ArcWatch: Your e-Magazine for GIS News, Views, and Insights

June 2011

Esri Business Summit
When: July 10-12, 2011
Where: Omni San Diego Hotel

Esri Business Summit Features Speakers from Starbucks, Willis Re

By Karen Richardson
Esri Writer

Patrick O'Hagan from Starbucks Coffee Company
Patrick O'Hagan from Starbucks Coffee Company

Starbucks Coffee Company's Patrick O'Hagan, the manager of global marketing planning for the world's largest retail coffee chain, will be one of the keynote speakers at the Esri Business Summit this July in San Diego, California.

The summit draws business executives from all over the world to talk about how using location-based analysis will improve the overall performance, effectiveness, and efficiency of organizations.

"Adding the spatial dimension to my work enables quick comprehension and helps support the story," says O'Hagan, who uses GIS technology at Starbucks.

O'Hagan will be one of five keynote speakers at the Plenary Session, which will start at 8:30 a.m. on Sunday, July 10. The speakers come from different aspects of business, including insurance and risk management, retail, commercial real estate, and logistics. They include the following:

Warner de Gooijer from Cisco Systems
Warner de Gooijer from Cisco Systems
Nigel Davis from Willis Re
Nigel Davis from Willis Re

After lunch on Sunday, business executives can attend either technical workshops or moderated paper sessions. Workshops will include sessions on how GIS can be used to optimize location or marketing analytics. Esri developers will present the workshops, providing a comprehensive view of the tools, data, and capability of solutions for these important business tasks.

Representatives from McDonalds, one of the world's largest restaurant chains; Coop Obs!, Norway's largest hypermarket (superstore) chain; and APOS Systems, a business intelligence provider, are among those who will present papers during the afternoon sessions. They will talk about how GIS has enhanced their business processes and workflows.

"There is no other event quite like this," says Simon Thompson, director of commercial solutions at Esri. "The summit draws a truly global audience that comes together to share knowledge about GIS, which allows us to really see and understand interconnections of business in this world economy."

To learn more and register, visit

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