How Leading Companies Are Seeing Customers in New Ways
Customer demands are driving innovation in every stage of the value chain. Location data is lighting the path.
By Randy Frantz | March 12, 2019
As wireless providers plan 5G wireless networks, AI and big data tools promise support for connection quality and business development.
By Cindy Elliott | March 5, 2019
Executives are seeking and finding expansion opportunities. New forms of data are pointing the way.
How Geoblockchain Could Curb ‘Conflict Diamond’ Trade
Kevin Bolger | February 26, 2019
Blockchain and location intelligence could transform the way diamonds are marketed and sold.
Location Intelligence Helps Keep FedEx on Time
Don Kisela | February 19, 2019
By any measure, the numbers are staggering: 570,000 parts, 20,000 flights each month. FedEx manages it all with help from GIS.
The Hidden Factor Affecting Employee Health
Este Geraghty, MD, MS, MPH, GISP | February 11, 2019
It’s time for employers to wake up to an overlooked–and costly–aspect of employee health.
Opportunity Awaits Employers That Overcome Location Bias
Helen Thompson | February 5, 2019
In a tight job market, every hiring advantage is important. Companies that reduce location bias could gain an edge.
Changing Demographics Ripple through the Supply Chain
Yasaman Kazemi | January 29, 2019
Businesses are adjusting supply chains to match shifting demand, using demographic insight into a changing world.
A Little-Known Alternative to Wooing Amazon
Helen Thompson | January 22, 2019
Across the nation, economic development agencies are quietly nurturing small companies while complementing efforts to attract big corporations.
Halo Forecasting with AI: A Major Leap in Retail Planning
Gary Sankary | January 11, 2019
A long-coveted forecast comes to life for retailers, using AI and the geospatial cloud to predict brick and mortar and online sales.
AI Moves Fans in and out of SunTrust Park
Jay Theodore | January 8, 2019
When the Atlanta Braves take the field, the Cobb County police force deploys GIS-based location intelligence and AI to keep fans happy and safe.
Think Tank: Blockchain Evolves into Geoblockchain
Chris Chiappinelli | January 2, 2019
Blockchain technology is finding inroads in business, and its maturity curve is bending toward geoblockchain.
The Logistics behind On-Time Holiday Deliveries
Chris Chiappinelli | December 18, 2018
Consumers expect faster deliveries than ever—at lower cost. Companies are using everything from robots to location intelligence to accommodate.
The Business Value of Sustainability
Mike Johnson | December 11, 2018
While scientists issue warnings about a fragile climate, executives are embracing the business value of sustainability.
Burgers for a Penny, and the Power of Location Intelligence
Marianna Kantor | December 10, 2018
Burger King heats up the burger wars with a marketing campaign aimed at its chief rival, and executives everywhere take note.
Business Leaders Confess IoT Confusion
Chris Chiappinelli | December 4, 2018
A recent survey reveals that business leaders believe strongly in the promise of IoT. Many simply don't understand it.
How Do You Market a Hurricane-Resistant Floating Home?
Helen Thompson | November 27, 2018
Luxurious, self-powered, hurricane-resistant homes are selling for $5 million. Where do you find customers for that marketing pitch?
How GM Maps and Manages Supply Chain Risk
Yasaman Kazemi | November 15, 2018
General Motors enlists real-time location intelligence to monitor and manage risk in one of the world's most complex supply chains.
BP Shares Eight Lessons on Digital Transformation
Brian Boulmay | November 12, 2018
An inside look at BP's digital transformation, with lessons on successfully deploying enterprise software.
Business Advantage through Location Intelligence: The CEO's Guide
Marianna Kantor | November 6, 2018
The CEO oversees a company's strategy and operations. This guide reveals how location intelligence benefits those in the corner office.
Retailers Attempt to Staff Up for the Holiday Rush
Gary Sankary | October 30, 2018
With the US at full employment and labor pools running low, retailers must use smarter recruiting tools to find talent for the holidays.
A Media and Publishing Company Delivers Location Intelligence to Advertisers
Marianna Kantor | October 23, 2018
The Star Tribune offers prospective advertisers GIS-based consultations on how to find customers and grow their business.
Finding AI Talent Using Location Intelligence
Andrea Massey | October 18, 2018
HR executives can leverage location data to identify and attract top AI candidates, despite limited supply.
Tech Giants Anticipate Augmented Reality Future
Jim Young | October 9, 2018
A recent Apple acquisition signals more business investment in augmented reality. Which businesses are already benefiting from AR?
Think Tank: Defining the Business Case for Drones
Chris Chiappinelli | October 2, 2018
The companies using drones to their greatest potential understand the strategic value of location intelligence, experts say.
Growth Insights: Getting Ahead of the Country’s Changes
Chris Chiappinelli | September 25, 2018
Authors James and Deborah Fallows share insight on how America is changing, and how cities outside the mainstream are playing a vital role.
The Secret Formula behind One of the World’s Biggest Business Expansions
Gary Sankary | September 18, 2018
How does a company decide where to locate 2,500 new stores in one year—and ensure profitability? One retailer reveals the answer.
Tech Startup Lends Fuel to the Nationwide Popup Trend
Marianna Kantor | September 11, 2018
Houston-based company expands, matching short-term storefronts with companies seeking to promote their brands and deepen customer loyalty.
Life Coding “Will Change Every Business on the Planet”
Chris Chiappinelli | September 6, 2018
Digital transformation has been a seismic shift for companies. Now ‘life coding’ promises equally profound changes for business, expert says.
How the New York MTA Manages $1 Trillion in Assets
David LaShell | August 28, 2018
Any executive challenged to “do more with less” will empathize with the New York MTA—and maybe learn from how it has improved subway management.
Advertising Innovation: Personal Yet Anonymous
Marianna Kantor | August 22, 2018
Using a new mix of location intelligence and real-time targeting, advertisers deliver personalized messages in the right place.
Salary versus Cost of Living: A New Report
Helen Thompson | August 14, 2018
Median earnings can vary greatly among locations, even for the same job. Business executives should take note for talent acquisition, retention.
Inside Story: Europe’s Largest Port Prepares for Autonomous Ships
Chris Cappelli | August 7, 2018
With help from a GIS-powered digital twin, the Port of Rotterdam is readying for a world where ships pilot themselves.
Growth Insights Series: Is Direct-to-Consumer a Ticket to Growth?
Multiple Authors | July 31, 2018
Some enterprising brands are choosing to sell and market directly to consumers, using location intelligence to guide their way.
LinkedIn Debuts Location-Based Services
Helen Thompson | July 24, 2018
LinkedIn adds a way to calculate the commute to a potential job, delivering instant location information to job seekers.
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The Esri Brief is a bi-weekly newsletter tailored to business leaders and government decision-makers. It features actionable insight on digital transformation, IoT, advanced analytics, and the role of location intelligence in successful organizations.
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