Cindy Elliott heads Esri’s commercial industry marketing team. She helps to shape the role of geospatial analytics within the manufacturing industry related to new market analysis, supply chain operations, and advanced services. For more than fifteen years, Cindy has worked with global manufacturers and enterprise class technology companies to influence customer-focused business transformation. Her work has been pivotal in building awareness for location technology’s ability to meet the growing complexities in global networks. Cindy is an advisory member of the USC Marshall Center Global Supply Chain Management Program (MCGSCM) and of the TCU Neeley School of Business Center for Supply Chain Innovation (CSCI), and is an established thought leader on the digital supply network and manufacturers’ advanced services. She earned a master’s degree in international management from the Thunderbird Graduate School and completed Harvard Business School’s Program for Leadership Development.