobile App | | | | | 25 licenses |
| ArcGIS Business Analyst Pro (extension to ArcGIS Pro) | Not included | Not included | | | 3 licenses, single use, with MPI data |
| ArcGIS Pro | Not included | Not included | Pro Basic license | Separate purchase required | 3 Pro Standard licenses |
| Network Analyst Extension for ArcGIS Pro | Not included | Not included | Not included | | 3 licenses |
| ArcGIS Pro North America Locator license for geocoding | Not included | Not included | Not included | | |
| Data and Data Setup | |||||
| Access over 15,000 global data variables in the cloud | | | | ArcGIS Online configuration only | Add-on option available upon request |
| Custom data setup for addresses and geographical areas | | | | | |
| Custom data setup for customer, community, and other industry-specific data | Not included | | | | |
| Download and access Esri data packs locally without consuming credits | Not included | Not included | Not included | | |
| Infographics and Reports | |||||
| Run standard infographics and reports | | | | | |
| View shared infographics | | | | | |
| Export infographics (PDF, Image, Dynamic HTML) | | | | | |
| Customize reports & infographics | Not included | | | | |
| Workflows and analysis | |||||
| Define areas by finding an address, identifying standard geography, and drawing a polygon | | | | | |
| Trade Area: Define drive / walk time and distance rings around an address | | | | | |
| Color-Coded Maps / Layer: Identify important patterns by viewing information about key metrics on a map | | | | | |
| Enrich Layer: Attach variables to further analyze, model, and report on your data | | | | | |
| Benchmark Comparisons: Compare locations, such as sites and trade areas, using variables | | | | | |
| Smart Map Search: View geography areas that match specific criteria | | | | | |
| Void Analysis: Detect voids and gaps in specific businesses and services, compared to another area | Not included | | | | |
| Threshold Area Analysis: Create rings or drive times around a site that contain a specified amount of a variable | Not included | | | | |
| Hexagons for mapping and analysis | Not included | | | | |
| Suitability Analysis: Identify the best location by ranking and scoring numerous sites that meet specific criteria | Not included | | | | |
| Trade Area Analysis: Determine the distance or time it takes to reach a user-defined set of criteria, such as a certain percentage of point features or a population count | Not included | Not included | | | |
| Market Penetration: Calculate the market penetration based on the number of customers within an area compared to a demographic variable | Not included | Not included | | | |
| Desire Lines: Generate a series of lines from each customer to an associated location. | Not included | Not included | | | |
| Huff Model: Spatial analysis tool that calculates the potential of a site location using the distance of candidates from the site and its attractiveness | Not included | Not included | | | |
| Territory Solution Toolset: Tools to set up, modify, and manage territories. Build territory hierarchy, manage external variables, and set up constraints | Not included | Not included | | | |
| Target Marketing: Understand the characteristics of your customers and markets. | Not included | Not included | Not included | | |
| ModelBuilder and Customized Tasks | |||||
| ModelBuilder: Visual programming language for building geoprocessing workflows | Not included | Not included | | | |
| Customized workflows and tasks (via tasks) | Not included | Not included | | | |
| Sharing, Importing, and Exporting | |||||
| Export Map to PDF or Image | | | | | |
| Export Map/Reports/Infographics to ArcGIS web map | | | | | |
| Share to ArcGIS Dashboards and ArcGIS StoryMaps | Not included | | | | |
| Share a territory solution as a web layer | Not included | Not included | | | |
| Share a Statistical Data Collection to your portal | Not included | Not included | Not included | | |
| AI Assistant and User Interface | |||||
| UI Customization | | | | | |
Business Analyst Web App Assistant: In-app AI productivity tool that guides users through workflows, assists with in-app interactive guided tours, and answers frequently asked tech support and product documentation questions This feature is not available in the Business Analyst Web App and Mobile App trials. | | | | | Not included |
Additional credits
Credits are the currency used in ArcGIS Online to purchase premium services, including feature storage, analysis tools, and premium data. Credits are included with every ArcGIS Online subscription. Additional credits can be purchased and added to your subscription at any time.
| Compare products | ArcGIS Business Analyst Web App Standard | ArcGIS Business Analyst Web App Advanced | ArcGIS Business Analyst Advanced Bundle | ArcGIS Business Analyst Pro | ArcGIS Business Analyst Enterprise |
|---|---|---|---|---|---|
| User Type and Credits | |||||
| User type | Included in Creator, Professional, or Professional Plus | Separate purchase required | Includes Creator user type | Separate purchase required | Includes ArcGIS Enterprise Advanced – 25 Creator user types, 500 Viewer user types, 4 cores and 4 Professional user types Additional licenses required for Esri online access |
| Credits | 500 | Separate purchase required | 6,000 | 10,000 ArcGIS Online configuration only | Not included |
| Applications and Software | |||||
| ArcGIS Business Analyst Web App Standard | | Not included | Not included | Not included | Not included |
| ArcGIS Business Analyst Web App Advanced | Not included | | | | 25 licenses |
| ArcGIS Business Analyst Mobile App | | | | | 25 licenses |
| ArcGIS Business Analyst Pro (extension to ArcGIS Pro) | Not included | Not included | | | 3 licenses, single use, with MPI data |
| ArcGIS Pro | Not included | Not included | Pro Basic license | Separate purchase required | 3 Pro Standard licenses |
| Network Analyst Extension for ArcGIS Pro | Not included | Not included | Not included | | 3 licenses |
| ArcGIS Pro North America Locator license for geocoding | Not included | Not included | Not included | | |
| Data and Data Setup | |||||
| Access over 15,000 global data variables in the cloud | | | | ArcGIS Online configuration only | Add-on option available upon request |
| Custom data setup for addresses and geographical areas | | | | | |
| Custom data setup for customer, community, and other industry-specific data | Not included | | | | |
| Download and access Esri data packs locally without consuming credits | Not included | Not included | Not included | | |
| Infographics and Reports | |||||
| Run standard infographics and reports | | | | | |
| View shared infographics | | | | | |
| Export infographics (PDF, Image, Dynamic HTML) | | | | | |
| Customize reports & infographics | Not included | | | | |
| Workflows and analysis | |||||
| Define areas by finding an address, identifying standard geography, and drawing a polygon | | | | | |
| Trade Area: Define drive / walk time and distance rings around an address | | | | | |
| Color-Coded Maps / Layer: Identify important patterns by viewing information about key metrics on a map | | | | | |
| Enrich Layer: Attach variables to further analyze, model, and report on your data | | | | | |
| Benchmark Comparisons: Compare locations, such as sites and trade areas, using variables | | | | | |
| Smart Map Search: View geography areas that match specific criteria | | | | | |
| Void Analysis: Detect voids and gaps in specific businesses and services, compared to another area | Not included | | | | |
| Threshold Area Analysis: Create rings or drive times around a site that contain a specified amount of a variable | Not included | | | | |
| Hexagons for mapping and analysis | Not included | | | | |
| Suitability Analysis: Identify the best location by ranking and scoring numerous sites that meet specific criteria | Not included | | | | |
| Trade Area Analysis: Determine the distance or time it takes to reach a user-defined set of criteria, such as a certain percentage of point features or a population count | Not included | Not included | | | |
| Market Penetration: Calculate the market penetration based on the number of customers within an area compared to a demographic variable | Not included | Not included | | | |
| Desire Lines: Generate a series of lines from each customer to an associated location. | Not included | Not included | | | |
| Huff Model: Spatial analysis tool that calculates the potential of a site location using the distance of candidates from the site and its attractiveness | Not included | Not included | | | |
| Territory Solution Toolset: Tools to set up, modify, and manage territories. Build territory hierarchy, manage external variables, and set up constraints | Not included | Not included | | | |
| Target Marketing: Understand the characteristics of your customers and markets. | Not included | Not included | Not included | | |
| ModelBuilder and Customized Tasks | |||||
| ModelBuilder: Visual programming language for building geoprocessing workflows | Not included | Not included | | | |
| Customized workflows and tasks (via tasks) | Not included | Not included | | | |
| Sharing, Importing, and Exporting | |||||
| Export Map to PDF or Image | | | | | |
| Export Map/Reports/Infographics to ArcGIS web map | | | | | |
| Share to ArcGIS Dashboards and ArcGIS StoryMaps | Not included | | | | |
| Share a territory solution as a web layer | Not included | Not included | | | |
| Share a Statistical Data Collection to your portal | Not included | Not included | Not included | | |
| AI Assistant and User Interface | |||||
| UI Customization | | | | | |
Business Analyst Web App Assistant: In-app AI productivity tool that guides users through workflows, assists with in-app interactive guided tours, and answers frequently asked tech support and product documentation questions This feature is not available in the Business Analyst Web App and Mobile App trials. | | | | | Not included |
Frequently asked questions
If you want quick maps and data to create beautiful charts and infographics to share with colleagues or clients, Business Analyst Web App Standard is for you. Business Analyst Web App Standard is included in the Creator, Professional, and Professional Plus user type licenses. If you want to dive deeper to see gaps or a surplus of businesses, rank sites based on variables, use your own data for analysis and reporting, or customize the existing templates for the rest of the organization, then Business Analyst Web App Advanced would be perfect for you.
Business Analyst Advanced Bundle is ideal for you if you are new to ArcGIS Business Analyst products. It packages the user types, credits, and other associated applications that are needed to get you started and help you succeed.
A software license is a great option if you have purchased Esri products previously and already have the necessary user type and credits, and you only need the software license to use the web application.
The Business Analyst Web App Standard software license is included as part of ArcGIS for Personal Use. Please visit the ArcGIS for Personal Use page for additional information.
We have over 15,000 variables from over 170 countries. All ArcGIS Business Analyst users have access to the data within ArcGIS Business Analyst, including advanced demographics sourced from a number of data providers, and standard demographics sourced from Michael Bauer GmbH.
To find a list of variables by country, region, source, methodology, or frequency of updates, please visit our data documentation page.
If you have a Creator user type, Business Analyst Web App Standard is included in your license. For more advanced analysis and customization to better understand your site’s context, Business Analyst Web App Advanced is recommended.
ArcGIS Business Analyst also has data that is not included in ArcGIS Online. To see details of the global data included as part of the software, please visit our data documentation page.
Credits are the currency used in ArcGIS Online for premium services such as ArcGIS Business Analyst Web App. For additional information about credits, please visit our ArcGIS Online Credits page. For specific credit usage in Business Analyst Web App, please refer to our help documentation’s credits by workflow page.
For customers outside the US, please contact the distributor for pricing.
ArcGIS Community Analyst is being deprecated entirely, including Community Analyst’s inclusion in ArcGIS Hub Premium subscriptions. All functionality in Community Analyst is available in Business Analyst Web App Advanced, along with additional advanced functionality, such as the inclusion of Business Analyst Mobile App, hexagons as a mapping option, and ArcGIS Business Analyst Web App assistant.
For more information, please read our “Deprecation Notice for ArcGIS Community Analyst: Transition to ArcGIS Business Analyst Web App” blog article or visit our Migrate to ArcGIS Business Analyst page.
No, neither the ArcGIS Business Analyst Advanced Bundle nor the add-on includes a downloadable data pack. Downloadable data is only included as part of the ArcGIS Business Analyst Pro or ArcGIS Business Analyst Enterprise bundle. To learn more about ArcGIS Business Analyst product capabilities or for additional questions, please contact our sales team.
Contact sales
Connect with us to discuss how ArcGIS Business Analyst can benefit your organization.