Esri Podcast
Direct Relief Streamlines COVID-19 Response
Nonprofit organization Direct Relief used location technology to circumvent supply chain bottlenecks during the COVID-19 response.
How does a geographic approach benefit society?
Geography and society are intimately connected. People working to address our most important challenges, such as sustainability, public health, equity, and conservation, use a geographic approach to better understand those issues and manage their operations through one common language—location.
Organizations can use enterprise-grade geographic information system (GIS) technology to identify areas of need, operate efficiently, and communicate purpose.
Maximize efficiency to have the greatest impact
Beyond analyzing issues of geography and society, humanitarian organizations can apply a geographic approach to operations to improve results. Seamlessly integrating location data with business systems, programs, and activities provides awareness of what is happening where.
- Find vulnerabilities, disparities, risks, and opportunities.
- Pinpoint where to focus limited resources.
- Measure and optimize program impact.
- Engage stakeholders and donors with map-based storytelling.
Toward a more equitable world
A geographic approach can help organizations address issues of societal inequity and operate equitably themselves. Organizations can use mapping tools and authoritative geospatial data to visualize and analyze population variables such as race and ethnicity, internet access, income level, and disability status.
- Identify where inequity issues exist.
- Design and plan equitable resource allocation.
- Track and measure the impact of actions.
- Communicate the status and progress of initiatives.
Geography fuels efficient operations
A geographic approach accelerates planning with a map-based view of operations and resources. GIS unlocks data hidden in spreadsheets and databases and integrates it into a common operating picture, providing a better foundation to affect positive change.
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Case StudyArchdiocese Improves Operational Efficiency
The Archdiocese of Portland transitioned from a reliance on paper maps to a modern geographic approach to digital data management. -
Esri BlogAmerican Red Cross Works from One Map
The Disaster Partner Hub shares needs and aid agency activities on a map for a shared, mission-driven digital transformation. -
Esri BlogWorld Food Programme Guides Operations with GIS
The organization implemented a system to collect real-time information in its most challenging supply chain—Afghanistan.
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Mapping inequity leads to solutions
Visualizing the locations of marginalized populations and, barriers to equality, reveals significant patterns. Leaders use GIS to show the far-reaching impacts of policies and practices, and decide how to take positive action.
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Esri BlogA Geographic Approach to Environmental Justice
CalEnviroScreen, a project of the California Environmental Protection Agency, reveals which communities have the highest pollution burden. -
Esri BlogCan Mapping Help Mend Social Divides?
Leaders who address challenges through mapping can cut across political divides by visualizing the needs of disadvantaged communities. -
Esri BlogLos Angeles Locates Shade Equity Opportunities
Armed with the understanding that trees and shade improve health, Los Angeles works with partners to plant new trees equitably. -
Esri PodcastSocial Justice Using Tech and Geography
Paulette Brown-Hinds from Black Voice News explains how mapping technology brings focus to social justice issues.
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Find out how a geographic approach can elevate your organization's work.