Business Analyst

Esri Business Analyst Desktop

In addition to the data included with Business Analyst Desktop, the Premium version includes:

Additional Demographic Data

Key Demographic data such as Net Worth, Disposable Income, Detailed Age, and Projected Labor Force is available for over 2,000 variables.

More Detailed Segmentation Data

Esri's Tapestry Segmentation data, used to classify neighborhoods based on socioeconomic and demographic compositions, is included down to the block group level.

Additional Business Data

Business Summary data gives you statistics for total number of employees, and number of businesses by SIC Code and NAICS.

Additional Consumer Spending Data

All of the more than 750 variables available from Esri detailing which products and services consumers buy are included. The database provides information about total dollars spent, the average amount spent by household, and a Spending Potential Index (SPI) that compares local average product expenditures to the national average.

Market Potential Data

Over 2,000 items from the Gfk MRI 2009 Doublebase consumer survey are grouped into 16 categories of goods, services, and attitudes to measure the probable demand for a product or service.


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