Overview
Experian Marketing Services provide a detailed understanding and analysis of consumers in the UK and around the world, past, present and future. Its focus is consumer profiling and market segmentation, retail property analysis, supporting businesses, policy makers and investors in making tactical and strategic decisions. MicromarketerG3, Experian’s geographical analysis tool, gives you the ability to carry out customer profiling, catchment definition, sales territory analysis, data modelling, mapping and visualisation in one powerful software application.