Advanced Demographic Analysis On Your Desktop
Apply sophisticated spatial analytics and modeling. Create custom data and reports. Improve your site evaluation, market penetration, and customer prospecting decisions.
Visualize What You've Been Missing in Your Business Data
Produce high-quality maps of your store locations, customers, and sales territories. Explore them in new ways and understand where to expand or consolidate.
Build Models that Fit Your Market Analysis Workflows
Predict expansion opportunities in a marketplace driven by economic factors. Determine the effect of changes in consumer behavior on market planning strategies. Adjust business parameters to run various what-if scenarios. Whitepaper: Calibrating the Huff Model Using Business Analyst Desktop
Leverage Built-in Tools for Territory Design, Target Marketing, and More
Get started fast with workflows tools and wizards to help you design and manage terrirtories, perform customer segmentation, and run drive-time analysis. Whitepaper: Territory Design
Use the Included Demographic Data Package and Add Your In-House Data
Use the included market data locally on your machines without being connected to the internet. Combine it with your proprietary customer and sales data to evaluate sites and match it with the right customers. Whitepaper: Importing and Using Your Own Data in Business Analyst
Generate Custom Reports and Beautiful Maps and Share with Stakeholders
Uncover trends and consumer preferences in local and global markets using demographic and market reports. Share them using the Business Analyst web and mobile apps and enable location intelligence across your orgranization.
Pricing varies based on the data package and region you choose. Contact us to discuss your needs and suitable options. Your purchase of Business Analyst Desktop 10.5 includes:

  • Business Analyst web and mobile app: 1 license, including 10,000 service credits*
  • ArcGIS Network Analyst: Street networks-based spatial analysis tools to optimize complex routing
  • Territory design tools
  • Target marketing tools with Tapestry segmentation data
  • Esri US data bundle (MPI optional): Available for the entire country or individual regions and states**
  • Address Coder: Streamlines bulk geocoding and data appending tasks
  • First-year maintenance: Includes technical support, data and software updates, complimentary Esri User Conference registration, and more.

*Requires a separate Level 2 ArcGIS user license
**Optional Market Potential Index (MPI) data available

All users of Business Analyst Desktop 10.5 gain access to the above content.

Demographic Report
Not ready to sign up but need a demographic report right away?
Buy amazingly accurate and timely demographic reports about location in the US for $50.00 each, no subscription needed.
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Learn how to elevate your location-driven market insights using Business Analyst Desktop.
What's New
The latest release of Business Analyst Desktop brings you improved performance and up-to-date online demographic services.
Here are some highlights:
Be More Productive with 64-bit Background Geoprocessing
Take full advantage of computer resources and memory. Process large amounts of data more efficiently and continue working with maps and layers while geoprocessing tools execute.
Create Reports Using Up-to-date Online Services
Choose from the data locally available on your computer or the most current online services. Aggregate them the way you want and generate your customized report.
2015 Data for Canada from Environics Analytics
Business Listings Data from Infogroup
Coming Soon
Esri product engineers and developers are working on delivering new functionalities that will enable you to use online demographic services easily and share custom reports with web and mobile apps.