Retail is a location-driven business

Retailers must have precise, location market intelligence to drive sales and engage customers

Retail is a location-based business. Best-in-class retailers are using mapping and location analytics to inform critical decisions about where to grow their business, to understand customer behavior, and to visualize and manage assets like inventory and supply chain networks. Using the power of retail GIS, analysts can develop web-based maps, infographics, and analysis to inform their colleagues throughout the enterprise about performance and operations. From assortment planning to managing loyalty programs, using local data to drive global decisions is a competitive advantage in the market. 

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A comprehensive location intelligence platform for retail

The competition for your customers' attention has never been more intense. Retailers have to know who their best customers are and be ready to engage them with relevant products and services. They need confidence in their store and facility investments and in knowing that their teams, inventory, and assets are positioned to meet changing customer demand. Retailers must also keep their customers, team members, and stores safe and compliant with local ordinances. ArcGIS meets these needs and provides an authoritative system of record for precise local data.

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Retail industry strategies

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ArcGIS across retail and hospitality

Across every segment of retail and hospitality, location matters. Best-in-class companies use ArcGIS technology to understand their markets, engage with the customers, and provide hyperlocal insights to critical business decisions.

Grocery and convenience

Food is personal. Local insights can inform merchandising strategies to ensure that the right products are in the right place. This not only builds customer loyalty and engagement; it is a competitive advantage that makes your stores more relevant to the communities served.

Home improvement and automotive

Home improvement and automotive retailers serve many types of customers with different needs. With a single platform, business leaders can use ArcGIS to inform assortment ranges, build service areas for wholesale businesses, and support delivery and curbside pickup.

Apparel and soft home goods

Softline retailers need to understand the latest trends, manage complex international supply chains, and curate products for their local customers. ArcGIS provides a single system that leverages geographic data to spot trends in key markets, visualize supply chains, and inform assortments.

Restaurants and services

Food service companies know it's critical to serve the right product in the right location quickly and accurately. Restaurants can use ArcGIS to understand market potential, curate offerings and pricing, and support digital ordering and fulfillment.

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Esri User Conference | July 11–15, 2022 | San Diego Convention Center | San Diego, California

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Instructor-led and self-paced options help individuals apply best practices and quickly learn ArcGIS software. Esri training consultants provide complimentary planning services to identify options that will best meet an organization's immediate, short-term, and long-term workforce training needs.

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