ArcGIS Business Analyst

ArcGIS Business Analyst at the 2022 Esri Developer Summit

Join the ArcGIS Business Analyst team at the Esri Developer Summit scheduled for March 8 -11, 2022. The Esri Developer Summit is an in-person event designed to show users how to build cutting-edge apps using advanced mapping and demographics technology. The Business Analyst team is excited to deliver technical sessions, collaborate with other teams and meet with the growing Business Analyst community!

ArcGIS API for Python leveraging ArcGIS Business Analyst data variables
Programmatically discover and filter through a staggering number of data variables in ArcGIS API for Python

Before we begin, have you registered for the Esri Developer Summit? If not, head over to the registration page and follow the steps!


What is ArcGIS Business Analyst?


ArcGIS Business Analyst - demographic mapping software how it works

ArcGIS Business Analyst helps you make smarter decisions for market planning, site selection, and customer segmentation by combining demographic, business, lifestyle, spending, and census data with map-based analytics. Business Analyst demographic mapping software helps you identify underperforming markets, pinpoint the right growth sites, find where your target customers live, and share the analysis across your organization as accurate infographic reports and dynamic presentations.


What data is included with ArcGIS Business Analyst?


ArcGIS Business Analyst data variables

ArcGIS Business Analyst leverages data through the ArcGIS GeoEnrichment Service and locally installed data. You can access tens of thousands of variables describing demographics, consumer spending, market potential, businesses, drive-time analysis, purchasing power and much more for countries and markets around the world. With ArcGIS Business Analyst data, you can combine these datasets with your own proprietary data to gain deeper insights into your areas of interest, support better decisions and achieve your organization’s goals.

To learn more about data included in ArcGIS Business Analyst, visit our Data and Infographics page.


Connect with the ArcGIS Business Analyst team

We can’t wait to meet you! Come find our ArcGIS Business Analyst work area, located within the ArcGIS Apps area in the main Expo area. We’re looking forward to answering your questions and telling you how you can access global data and demographics in ArcGIS Business Analyst.

Outside of these hours, you can contact us at


Technical Workshops

What’s New in Big Data Toolkit & Road Ahead |
Tuesday, March 8, 5:30 p.m. – 6:30 p.m. PST | Technical Session

Customer-Centric Analysis and Forecasting at Scale: Applications and Workflows using Big Data Toolkit, Business Analyst, and Human Movement Data |
Wednesday, March 9, 11:15 a.m. – 11:45 a.m. PST | Demo Theater Presentation

Where to Locate the Next Store? Site Selection with ArcGIS Business Analyst Has an Answer! |
Wednesday, March 9, 1:00 p.m. – 1:30 p.m. PST | User Presentation

ArcGIS Business Analyst for Data Science using the ArcGIS API for Python |
Thursday, March 10, 4:00 p.m. – 5:00 p.m. PST | Technical Session

Getting Started with GeoEnrichment |
Friday, March 11, 10:00 a.m. – 11:00 a.m. PST | Technical Session

To view the 2022 Esri Developer Summit detailed agenda, click here.

Additional Resources

We can’t wait to meet you at the 2022 Esri Developer Summit! Below, you can find additional links you may find useful:

About the author

Fizza Chaudhry is the Product Marketing Manager for ArcGIS Business Analyst. She is a visionary and innovative marketer with expertise in SaaS, creative marketing and applying a user-first mindset to develop powerful marketing tools for customers.

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