Data doesn’t have to be scary. A location strategy synthesizes and contextualizes incoming data from IoT sensors, CRM systems, and other sources—giving your business insights that really matter. From simple spreadsheets with sales figures to big data streams with billions of records, you’ll discover a new level of meaning.

Location strategy in action

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Analytics that actually matter

Actionable intelligence. Now that’s a phrase every commercial business loves to hear. With a location strategy, you can analyze seemingly unrelated data to reveal patterns, trends, and relationships impossible to see on a spreadsheet. Make smarter decisions across your ecosystem.

  • Retail

    Better understand your consumers by delving into shopping and behavioral trends. Use consumer insights to build relevancy and boost loyalty

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  • Real estate

    Harness big data and location analytics to find more strategic, forward-thinking investment that maximize yield

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  • Manufacturing

    Understand the full potential of each market to drive better performance in sales, marketing, and channels.

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  • Supply chain

    Aggregate and analyze thousands of data points to improve service levels and regulatory compliance.

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Powerful tools. Even better outcomes.
Map customer and business locations
Improve sales and fend off competition.
Transform Excel sheets into live maps
A new kind of business intelligence and insight.
Analyze customers and markets
Match profiles of best customers & investments.
Generate heat-maps and drive-times
Visualize the people profile near your facilities.
Perform complex spatial analyses
Find key indicators of driving growth.

ArcGIS: The platform for business

Everything in business happens somewhere. With ArcGIS, use that advantage to analyze your customers, competitors, and markets like never before. Start building your location strategy today with ArcGIS.

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