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ArcGIS Business Analyst

ArcGIS Business Analyst at the 2026 Esri User Conference

By Lauryn Carey and Fizza Chaudhry

The ArcGIS Business Analyst team is excited to see you July 13-17, 2026, at the San Diego Convention Center for the 2026 Esri User Conference. Esri UC is the world’s largest Geographic Information Systems (GIS) conference, connecting GIS professionals and enthusiasts for the opportunity to share learnings, network, and discover the latest in GIS products and solutions.  

To help you plan your experience, the ArcGIS Business Analyst team has designed this blog to serve as your ultimate guide to Business Analyst sessions and activities. Glean powerful insights to drive informed business decisions from all things ArcGIS Business Analyst!  

Not yet registered for the conference? No problem! Visit the registration page and follow the steps to register for in-person attendance or gain digital access. Don’t forget to follow @ArcGIS Apps on “X” or join our ArcGIS Business Analyst LinkedIn user group for the latest updates and news. 

Quick Navigation 

Visit the Team 

We can’t wait to see you in person! This year, the ArcGIS Business Analyst team will be waiting to meet you in the Business or ArcGIS Apps areas of the showcase. Come see us to learn about the latest product news and gain technical insight. We will be available during the following times to answer your questions, listen to your ideas and success stories, and learn how ArcGIS Business Analyst can support your organization. 

ArcGIS Business Analyst booths represented by ArcGIS Business Analyst logos in the UC showcase map
Date Time (PDT) Location
Tuesday, July 14 9:00 a.m. – 5:30 p.m. Expo Floor – Business Showcase and ArcGIS Apps Showcase
Wednesday, July 15 9:00 a.m. – 5:30 p.m. Expo Floor – Business Showcase and ArcGIS Apps Showcase
Thursday, July 16 9:00 a.m. – 4:00 p.m. Expo Floor – Business Showcase and ArcGIS Apps Showcase

Frequently Asked Questions

Q: How can I try ArcGIS Business Analyst?  

A: If you have an ArcGIS Creator, Professional, or Professional Plus user type license, ArcGIS Business Analyst Web App Standard, including ArcGIS Business Analyst Mobile App, is included in your license. Business Analyst Web App Standard includes tools for quick analysis, mapping, reporting, and infographic creation to support site evaluation and market research. It also provides access to Esri’s extensive global data collection spanning more than 177 countries and over 15,000 demographic, lifestyle, and business variables.  

For more advanced analysis and customization to better understand your site’s context, Business Analyst Web App Advanced is recommended.If you’re a current ArcGIS user interested in evaluating advanced capabilities, contact your account manager to learn more about your evaluation options. 

 If you’re new to Esri, you can sign up for the 21-day free trial of ArcGIS Business Analyst Web App, which includes all three apps: ArcGIS Business Analyst Web App Standard, ArcGIS Business Analyst Web App Advanced, and ArcGIS Business Analyst Mobile App. 

Q: What kind of data is included with ArcGIS Business Analyst Web App? 

A: ArcGIS Business Analyst Web App provides access to  over 15,000 variables from over 177 countries. All ArcGIS Business Analyst users have access to the data within ArcGIS Business Analyst, including advanced demographics sourced from a number of data providers, and standard demographics sourced from Michael Bauer GmbH.  

To find a list of variables by country, region, source, methodology, or frequency of updates, please visit ourdata documentationpage. 

Q: Can I use my own internal customer data and combine it with Esri data in Business Analyst?   

 A: Yes, with ArcGIS Business Analyst Web App Advanced and ArcGIS Business Analyst Pro you can bring in your own internal data to create custom analyses, configure reports, and gain deeper insights by combining your data with Esri’s extensive global data collection.  

ArcGIS Business Analyst Sessions 

Tuesday, July 14

Time (PDT) Session Location
8:30 a.m. – 9:30 a.m.  ArcGIS Business Analyst: Fundamentals  Room 30 D | SDCC 
1:00 p.m. – 1:45 p.m.  ArcGIS Business Analyst: Understanding Demographic and Place-Based Data  Demo Expo Theater 7 | SDCC 
2:30 p.m. – 3:15 p.m.   ArcGIS Business Analyst: Using Your Data in Analyses, Reports, and infographics  Demo Expo Theater 7 | SDCC 
2:30 p.m. – 3:15 p.m.  ArcGIS: Maximizing the Value of Demographic Content  Demo Expo Theater 6 | SDCC 
4:00 p.m. – 5:30 p.m.  ArcGIS Business Analyst: Explore the Next Generation UX  Room 26 A | SDCC 

Wednesday, July 15

Time (PDT) Session Location
8:30 a.m. – 9:30 a.m.  Geospatial Intelligence for Expansion: Cannibalization and 3D Site Optimization  Room 28 E | SDCC 
10:00 a.m. – 11:00 a.m. ArcGIS Business Analyst: Fundamentals  Room 30 B | SDCC 
10:00 a.m. – 11:00 a.m. From Grain to Glass: The Mapping & Analytics Behind the Beer  Room 26 A | SDCC 
1:00 p.m. – 2:00 p.m. A Playbook to Map, Model and Mobilize Transit Planning  Room 29 C | SDCC 
1:00 p.m. – 1:20 p.m. ArcGIS Business Analyst Web App: Analyzing Health Trends and Community Needs  State and Local Government Expo Theater | SDCC 
2:30 p.m. – 3:15 p.m.  A Public Transit Playbook: Good Data, Better Technology, and Best Practices  Demo Expo Theater 7 | SDCC 
2:30 p.m. – 3:15 p.m.  The Path to Innovative Park Planning and Operations  Demo Expo Theater 9 | SDCC 
2:30 p.m. – 3:30 p.m.  Unifying Data to Turn a Nonprofit’s Mission into Access  Pacific Ballroom Salon 19 | Marriott 
4:00 p.m. – 5:00 p.m.  ArcGIS Business Analyst: Getting Started for State and Local Governments  Ballroom 6 CF | SDCC

Thursday, July 16

Time (PDT) Session Location
1:00 p.m. – 2:00 p.m.  ArcGIS Business Analyst: Maximizing Workflows Using Advanced Techniques  Room 9 | SDCC 
1:00 p.m. – 1:45 p.m.   Esri U.S. Demographics: What’s New  Demo Expo Theater 4 | SDCC 

Events You Don’t Want to Miss 

Monday, July 13

Time (PDT) Event Location
8:30 a.m. – 4:00 p.m. Esri UC Plenary  Halls F-H, SDCC
4:00 p.m. – 5:30 p.m. Academic GIS Program Fair  Ballroom 20 Lobby | SDCC
3:30 p.m. – 6:00 p.m. Map Gallery Reception  Sails Pavilion | SDCC
4:00 p.m. – 6:00 p.m. Women and GIS Social  Mezzanine Lobby | SDCC

Tuesday, July 14

Time (PDT) Event Location
6:30 a.m. – 07:30 a.m.  Morning Yoga (separate registration required)  Promenade Plaza/The Pointe | Hilton 
7:00 a.m. – 06:00 p.m.  Map Lounge  Sails Pavilion | SDCC 
8:00 a.m. – 05:00 p.m.  Hands on Learning Lab  Hands-On Learning Lab Sails Pavilion | SDCC 
6:00 p.m. – 07:30 p.m.  Business Social  Indigo Foyer and Terrace | Hilton 

Wednesday, July 15

Time (PDT) Event Location
6:30 a.m. – 07:30 a.m.  Morning Yoga (separate registration required)  Marriott Marquis San Diego Marina 
6:30 a.m. – 8:00 a.m.  Esri 5K Fun Run/Walk  

(separate registration required)

Embarcadero Boardwalk | Hilton 
7:00 a.m. – 06:00 p.m.  Map Lounge  Sails Pavilion | SDCC
3:30 p.m. – 5:30 p.m.  Esri Awards Ceremony  Hall F | SDCC 

Thursday, July 16

Time (PDT) Event Location
5:30 p.m. – 10:00 p.m.  Thursday Night Party  Balboa Park 

Friday, July 17

Time (PDT) Event Location
10:30 a.m. – 12:00 p.m.  Closing Session  Hall F | SDCC 

Plan Your Schedule with the Business Analyst Custom Agenda 

QR Code UC custom agenda 2026

The Esri User Conference is packed with presentations and events to choose from. For a full list of sessions and to create your own schedule, view the detailed agenda here. 

We know you will be on the go and eager to attend as many sessions as possible. To help you stay organized at the User Conference, we have prepared a custom Business Analyst agenda that you can download and save for convenience. 

Want to Learn More About ArcGIS Business Analyst? 

ArcGIS Business Analyst is Esri’s location-based market and community intelligence software that combines demographic, business, lifestyle, spending, and Census data with map-based analytics for smart decision-making. Through desktop, web, and mobile apps, Business Analyst demographic mapping software helps you identify under-performing markets, pinpoint the right growth sites, find where your target customers live, and share the analysis across your organization as accurate infographic reports and dynamic presentations. 

If you’d like to learn more or want to try ArcGIS Business Analyst Web App,sign up for a free 21-day trial.  

Additional Resources 

We cannot wait to meet you in sunny San Diego at the 2026 Esri User Conference! Below, you can find additional resources you may find useful: 

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