Analytics

ArcGIS Business Analyst Enterprise Has Arrived

The 10.7 release brings a major update to ArcGIS Business Analyst services and content. After much consideration, discussions with our distributors and partners, and feedback from users, we’ve renamed the solution to ArcGIS Business Analyst Enterprise. This includes the new ArcGIS GeoEnrichment Server for performing data enrichment, creating reports and infographics, and running other analysis.

Here are the key highlights of this release:

ArcGIS GeoEnrichment Server

The ArcGIS GeoEnrichment Server is the next-generation of server software, which gives users a significant boost in performance and a demographic database for mapping and data enrichment.

Here’s a quick timeline:

You may be asking, “What’s happening to Business Analyst Server?” With this release, the original Business Analyst Server software has been deprecated, but will still be available to existing Business Analyst Server solution customers upon request. Check out our topic on migration scenarios for more information.

ArcGIS Business Analyst Enterprise basic deployment icon with server background.
ArcGIS Business Analyst Enterprise provides demographic, mapping, and analysis in your infrastructure.

Improved Performance

Your time is valuable. We’re all short on time and busier than ever. That’s why we’ve worked to make Business Analyst faster than it has ever been before. Business Analyst Enterprise offers an enhanced ability to process large requests at much faster response times. The team performed internal benchmarking tests for this release and found a reduction in response time by roughly 80% when enriching 100 features simultaneously to as much as 99% when enriching a single feature.

Your other applications that use GeoEnrichment will process and respond faster too! These include the ArcGIS Business Analyst Web App, ArcGIS Maps for Office, and even analysis tools like Enrich Layer in ArcGIS Pro or ArcGIS Online.

3D analysis of the Mount Fuji area in Japan using the Business Analyst Extension for ArcGIS Pro
Business Analyst Enterprise brings faster enrichment than ever before.

Demographic Feature Services

Color-coded maps provide information about your areas of interest. By adding an ombré color effect (color from dark to light) to your areas of interest at several levels of geography, you can explore patterns and reveal insight with demographic information, consumer spending patterns, and other market conditions. From areas the size of a state down to the block group level, you can quickly identify important patterns in the area you are investigating.

Business Analyst Enterprise 10.7 provides feature layers, like color-coded maps, to help you better target new and existing customers or constituents. These feature layers are now published automatically during the data installation; gone are the days of manual data publishing and data copies!

You can learn more about color-coded maps by clicking here.

Color-coded map of the San Francisco area using the Business Analyst Web App.
Explore patterns and reveal insight with Color-Coded Maps using Business Analyst.

Explore What’s Nearby

Users can now summarize businesses or any point locations around a designated point or area using the new Nearby capability in infographics and reports in the Business Analyst Web App. This is particularly relevant for any customer that has a physical location for their business or service. Users can now answer questions like, “how many and which coffee shops are within one mile of my proposed new coffee shop,” “which intersections around my site have high traffic counts,” or, “how many banks are within a 10-minute drive from my location and which banks are they?”

You can read more about creating infographics with a Nearby table and other capabilities here.

Example of nearby attributes for coffee shops in custom infographics in Business Analyst.
Display nearby attributes in your infographics using ArcGIS Business Analyst.

International Data Options

With the 10.7 release of ArcGIS Business Analyst Enterprise, there are now global data options in addition to the content provided for the United States. Via additional licensing, users can purchase regional data packs with coverage for over 135 countries made available by Michael Bauer Research (MBR). You can view the full list of countries here.

Italian purchasing power data map in Business Analyst
Global data options are now available for ArcGIS Business Analyst Enterprise customers.

We’re so happy to share this release of ArcGIS Business Analyst Enterprise with you. Below you can find some related links that you may find useful.

About the author

Senior product marketing manager at Esri and team leader for the ArcGIS Apps team. Product and digital marketing professional. US Army Veteran. I’m an energetic, ambitious, and dedicated marketing professional with over eight years of proven marketing experience and nearly a decade in leadership roles. I'm passionate about all things marketing, but more specifically, data-driven technology and software marketing, communications, consumer behavior and decision-making, and customer relationship management.

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